EPISODE · May 2, 2022 · 1H 15M
Ep 19: Building the Burger King of Coffee - GothRider Coffee
from Ecom Alphas · host Alpha Inbound
Everyone wants to be number 1.But ask yourself: Would it really be that bad being number 2?Especially in a competitive market.That's worth over $150 Billion, growing every day.Since COVID, the Coffee market has exploded.And so has the competition to get those beans into each cup.From starting in e-commerce back in 2000...To the wild wild west of dropshipping.It's fair to say Phil has been around the block.Here's what we covered:How to understand the retail unit economicsWhy you should always expand your product selection horizontallyWhat hires should you make and whenUsing marketing agencies VS having an in-house teamThe long-term effect of building a community in a specific nicheThe power of wholesale when everyone is focusing on onlineGothRider Coffee:Phil Kyprianou - https://www.linkedin.com/in/philkyprianou/https://www.gothrider.com/Nigel:www.linkedin.com/in/nigelthomas-ai/
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Everyone wants to be number 1. But ask yourself: Would it really be that bad being number 2? Especially in a competitive market. That's worth over $150 Billion, growing every day. Since COVID, the Coffee market has exploded. And so has the competition to get those beans into each cup. From starting in e-commerce back in 2000... To the wild wild west of dropshipping. It's fair to say Phil has been around the block. Here's what we covered: How to understand the retail unit economicsWhy...
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Ep 19: Building the Burger King of Coffee - GothRider Coffee
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