Ep. #207 Live from USTA Northern California: CiCi Bellis on Investing in Women's Sports, ft. CiCi Bellis

Episode 207 of 🎙️The Business Case For Women’s Sports, presented by Ally, was recorded in front of a live audience at the USTA Northern California's 2026 SheRallies: Serve & Sip Summit in Napa Valley.For this special live episode, Caroline sat down with former World No. 35 tennis player, investor, entrepreneur, and Cartan Capital Founder, CiCi Bellis.After retiring from professional tennis at just 22 due to injury, CiCi didn't leave sports behind – she built a venture capital firm investing in sports technology, human performance, and women's health.In this episode, hear about:🎾 How CiCi transitioned from professional tennis to venture capital💰 Why she believes women's sports remains one of the most undervalued investment opportunities in business📈 What she's looking for as an investor – and why the intersection of women's health, human performance, and sports technology represent enormous growth marketsThis episode was recorded live on May 29, 2026 as part of the USTA of Northern California's 2026 SheRallies: Serve & Sip Summit.More from GOALSFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sportsShop: goals-sports.com/shop