Let's Talk Marketing w/NDUB

Taking my two sons out for a round of golf sounded simple, until I had to juggle client calls, a hot course, and teaching them the game from scratch. In this episode of NDUB with no Borders, I bring my boys out for their first real round, from their first drives to a mid-round break for steak bites and shrimp. Along the way, we talk about coaching them to aim for the flag, surviving a rough hole (I ended up in a ditch), and running into an old friend from an Arizona trip. I also get into why golf is one of the best places to build real relationships and close business deals, and by the back nine, the round turns into a full breakdown of the "short game" and why the same discipline that wins on the green is exactly what wins in marketing and client work.  Connect with me: Website: https://ndubbrand.com/  NW & Associates, LLC: https://nwebsterllc.com  LinkedIn: https://www.linkedin.com/in/nathanwebster  Instagram: https://www.instagram.com/nathanwebster543/   Watch the full YouTube video: https://youtu.be/IttLqMPmg1g    #golf #NDUB #podcast #fatherhood #golfvlog

On this episode of NDUB with no Borders, Nathan sits down with Crystal Davis, a former nuclear engineer, founder, and consultant with a story that goes in a dozen directions at once. Crystal opens up about being held at an evaluation and treatment center, her time working at Amazon and Bechtel, a call she made to the FBI, and a family history she says includes Honduran royalty and German-Jewish roots. It's a raw, unfiltered conversation that touches on neurodivergence, faith, family, and her own theories about science and scripture. Connect with Crystal: simplecomp.org | LinkedIn: https://www.linkedin.com/in/crystal-davis-bb8960415/ Watch full video: https://youtu.be/wp13ngqQzwU

Join us for a golf trip where the heat was extreme but the courses were worth the effort. See what happens when plans go sideways. It was the 6th Annual BGA trip, and Scottsdale, Arizona was the destination. The video doesn't show the intense heat, especially while going to the different courses. We keep it real. If you are planning a golf travel itinerary, watch this video. Watch the full YouTube video: https://youtu.be/T70jSxMSQRw #boysgolftrip

It's BGA trip #6! This year the Black Golfers Association crew (me, Julian, Marvin, David, and the squad) touched down in Scottsdale, Arizona for a golf getaway with a twist, nighttime golf in 100-degree heat. From a surprise speakeasy toast at PDX before takeoff, to a house and pool tour, a pro shop military discount, and finally teeing off after dark at Grand Rolling Hills under lights (with it still being 100° at 9PM), this one has it all. Watch the full YouTube video here.

It's that time of year to get ready for our annual golf trip. After learning how to golf in 2020, one of my buddies started organizing yearly trips. But it first came with some pushback because I initially thought it was bougie. Watch the video here (you want to because it's funny). Many people assume golf is an exclusive game, but that perception is changing rapidly. While I believe the black golf stereotypes, black people in golf have a long and successful history that dates back much further than most realize. Plus, I'm glad we can shine a light on us doing it. Whether you are curious about the history of golf or considering starting your own journey, subscribe and comment to make our videos better for you. #golfing #blackgolfers #boysgolftrip

Stop settling for a job you dislike. If you feel stuck but know you have a unique story to tell, this episode is for you. Nathan emphasizes the importance of moving beyond strict boundaries, such as marketing and business development, to focus on what matters most: finding happiness and purpose. Your personal story isn't just a background detail, because it is a special gift meant to build meaningful connections, start a side hustle, and create new income streams. Book a FREE Discovery Call with Nathan: https://ndubbrand.com/free-discovery-call/ Accelerate Your Growth with NDUB Brand: Digital Marketing, Consulting & Web Development: https://ndubbrand.com/our-services/ Level up your video presence with YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/ Scale your operations with a Fractional CMO: https://ndubbrand.com/fractional-cmo/ Connect with Nathan Webster (NDUB): 🌐 Website: https://ndubbrand.com/ 📸 Instagram: https://www.instagram.com/nathanwebster543/ 

