Ep. #194 Why The Sports Bra Is Inviting Fans To “Own A Piece of The Bra” ft. Jenny Nguyen

In episode 194 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Jenny Nguyen, the CEO & Founder of The Sports Bra - which is the world’s first sports bar dedicated to women’s sports.  In 2026, The Sports Bra is entering its next era of growth with a new public investment campaign inviting fans to “Own A Piece of The Bra." When The Sports Bra opened in 2022, there wasn’t a single bar in America dedicated exclusively to women’s sports.  Today, the brand is expanding nationally with franchise locations planned in Boston, Indianapolis, Las Vegas, St. Louis, and Portland, Maine – and a vision for 40+ locations by 2030. In this episode, hear about: 🍺 Why The Sports Bra launched its new investment campaign 📈 The company’s rapid growth from one Portland bar to a national franchise brand 💸 How fans can now become investors in the future of The Bra 🌎 Why women’s sports represent a major untapped hospitality opportunity More from GOALS Follow GOALS on Twitter: @goals_sports_ Follow GOALS on Instagram: @goals_sports_ Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sports Shop: goals-sports.com/shop