Ep. 158 - Why Social Proof Flops on Cold Leads (Do This Instead!)

Don't get me wrong - Social proof & testimonials are great to have. But they just don't land with your cold & luke-cold leads like you wish they did. The reality is:You have to combine social proof + experiential sales!In today's episode, I give you examples of experiential sales components and moments so you can make the most of leveraging social proof. $26 for a 30 min strategy session?! Say less! You can snag that HERE.