Watch the YouTube Video: https://youtu.be/2VaNPejvHV4  Nathan has dealt with knee pain all of his life, and thought it was because of having bad knees. Not true. One of his most recent clients, Brandon Shewbert of Limitless Fitness, exposed him to some exercises and changed his mind immediately. "There is no free lunch in the soft tissue world."  In this NEW action-packed episode of Nathan's 1st episode after closing up "Let's Talk Marketing with NDUB," Nathan steps away from the desk and into the gym with his client and elite personal trainer/rehabilitation specialist, Brandon. After Brandon gave Nathan a reality check on his physical conditioning, Nathan agreed to undergo a rigorous evaluation and a soft-tissue treatment session. If you've been struggling with stubborn knee stiffness, clicking joints, or a "torn rotator cuff" that physical therapy couldn't seem to fix, this video is a must-watch. Brandon breaks down the clinical science behind hypertonic (overly tight) tissues, why stretching alone won't fix a locked-down Achilles or pec, and how improving baseline vascular circulation can completely eliminate joint pain. Watch Nathan navigate the "hate-to-love" process of scraping, voodoo flossing, and neurological muscle re-education. Schedule your appointment with Brandon: https://www.limitlessfitnessvancouver.com/ Instagram: @LimitlessStrengthCoach Video Recorded and Edited by: HC Media Ventures | https://www.hcmvllc.com/ 

The final curtain call in ep 316 of Let's Talk Marketing with NDUB, we are throwing out the playbook, blurring the lines, and taking off the filters. Nathan, Rae, and Jay come together one last time under the "Marketing" banner to announce a massive pivot: a brand new direction with NO parameters. From floating with manta rays in Hawaii to the realities of building a raw personal brand, we explore what happens when you move from strict tactics to pure, unfiltered strategy both in business and in life. Watch the full video HERE. Connect with me: Website: https://ndubbrand.com/ NW & Associates, LLC: https://nwebsterllc.com LinkedIn: https://www.linkedin.com/in/nathanwebster   Guest Name: Réland Logan Title: Branding Expert Company: Gray Digital Marketing Expertise: Woman-owned consultant agencies hire them to perfect their brand message in 1-3 business days so they can easily land champagne clientele using her BrandExtraordinary method! Website: https://graydigitalmktg.co/ Social: linkedin.com/in/reland-logan Champagne Clientele Brand Check: https://gray-digital-marketing.kit.com/ab2e6b4b49   Guest Name: Jay Rathell Title: LinkedIn Ad Expert Company: Yamaro 83 Expertise: Building successful social media ad campaigns that drives results. Website: https://yamaro83.com/ Social: https://www.linkedin.com/company/yamaro-83/ Watch the LTM Podcast Shorts playlist.

In this episode of Let's Talk Marketing with NDUB, Nathan Webster (NDUB) gets real about why chasing followers is building someone else's business instead of yours. Your followers live on Instagram's land, YouTube's land, Facebook's land, and the day the algorithm changes or the account gets purged, that "audience" is gone. So how do small business owners actually own the people they serve? Nathan breaks down the mindset shift behind "The Netflix Effect," why attention is the real currency, and how old-school AIDA (Awareness, Interest, Desire, Action) still wins in 2026. He also gets honest about his own fear of showing up on camera, the conference lesson that finally made him stop undervaluing himself, and why "scared to be you" is the thing quietly killing your brand. Resources Mentioned In This Episode: Join the DIY Marketing Kit Class: https://ndubbrand.com/the-diy-marketing-kit-class/ Our Recommended CRM (Go High Level): https://www.gohighlevel.com/?fp_ref=dgp1h Connect with Nathan A Webster, MBA: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/ Watch the LTM Podcast Shorts playlist: https://www.youtube.com/playlist?list=PLktpiEmayDYe6wFDt3kjCsJ-BtNy7Cyj3 Watch the My YouTube Journey playlist: https://www.youtube.com/playlist?list=PLktpiEmayDYdk_-JmUzwmRxO01QhKj2e3 Check out My YouTube Tips in 60 Seconds playlist:  https://www.youtube.com/playlist?list=PLktpiEmayDYe39bw4Kxo4wuEuXpWjj6x1

Are you tired of chasing leads down a complex sales funnel that just isn't converting? In this episode of Let's Talk Marketing, Nathan Webster breaks down "The Netflix Effect," the exact strategy mega-corporations like Amazon and Netflix use to capture data, streamline sales, and dominate their industries. If you are a founder, solo entrepreneur, or DIY business owner who needs to fix your sales process without blowing a massive budget, this episode is for you. Learn how to stop overcomplicating your website and start using a simple, high-converting ecosystem: one landing page, a powerful CRM, and undeniable value. 90% of you watching right now aren't subscribed! Do a brotha a favor and hit that subscribe and like button, and share this video with a fellow business owner who needs to scale their sales strategy. Resources Mentioned In This Episode: Join the DIY Marketing Kit Class: https://ndubbrand.com/the-diy-marketing-kit-class/ Our Recommended CRM (Go High Level): https://www.gohighlevel.com/?fp_ref=dgp1h

