Ep 190 - Your GovCon Marketing Strategy - Part 1 of 2

In this episode, we talked with Megan Nivens-Tannett about Your GovCon Marketing Strategy. The average government contractor completely skips over creating a marketing strategy for their GovCon business. Most use what I would call the brute force method. This involves cranking out RFPs with the hope that if you just respond to enough, you will eventually win something. A well-thought-out marketing strategy will help you understand your market, increase your chances of winning an RFP, and ultimately accelerate your success in the government market. ----- Federal Access is helping Government Contractors win more contracts. It can help you too. Here's a special offer. Visit https://federal-access.com/gamechangers today and get started for just $29. *You are going to get access to a digital copy of the Government Sales Manual. * Over 85 strategy videos * More than 30 webinars * 300 documents and templates AND * SME support. So when you run into an issue, you can email me directly for help. Go check out this special offer today at https://federal-access.com/gamechangers