EPISODE · Apr 14, 2026 · 28 MIN
Ep. #185 How USA Basketball Is Growing The Game For Women & Girls, ft. Jennifer Lynne Williams
from The Business Case For Women's Sports · host Jennifer Lynne Williams, Caroline Fitzgerald
In episode #185 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sat down with Jennifer Lynne Williams, the Chief Development Officer at USA Basketball. Jennifer & the team at USA Basketball know that their impact goes far beyond willing Olympic medals – it’s about the lessons sport can teach far beyond the court. With that in mind, USA Basketball is focused on investing in youth development, coaching education, expanding access & opportunity for girls in basketball, and intentionally building pathways for women to lead – not just play – in sports. In this episode, Jennifer breaks down the business case for investing in women & girls, why representation & access matter, and how USA Basketball is creating opportunities at every level of the game. More from GOALS Follow GOALS on Twitter: @goals_sports_ Follow GOALS on Instagram: @goals_sports_ Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sports Shop: goals-sports.com/shop
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In episode #185 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sat down with Jennifer Lynne Williams, the Chief Development Officer at USA Basketball.
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Ep. #185 How USA Basketball Is Growing The Game For Women & Girls, ft. Jennifer Lynne Williams
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