Are you actually building an audience, or are you just renting space on Jeff Bezos' or Mark Zuckerberg's servers? In this episode of Let's Talk Marketing, NDUB sits down with marketing veteran Laurier Mandin (Founder of Graphos Product) for an unscripted deep dive into the harsh reality of digital ownership, the death of the "monoculture," and why building a genuine personal brand matters more than chasing millions of ghost followers. Laurier breaks down "The Great Instagram Purge of 2026," where mega-celebrities like Kylie Jenner, Cristiano Ronaldo, and Taylor Swift lost millions of followers in minutes. If the biggest names on earth don't own their audience, neither do you. We discuss how to diversify your channels, why "pitch-slapping" on LinkedIn ruins networking, and how modern creators like Jay Shetty and Lizzo are rewriting the rules of fan engagement. Plus, NDUB announces his upcoming DIY Marketing Kit Cohort—a 6-week intensive designed to help you master your avatar, systemize your customer journey, and build an offer that actually converts without the spam. JOIN THE DIY MARKETING KIT COHORT (MID-SUMMER 2026) Ready to stop guessing and start scaling? Sign up for NDUB's exclusive 6-week marketing class. Learn the exact systems for mapping your customer journey, building high-converting funnels, and systemizing your business. Sign up here: https://ndubbrand.com/the-diy-marketing-kit-class CONNECT WITH LAURIER MANDIN: Daily Newsletter & Insights: https://lmandin.com Scale Your Product Brand: https://graphosproduct.com Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/ GoHighLevel Affiliate Link: https://www.gohighlevel.com/?fp_ref=dgp1h Watch the LTM Podcast Shorts playlist: https://www.youtube.com/playlist?list=PLktpiEmayDYe6wFDt3kjCsJ-BtNy7Cyj3 Watch the My YouTube Journey playlist: https://www.youtube.com/playlist?list=PLktpiEmayDYdk_-JmUzwmRxO01QhKj2e3 Check out My YouTube Tips in 60 Seconds playlist: https://www.youtube.com/playlist?list=PLktpiEmayDYe39bw4Kxo4wuEuXpWjj6x1

In this raw and unfiltered episode of Let's Talk Marketing with NDUB, Nathan breaks down the pressure of social media perfectionism and why the "illusion of success" might actually be hurting your business, your relationships, and your marketing. Nathan shares his message of how to "show up" by "Keeping Social Media Real." If you've ever felt the pressure to compete with everyone else's fake reality on your feed, this episode is for you.   Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.   Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

Ever wonder how Amazon dominates almost every market it enters? It all comes down to a simple yet incredibly powerful strategy that Jeff Bezos used in early board meetings- the "Empty Chair." In Episode 311 of the Let's Talk Marketing Podcast, Nathan Webster (NDUB) breaks down the concept of the Empty Chair, which represents your ultimate target customer, and explains why leaving a seat open for your "Client Avatar" can completely revolutionize your decision-making and marketing psychology. If you're tired of shouting into the void and want your marketing to generate real leads and conversions, you need to understand exactly who you are talking to. Strategyzer: https://youtu.be/wlKP-BaC0jA?si=g32i9qps7yAsLwaB Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

Is your SEO strategy stuck in the past? In this episode of Let's Talk Marketing with NDUB, Nathan sits down with Scott Shockney from Sydekar to demystify the evolving world of Search Engine Optimization (seo)and the rise of Generative Engine Optimization (GEO and AISEO). As we move through 2026, simply "ranking" isn't enough. You need to understand how AI is changing the way users find your brand and why authenticity is your greatest competitive advantage. Connect with Scott Shockney: https://sydekar.com/  Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

In this video, we dive into effective marketing strategies for small business owners operating on a tight marketing budget. Learn how to cultivate a strong business mindset and discover practical business tips for success. We also touch upon principles from Robert Cialdini to help you understand customer psychology. Nathan dives into the psychology of the close, revealing why 70% of buying decisions are purely emotional. If you want to scale your business without breaking the bank, you need to understand how to leverage your smartphone to build trust, why the "Pratfall Effect" makes you more relatable, and how using a CRM separates the broke founders from scalable businesses. Plus, Nathan announces the upcoming launch of the DIY Marketing Kit! Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

