Ep. 186 Jose Seara, Founder & CEO at DeNexus | Data Center Go-to-Market Podcast

https://www.dcsmi.com/briefing Subscribe to the Data Center GTM BriefingIn episode 186 of the Data Center Go-to-Market Podcast, Joshua Feinberg speaks with Jose Seara, CEO of DeNexus, to explain how OT cyber risk is fundamentally different from IT risk, how AI is reshaping attacker and defender behavior, and what data centers must do to manage power, procurement, insurance, and board‑level exposure… plus practical GTM lessons for founders moving from founder‑led sales to scalable enterprise playbooks ⚡🔒🤖📊💡Ep. 186 Jose Seara, Founder & CEO of DeNexus | Data Center Go-to-Market Podcast0:00 Coming up In this episode of the Data Center Go-to-Market Podcast2:12 Introducing Jose Seara, Founder & CEO at DeNexus2:37 How DeNexus Helps the Data Center Industry With Operational Technology (OT) and Cyber-Physical Risks5:12 OT Risk Quantification for Oil & Gas, Power Generation, and Data Centers7:47 Operational Technology Risk vs. Physical Security Risk vs. Cyber Security Risk10:39 Biggest Go-to-Market Challenge Facing Data Center Operators Right Now with Power Procurement13:58 How Have AI Workloads and AI-Driven Infrastructure Demands Changed OT Strategy18:41 Educating OT Data Center Industrial Buyers About Risk Quantification Before Speaking With Sales23:36 Data Center GTM Lessons: Qualifying Opportunities and Identifying Difficult Detractor Personas 26:50 Tapping Risk Management Budget Rather Than Getting Cybersecurity Budget Leftovers 29:36 Subscribe to the Data Center GTM Briefing30:33 Why Technical Data Center OT Content Fails to Generate Sales Opportunities32:17 How to Get the Attention of Data Center Risk Management Decision-Makers Inside Large Organizations35:12 Navigating Data Center Product/Market Fit and Growing Beyond Founder-Led Sales38:56 Outsourcing vs. Internal Data Center Marketing and Pre-Sales40:52 Series A Board Members and the Fortune 500 Logo Sales Hire With Zero Startup Experience 47:20 Data Center Risk Quantification on 40-50 Year Old Operational Technology (OT) at Utility Providers49:53 Operational Technology Partnering with Cybersecurity Simulation Data Collection52:01 The Future of Growing an Operational Technology Risk Quantification Startup56:44 Data Center Operational Technology Buyer Education and Risk Management Learning Portal1:00:37 Jose Seara (Connect with on LinkedIn) and DeNexus (Follow on LinkedIn and Website)1:01:59 Subscribe to the Data Center GTM Briefing#ai #cloudservices #colocation #criticalfacilities #cybersecurity #datacenter #datacentergtm #datacenterindustry #datacentermarketing #datacenterrisk #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #missioncritical #ot #otsecurity #riskmanagement #seriesaai, ai risk, cyber insurance, cyber risk, data center, datacenter energy, datacenter gtm, datacenter risk, DCSMI, Data Center Go-to-Market Podcast, DeNexus, founder-led sales, go-to-market, high-density ai, hyperscale, Jose Seara, Joshua Feinberg, operational technology, ot cyber risk, ot security, power procurement, risk management, risk quantification, small modular reactors