EPISODE · Feb 24, 2025 · 35 MIN
EP 223 - Beyond Content Pillars: The Attract, Warm, Convert Strategy
from Alt Marketing School · host Fab Giovanetti
*NEW* Value-Driven marketing course now inside our all-access pass: click hereJoin Fab Giovanetti and the ever-sassy Jess Bruno as they dive into a content strategy that's all about blending the classical marketing funnel with a fresh perspective.With a sprinkle of sass and a touch unhinged, Fab and Jess explore the layers of goals, audience understanding, and the evolving nature of content pillars and funnels.Discover how to make your content truly impactful by focusing on attract, warm, and convert strategies, whilst also unravelling the secrets of buyer psychology.ABOUT OUR CO-HOSTJess Bruno is a social media content strategist who supports service-based providers. She creates engaging, purpose-led content that leads to significant conversion results. Her nurturing ‘done with you’ coaching programs cover social media mindset and create a bespoke strategy, using her 10 years of digital marketing experience.Instagram: @growwithjessbrunoWebsite: jessicabruno.co.ukEPISODE RESOURCES ✍️Buyer psychology course inside our all-access pass: click hereMarketing funnels course: click hereJordan the Stallion on Instagram: follow hereOlima Omega on Instagram: follow hereNe’twerking Event at Boxpark in Shoreditch: click hereSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and toolsOUR SPONSORS 🪩Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscribe to The Deep View. View all sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffee...
What this episode covers
*NEW* Value-Driven marketing course now inside our all-access pass: click hereJoin Fab Giovanetti and the ever-sassy Jess Bruno as they dive into a content strategy that's all about blending the classical marketing funnel with a fresh perspective.With a sprinkle of sass and a touch unhinged, Fab and Jess explore the layers of goals, audience understanding, and the evolving nature of content pillars and funnels.Discover how to make your content truly impactful by focusing on attract, warm, and convert strategies, whilst also unravelling the secrets of buyer psychology.ABOUT OUR CO-HOSTJess Bruno is a social media content strategist who supports service-based providers. She creates engaging, purpose-led content that leads to significant conversion results. Her nurturing ‘done with you’ coaching programs cover social media mindset and create a bespoke strategy, using her 10 years of digital marketing experience.Instagram: @growwithjessbrunoWebsite: jessicabruno.co.ukEPISODE RESOURCES ✍️Buyer psychology course inside our all-access pass: click hereMarketing funnels course: click hereJordan the Stallion on Instagram: follow hereOlima Omega on Instagram: follow hereNe’twerking Event at Boxpark in Shoreditch: click hereSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and toolsOUR SPONSORS 🪩Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscribe to The Deep View. View all sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffee...
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EP 223 - Beyond Content Pillars: The Attract, Warm, Convert Strategy
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