Does your personal brand feel like a disorganized mess? In this episode of Let's Talk Marketing with NDUB, Nathan breaks down why a CRM (Customer Relationship Management) is no longer "optional" for creators and entrepreneurs heading into 2026. If you want to scale your influence and actually own your audience data, you need to stop relying on spreadsheets and start automating your workflow. Reference:  #personalbranding #marketingstrategy #crm Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

How does a global giant like Amazon justify spending $14 Billion on advertising? In this episode of Let's Talk Marketing with NDUB, I'm telling why they say "Content is King." More importantly, you can apply these same principles to grow your small business or personal brand. You're not stuck. https://youtu.be/alxUGK0Jxyg Marketing isn't just about spending money; it's about understanding customer lifetime value, brand positioning, and consistency. Whether you are a marketing consultant, a content creator, or a business owner, these insights will help you stop guessing and start growing. 13:10 - How Small Businesses Can Compete (the video I was referring to about my employer: https://youtu.be/LFSHBsCy7sc) Learn more about our YouTube Coaching program and email: https://ndubbrand.com/our-services/youtube-coaching. Resources American Express History and Origin: https://www.americanexpress.com/en-us/company/who-we-are/ Amazon top advertiser: https://adage.com/datacenter/aa-top-advertisers-marketing-spend-2025-overview JP Morgan Chase Bank states that approximately 9% of small businesses achieve $1 million or more in revenue, while approx 4% achieving this through self-employment: https://www.jpmorganchase.com/content/dam/jpmc/jpmorgan-chase-and-co/institute/pdf/1-million-annual-revenues-as-a-small-business-milestone.pdf Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

"You need to stop being a nice guy." That was the wake-up call I got from CJ (CEO of  @etthehiphoppreacher ), and it changed everything. In this episode of Let's Talk Marketing, I share the 5 reasons why entrepreneurs are stuck in a death trap- and I just got out of mine. Trying to be "polished" and "nice" is actually a marketing trap that keeps you stuck in a small pond. If you've been copying someone else's business model—whether it's Eric Thomas, Grant Cardone, or Dean Graziosi—like I mentioned, STOP. In this episode, you have permission to stop. Please understand the importance of aligning your business with your actual lifestyle, and why you must move from an employee mindset to an entrepreneur mindset. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

In this LTM Podcast w/NDUB, Nathan breaks down the exact framework for creating 100 pieces of content in just 30 days without burning out. He gives 3 tips and a BONUS to build the skills needed to create content as a content creator, leading to significant personal growth. The mindset shifts and success habits that come with consistently creating content will ultimately foster discipline and motivation in your life and be a game-changer. Whether you're a small business owner or a solo creator, this strategy is designed to build your authority and keep your brand top-of-mind. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

In this podcast, I reflect on the significant personal growth I've experienced over the past year, largely due to my journey as a content creator on YouTube (and social media). It's truly amazing how much creating content changed my life, pushing me to embrace new challenges and opportunities. I discuss the impact of this journey and how it has contributed to my self-improvement and overall YouTube growth. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/

EP 303 - Market evolution and AI impact on finance In this insightful conversation, we dive deep into the world of personal finance, emphasizing the crucial difference between being sold investments and actively engaging in how to invest. Learn why a proactive approach to your financial planning, guided by a trusted investment advisor, is far more beneficial than passively accepting what's offered. This discussion will reshape your perspective on wealth management and empower you to make informed decisions for your future. Chris Magaña | LinkedIn: https://www.linkedin.com/in/chrismagana/ Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan shares the difference between going viral and having a strategy. Learning how to leverage viral success for authority and growth is just as important as SEO and social proof in branding. As a brand, you'll have plenty of opportunities to manage this, since content repurposing and asset management never end. Ever wonder why ranking matters for your online presence? It's the same essence of website authority and how a strong domain score can elevate your brand. Understanding seo ranking and google ranking is crucial for driving organic traffic, ultimately helping you develop a robust seo strategy. #viral #marketing #contentstrategy Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

What happens when a police officer, author, and coach decides she no longer wants to "suffer in silence"? In this episode of Let's Talk Marketing with NDUB, Nathan Webster sits down with Rashida Saunders, author of Permission to Break: A Memoir of Strength, Silence, and Softness. They explore the heavy reality of living in the Pacific Northwest as people of color, the mask we wear in our professional lives, and why "breaking" is sometimes the only way to truly heal. Rashida shares her experience transitioning from a high-pressure career in law enforcement to finding her voice as a publisher and coach. If you've ever felt isolated, overwhelmed, or like you're living behind a label, this conversation is for you. Connect with Rashida Saunders:  Website: https://www.rashidasaunders.com  Buy the Book (signed copies): https://blackemberpress.com   Connect with Nathan Webster: Website: https://ndubbrand.com/  YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/  Fractional CMO: https://ndubbrand.com/fractional-cmo/  Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/  Instagram: https://www.instagram.com/nathanwebster543/  LinkedIn: https://www.linkedin.com/in/nathanawebster/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

