Ep 180: Inside AI Playbook (Part I): Sally Murphy Interviews Joanne Sweeney

Send us Fan MailThis episode flips the script. Instead of asking the questions, I’m answering them, with my good friend and brilliant storyteller Sally Murphy, founder of Welltold taking charge of the mic.It's Part I of Part IIIExplores the critical role of AI in today’s world, especially in communication and marketingFrames AI as a “golden opportunity” but stresses the need for regulation and awareness of risksSweeney shares her personal journey, including a moving story from her university daysRecalls the tragic loss of her daughter Sophie’s father, Henry, as a turning pointThis experience shaped her dedication to education and empowermentUrges professionals to embrace AI proactively to avoid being left behind in a fast-changing landscapeMy new book, AI Playbook, is now available to pre-order. https://aimarketingplaybook.ie/ Sally dives into my brand-new book, AI Playbook. We talk about why I wrote it, who it’s for, what surprised me during the process, and what I believe every marketing and communications professional needs to understand right now.It’s personal, it’s practical, and it gets to the heart of how AI is changing our work, and what we can do about it.Want to go deeper on AI? 📖 Buy AI Playbook📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.