Ep. 15 Joshua Feinberg, CEO at DCSMI | Data Center Go-to-Market Podcast

In episode 15 of the Data Center Go-to-Market podcast, Joshua Feinberg shares strategic advice for engaging data center clients early, building an IP infrastructure sales strategy, diagnosing sales issues across business lines, generating qualified website leads through video, increasing visibility for specialized services, and developing sales approaches for multifaceted consulting firms. Listeners will learn tactics for pre-sales engagement, lead generation, content marketing, and positioning sales teams as trusted advisors. #datacentergtm #dcsmi #datacenters #salesstrategy #contentmarketing #buyerjourneys #leadgeneration #socialselling0:00 Coming Up In this episode of the Data Center Go-to-Market Podcast0:15 Data Center Go-to-Market, Sales, and Marketing Q&A 42:28 How to reach data center clients7:42 Build IP infrastructure sales strategy to gain customers12:16 Diagnosing sales and marketing problems at hyperscale, colocation, multi-cloud, and managed services22:29 Getting leads to your data center's website30:15 How to increase visibility for data center air quality purification solutions38:30 Sales and marketing for data center consulting, design, engineering, construction, and commissioning