300 Milestones. 1,000+ Downloads. 10 Years of non-stop content. In this landmark 300th episode of Let's Talk Marketing with NDUB, Nathan shares his decade-long journey from the early days of "Social Entrepreneur Nathan A Webster" to building a marketing powerhouse. Nathan breaks down the "unfiltered" side of the industry, including why most people fail to monetize and why taking the wrong advice can set you back years. Website: https://ndubbrand.com/ YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/ Fractional CMO: https://ndubbrand.com/fractional-cmo/ Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/ Instagram: https://www.instagram.com/nathanwebster543/ LinkedIn: https://www.linkedin.com/in/nathanawebster/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 299 - Stop Getting Bamboozled: 5 Psychology Secrets for Authentic Marketing Are you tired of "snake oil" tactics and manipulative marketing shortcuts? In a world drowning in AI-generated noise, your greatest competitive advantage isn't a better prompt- it's you. In this AI era, where the digital landscape can be noisy and cluttered, it's more important than ever for your brand to stand out. Your tone of voice in marketing will make it pass the filters. When navigating this space, focus on effective content creation and digital marketing strategies to make a lasting impact. Website: https://ndubbrand.com/ YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/ Fractional CMO: https://ndubbrand.com/fractional-cmo/ Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/ Instagram: https://www.instagram.com/nathanwebster543/ LinkedIn: https://www.linkedin.com/in/nathanawebster/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

In this raw and unfiltered "diary session," of The Diary of a CFO & CMO: Why We're Afraid to Ask for Help... Nathan (CMO) and Crystal (CFO) pull back the curtain on the internal battles that every entrepreneur faces, but few talk about. From "Self-Care Sundays" spent crying in a parking lot to the struggle of letting go of the "doer" role to become a true business owner, this conversation explores how our past traumas and dictate our current success. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 297 - Don't FEAR keep you from your Destiny Nathan Webster discusses the concept of fear, particularly in relation to personal growth and marketing. He shares his own experiences of fear while traveling to Kenya, illustrating how fear can paralyze and prevent individuals from seizing opportunities. Through his journey, he emphasizes the importance of facing fears to unlock blessings and personal growth, encouraging listeners to step out of their comfort zones and embrace new experiences. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Is AI coming for your marketing job? In this episode of Let's Talk Marketing with NDUB, Nathan Webster sits down with the "PDX Godfather of Marketing," Kent Lewis, to discuss the seismic shifts happening in the industry. After selling his agency and transitioning into a contract CMO role, Kent shares his unique perspective on why the "billable hour" is dying and how low-code apps and AI force multipliers are the future of scaling. Whether you're a college student, a seasoned agency pro, or a blue-collar entrepreneur, this episode provides a masterclass on staying relevant in a rapidly changing economy. Connect with Kent Lewis: Website: https://kentjlewis.com/ SEO and Branding via Thought Leadership: https://www.youtube.com/watch?v=vIpyVfiLXQ0 Next Northwest: https://nextnw.org/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. #ai #marketing #aicareeradvice

Nathan is sharing five key business tips to help you navigate the current economy and achieve long-term success. This is essential business advice for anyone looking to understand how to make money effectively in today's world. Are you famous on social media but broke in the bank? If you have the followers and the aesthetic but your accounts aren't growing, it's time to change what you're measuring. Nathan shares 5 specific, high-level metrics that every key decision-maker needs to track to survive the new economy. From the death of standard ROAS to the rise of "Share of Answer" in AI search, this is the data-driven blueprint for 2026. #IROAS #AISEO #marketingstrategy Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 294 - How I Rebuilt My Business (And Life) In 24 Months "The risk is not taking the risk." Two years ago, I almost lost it all. I took a "dream job" that turned into a 100-hour-a-week nightmare, dried up my sales funnel, and stopped my outbound marketing. I was playing small, and it was killing my business and my health. In this episode, I'm breaking down the 3 scariest high-stakes risks I took to pivot from burnout to building a high-leverage business. If you're stuck in the "old economy" way of doing things, you're leaving millions on the table. The Lessons: Stop playing small. The new economy rewards the bold.  #businessstrategy #scalingabusiness #marketingmistakes Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.  

