Ep. 197 What Chiropractors Need to Know About Running a Successful Business episode artwork

EPISODE · May 4, 2026 · 37 MIN

Ep. 197 What Chiropractors Need to Know About Running a Successful Business

from Business Growth Spotlight · host Heidi Schalk

Show Notes:What does it really take to build a business that lasts decades, not just years.In this episode of Business Growth Spotlight, Heidi Schalk sits down with Dr Doug Long, co-owner of Renaissance Chiropractic Center, to unpack the real drivers behind sustainable growth in healthcareWith over 30 years in practice and a multi-generational chiropractic legacy, Dr Long shares what most practitioners never learn in school.  How to actually run a business.From navigating insurance challenges to building a referral driven practice, this conversation breaks down the operational and cultural decisions that separate thriving practices from struggling onesWhether you are in healthcare or any service-based business, the lessons here apply directly to retention, team building, and long-term growthBio:Co-owner of Renaissance Chiropractic Center with my brother.  15 chiropractors in the family including father, wife, daughter, son-in-law, brother and two sisters.  33rd year of practice. Served as President and Board member of Washington State Chiropractic Association and member of the Washington State Chiropractic Quality Assurance Commission. Member of the Chiropractic Knights of the Round Table. Featured speaker at multiple chiropractic events.  Renaissance Chiropractic Center has 5 doctors, 3 massage therapists and mutliple support staff. We provide care to children/infants, pregnant moms, families, seniors, motor vehicle accident victims, injured workers, etc. incorporating chiropractic adjustments, massage therapy, high intensity laser therapy, non-surgical spinal decompression therapy, spinal curve correction and rehab exercises.To connect with our guest, click on the links below:LinkedIn:  https://www.linkedin.com/in/douglas-long-52457413/Instagram @douglongdc Website:  www.chirotacoma.com Connect with me:LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/🎁 Grab your Spotlight to Scale Blueprint:  https://spotlighttoscale.com/blueprint🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

Show Notes: What does it really take to build a business that lasts decades, not just years. In this episode of Business Growth Spotlight, Heidi Schalk sits down with Dr Doug Long, co-owner of Renaissance Chiropractic Center, to unpack the real drivers behind sustainable growth in healthcare With over 30 years in practice and a multi-generational chiropractic legacy, Dr Long shares what most practitioners never learn in school. How to actually run a business. From navigating insurance c...

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Ep. 197 What Chiropractors Need to Know About Running a Successful Business

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This episode was published on May 4, 2026.

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Show Notes:What does it really take to build a business that lasts decades, not just years.In this episode of Business Growth Spotlight, Heidi Schalk sits down with Dr Doug Long, co-owner of Renaissance Chiropractic Center, to unpack the real...

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