Ep 20 | Rafael Walton from Optimus Search. Engineer your own opportunities to be taken seriously as a marketer.

We go cliché crazy in this episode with Rafael Walton who is a true expert at spinning multiple plates, having his finger in many pies and wearing both marketing and operations hats.   Rafael's passion for comes through loud and clear as he speaks about how recruitment marketing has evolved over the years. We speak about how the new generation of recruiters are already living in the world of digital marketing and personal brand and how marketers need to leverage that.