Nathan Webster sits down for a "Take 2" with  @CrystalHaight  of Northwest Book Pros. Crystal and Nathan dive into why "working harder" is often a trap and how to identify the right kind of "hard" to focus on. They discuss the power of digital transitions, why Nathan pushed Crystal to start her own YouTube channel, and the importance of showing up as your authentic self to build trust with clients. Whether you're a business owner struggling with people-pleasing or looking to better understand the ROI of personal growth, this conversation offers a raw look at the intersection of business strategy and personal development.  Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Are you feeling overwhelmed by the flood of AI-generated content? Nathan Webster breaks down why your authentic voice is more valuable now than ever. As we move deeper into the AI era, the internet is becoming saturated with "garbage" content. Nathan explains why user-generated content (UGC) and human authenticity are the keys to standing out, building trust, and attracting your ideal clients or employers. Whether you're a business owner, a side-hustler, or a professional looking for your next career move. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 290 - Sean Combs: The Reckoning - Documentary Review Nathan and Réland tackle the 50 Cent documentary of Diddy: The Reckoning. They asked the question: how did a master of marketing and sales build an empire that effectively shielded his crooked personal life for decades? They discuss Diddy's "God complex," his origins at Uptown Records, his role in the East Coast/West Coast rivalry (allegedly), and the tragic power dynamics involving Cassie and other artists. This episode serves as a cautionary tale for marketers on the importance of ethics, logistics, and accountability in business. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan invites Amanda back on as we approach 2026. The marketing landscape is shifting from traditional linear funnels to a complex, AI-driven "pinball machine" journey. Amanda shares her Pubcon Cyber Week presentation, revealing why even advanced teams are struggling with broken pixels, mismatched attribution, and the challenges of "Legacy Tech." Learn why your first-party data signals are more critical than ever and how to audit your systems to ensure your AI agents are learning from the right information. Website: https://aimclear.com/ Social: linkedin.com/in/amandafriedt Email: [email protected]   Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 288 - The First Steps in Creating a Podcast Studio Nathan takes the podcast on the road to  @CrystalHaight 's Northwest Book Pros accounting firm (Vancouver, WA) to build out the podcast studio. He invited Réland to focus on the design, equipment, and budgeting necessary to create a functional and aesthetically pleasing space. We talked about the importance of flexibility in design, audio, types of microphones, soundproofing, and the right lighting to enhance the recording experience. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 287 - How to Scale when Revenue Goes Flat Nathan welcomes back Don Elliott from Gravitate to drop some absolute diamonds on the reality of running a marketing agency in today's economy. Don gets incredibly transparent about Gravitate hitting a plateau, the struggle of selling high-ticket websites to small businesses, and the major pivot they are making to fix it. We dive deep into "Home Care Web Solutions," a new subscription-based model designed specifically for the trades (Roofing, HVAC, Plumbing). Plus, we geek out on the future of search. If you haven't heard of LLM.txt or GEO (Generative Engine Optimization), you are falling behind. Don explains why "pretty" websites don't rank anymore and what you need to do to future-proof your digital presence. Watch the full episode.  Guest Name: Don Elliot Title: CEO | Co-Founder | Writer Company: Gravitate | Pour Choices Expertise: Website Development and Digital Marketing Website: https://www.gravitatedesign.com/ Website: https://pourchoices.pub/ Website: https://donelliott.us/   Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan invites Laurier back on to discuss premium pricing and positioning for those businesses not leveraging this tactic. Laurier's daily newsletter spurred the conversation because he knows the need for businesses to articulate their unique value proposition clearly. For any good business, understanding your positioning strategy is key. Watch the full video HERE. Guest Name: Laurier Mandin Title: President & Principal Consultant Company: Graphos Expertise: He's a thought leader in product marketing, entrepreneurship, and brand strategy. Website: https://graphosproduct.com/ Podcast: @https://www.youtube.com/channel/UC8YCNz0cDXhZyRorkiLBuQQ   Watch the LTM Podcast Shorts playlist.    

