Ep. 23: TRAZER “measuring what matters,” with Barry French and Randy Cohen

Welcome to Episode 23 of the CanopyIQ Podcast! In this engaging conversation, Adam delves into the world of transformative technology with TRAZER’s Co-Founder, Barry French, and the insightful VP of Elite Performance & Clinical Education, Randy Cohen. Under the visionary guidance of Barry and Randy, TRAZER has evolved into a versatile technology with applications spanning healthcare, senior care, sports, wellness, orthotics & prosthetics, and workplace injury prevention. The driving force behind TRAZER's mission is simple yet profound – to enhance the movement capabilities of every body. In this episode, Barry emphasizes the core philosophy of "measuring what matters" in TRAZER’s approach, advocating for a holistic perspective on health and wellbeing. Randy, drawing on his wealth of experience as a clinician, challenges listeners to rethink traditional notions of fitness and aging. Together, Barry and Randy blend their expertise, crafting objective, quantifiable goals, and actionable recommendations for their patients. In particular, they shed light on their efforts to empower older individuals by mitigating the risks of falling, emphasizing the promotion of balance, control, and overall wellbeing.