Ep 139 - What's the Purpose of a Marketing Plan Pt. 1

One of the most unspoken pillars of marketing is a specific plan of how to do it called a marketing plan. Nathan suggests starting with their marketing strategy for any leader needing to increase their efficacy and sales. Hence, why a marketing plan is crucial for businesses to: define their avatar segment their opportunities set sales and marketing goals clarify marketing objectives allocate resources to a specific budget measure progress and output maximize return on investment (ROI) Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand  Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/