Nathan Webster brings on Jay and Rae talk about last-minute holiday marketing strategies for B2B businesses. Please don't stop creating engaging content! Continue to leverage AI tools and understand client relationships to maximize success during the holiday season. Rae emphasized the priority on making timely offers and maintaining marketing efforts even during slower periods. Watch the full video HERE. #branding #messaging #storytelling Guest Name: Réland Logan Title: Branding Expert Company: Gray Digital Marketing Expertise: Woman-owned consultant agencies hire them to perfect their brand message in 1-3 business days so they can easily land champagne clientele using her BrandExtraordinary method! Website: https://graydigitalmktg.co/ Social: linkedin.com/in/reland-logan Champagne Clientele Brand Check: https://gray-digital-marketing.kit.com/ab2e6b4b49   Guest Name: Jay Rathell Title: LinkedIn Ad Expert Company: Yamaro 83 Expertise: Building successful social media ad campaigns that drives results. Website: https://yamaro83.com/ Social: https://www.linkedin.com/company/yamaro-83/ Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan invites Walter T Geer III, Chief Creative Officer at VML who shares his extensive career in advertising, a life-altering experience he had with a stroke, diversity in advertising and the need for community support, particularly for Black and Brown talent. LinkedIn: https://www.linkedin.com/in/3rdgeer/ Watch the full episode on YouTube. Watch the LTM Podcast Shorts playlist.

Feeling stuck? Nathan shares the (3) unexpected places to help you break through the noise. 1. Promotion: Get aggressive! Tweak your approach to push your brand to new heights. 2. Advertisement: Utilize both your time and your money to get noticed in people's feeds. 3. Social Media: Use the free platform data (views, retention, engagement) to measure success and make simple, effective adjustments. Watch the full episode on YouTube.  Watch the LTM Podcast Shorts playlist.

Nathan invited sales expert Kevin M. Downey to share his B2B lead generation problem. Kevin explains the difference between a Sales Rep and a Business Development Rep. Learn how he created a solution for businesses to stop relying on referrals and build a scalable system using cost-effective, full-time reps, including outsourcing to Latin America, to book more qualified calls for your business. Watch the full episode on YouTube.  Guest Name: Kevin Downey  Title: Strategic Advisor Company: Kevin M Downey Expertise: a sales consultant running a premier recruitment firm providing a faster path to high-performing sales and business development reps. Website: https://www.kevinmdowney.com/ Social: https://www.linkedin.com/in/kevinmdowney/ Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.  

Nathan is joined once again by the incredibly authentic and vulnerable business owner, Crystal, as they go into why marketing shouldn't be ignored and focus on the personal benefits. Crystal shares personal stories, including a hilarious exchange with her engineer husband, that reveal how embracing marketing has helped her in her personal life as well. Watch the full episode on YouTube.    Guest Name: Crystal Haight |  @CrystalHaight  Title: Fractional CFO Company: NW Book Pros Expertise: she helps business owners produce positive recurring revenue. Website: https://nwbookpros.com/ Workshops: https://www.skool.com/profitcurator Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan invites Crystal back on, but this time to share about her marketing journey. She shares the importance of self-investment and personal branding as crucial elements for growth and success in her business, as she helps other businesses. They discuss how authenticity plays a significant role in building a brand and the necessity of having coaches to provide honest feedback. The conversation highlights the journey of personal development and the positive outcomes that can arise from investing in oneself.  Watch the full episode on YouTube.    Guest Name: Crystal Haight |  @CrystalHaight  Title: Fractional CFO Company: NW Book Pros Expertise: she helps business owners produce positive recurring revenue. Website: https://nwbookpros.com/ Workshops: https://www.skool.com/profitcurator Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan brings back his besties, Jay and Rae. They discuss the importance of brand visibility and messaging consistency. The topic was on focused on the visibility of a Brand's vibe, and the conversation was on how AI can assist in branding, the significance of storytelling, and the need for trust in the branding process. They shared personal stories on the necessity of having a clear brand presence and the challenges faced by businesses in achieving this. Watch the full video HERE. #branding #messaging #storytelling Guest Name: Réland Logan Title: Branding Expert Company: Gray Digital Marketing Expertise: Woman-owned consultant agencies hire them to perfect their brand message in 1-3 business days so they can easily land champagne clientele using her BrandExtraordinary method! Website: https://graydigitalmktg.co/ Social: linkedin.com/in/reland-logan Champagne Clientele Brand Check: https://gray-digital-marketing.kit.com/ab2e6b4b49   Guest Name: Jay Rathell Title: LinkedIn Ad Expert Company: Yamaro 83 Expertise: Building successful social media ad campaigns that drives results. Website: https://yamaro83.com/ Social: https://www.linkedin.com/company/yamaro-83/ Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan welcomes back Don Elliott from Gravitate. They discuss the challenges and changes in the marketing industry over the past few years, including the impact of the COVID-19 pandemic and the recent economic downturn. Don shares how his agency adapted its business model, pivoting from tech startups to nonprofits, improved client management, the effects of AI on marketing, new tax regulations in Washington state, and the importance of maintaining a healthy work-life balance as an entrepreneur. Watch the full episode.  Guest Name: Don Elliot Title: CEO | Co-Founder | Writer Company: Gravitate | Pour Choices Expertise: Website Development and Digital Marketing Website: https://www.gravitatedesign.com/ Website: https://pourchoices.pub/ Website: https://donelliott.us/   On November 13, the best business conference in the Pacific Northwest #letsconnectconference. Check it out, https://letsconnectpnw.com/2025-conference/. Get your tickets. Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.  

