EP.14 松赞(上)- 沿着人生清单里的滇藏线,植根在地文化的酒店集团 episode artwork

EPISODE · Aug 23, 2022 · 51 MIN

EP.14 松赞(上)- 沿着人生清单里的滇藏线,植根在地文化的酒店集团

from Slow Brand

当提到松赞,你会想到什么?一系列精品酒店,还是横跨滇藏的定制旅游路线?在你所没看到的地方,他们正在蓬勃生长:疫情之下,旅游式微,依旧斩获三亿融资;深山秘境,既要开发,更要追寻香格里拉。这个植根于藏区的品牌,起步于美丽风光里的精品酒店,从体验设计入手打造一连串文旅结合的深刻旅线,成为一扇藏文化对内对外的窗口,让外来者领略彼岸般美好的风土人情,让本地人过上更好的生活却不远离传统,在传递态度的同时始终提高着在地社群。这一切都离不开自身的美好,与对美好的执着追求。时间轴00:53 源于香格里拉,从一家精品酒店到一条贯穿滇藏的线路13:39 松赞的体验设计与在地性的深度连结32:28 最珍贵的财富与体验——“松赞人”43:48 高于旅行和体验本身的是商业智慧与文化传承,将美好带给更多的人延伸阅读《隐秘之门 - 松赞的故事》MusicSuraj Nepal - Optical Illusion在小宇宙查看该单集文稿

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EP.14 松赞(上)- 沿着人生清单里的滇藏线,植根在地文化的酒店集团

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