Nathan brought Jay back to dive deeper into the intricacies of LinkedIn advertising, discussing the challenges and strategies involved in B2B marketing. From the differences between B2B and B2C marketing, the significance of budget allocation in ad campaigns, and best practices for optimizing LinkedIn profiles, Jay shares his journey into digital marketing, emphasizing the role of targeted messaging and audience understanding in successful campaigns. They also chat about AI. Watch the full episode.  Guest Name: Jay Rathell Title: LinkedIn Ad Expert Company: Yamaro 83 Expertise: Building successful social media ad campaigns that drive results. Website: https://yamaro83.com/ Social: https://www.linkedin.com/company/yamaro-83/   On November 13, the best business conference in the Pacific Northwest #letsconnectconference. Check it out, https://letsconnectpnw.com/2025-conference/. Get your tickets. Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.  

Nathan brought back Keith to discuss the challenges faced by purpose-driven entrepreneurs, including the importance of serving others while maintaining personal well-being. The conversation was about balance in entrepreneurship, the significance of letting go of certain expectations, and the value of authentic networking at conferences. Watch the full video, click here.  Guest Name: Keith Sconiers Title: Payment Consultant Company: PaySuite Expertise: provides entrepreneurs, software providers, and associations with the payment processing technology they need to easily manage payments. Website: https://gopaysuite.com/ Social: https://www.linkedin.com/in/keithsconiers/   Watch the LTM Podcast Shorts playlist.   Watch the The Entrepreneur Grind playlist.

Nathan had Jay and Réland back to cover all things marketing. They discuss various aspects of marketing, personal experiences, and the intersection of life and work. They emphasize the importance of specialization in marketing, share personal stories about family life, and explore innovations in marketing tools. Watch the full video HERE. #marketing #marketingagency #worklifebalance Guest Name: Réland Logan Title: Branding Expert Company: Gray Digital Marketing Expertise: Woman-owned consultant agencies hire them to perfect their brand message in 1-3 business days so they can easily land champagne clientele using her BrandExtraordinary method! Website: https://graydigitalmktg.co/ Social: linkedin.com/in/reland-logan Champagne Clientele Brand Check: https://gray-digital-marketing.kit.com/ab2e6b4b49   Guest Name: Jay Rathell Title: LinkedIn Ad Expert Company: Yamaro 83 Expertise: Building successful social media ad campaigns that drives results. Website: https://yamaro83.com/ Social: https://www.linkedin.com/company/yamaro-83/ Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan brings Crystal back on to discuss the importance of financial literacy and the role of a fractional CFO in helping businesses understand their financial health. The conversation emphasizes the need for business owners to be proactive in managing their finances and the value of coaching in achieving business success. Guest Name: Crystal Haight |  @CrystalHaight  Title: Fractional CFO Company: NW Book Pros Expertise: she helps business owners produce positive recurring revenue. Website: https://nwbookpros.com/ Workshops: https://www.skool.com/profitcurator   Watch the episode on YouTube. 

Nathan brings on fellow marketing expert Laurier Mandin, who shares his extensive experience in the field. Laurier shares the significance of creativity and resilience in business, recounting personal stories of overcoming obstacles and the loneliness that often accompanies the entrepreneurial journey. Guest Name: Laurier Mandin Title: President & Principal Consultant Company: Graphos Expertise: He's a thought leader in product marketing, entrepreneurship, and brand strategy. Website: https://graphosproduct.com/ Podcast: @https://www.youtube.com/channel/UC8YCNz0cDXhZyRorkiLBuQQ Watch the podcast video: https://youtu.be/msd_ICcozoI