PODCAST · business
CanopyIQ
by Canopy
Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry.Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding of how everything from business intelligence, branding, machine learning and digital advertising are reshaping AgeTech and our understanding of the modern longevity economy.
Episodes
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Estenda Solutions’ RJ Kedziora on the intersection of AI and healthcare technology
In this episode of CanopyIQ, we sit down with RJ Kedziora, co-founder and partner at Estenda Solutions, a provider of healthcare data analytics and dashboard solutions. We explore the impact of AI on healthcare, focusing on its role in addressing the needs of aging populations. RJ shares insights...
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Ep.25: RevOppAI founder Angela Green Urbaczewski on Navigating the Age of AI
Episode 25 of CanopyIQ welcomes Angela Green Urbaczewski, the founder of RevOppAI. Angela is a revenue optimization, AI & marketing automation expert. She and Adam will be attending the Argentum Senior Living Executive Conference in late April. Angela emphasizes the transformative potential of...
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Ep. 24: How "Unconditional Joy" could reframe dementia care, with James Lee of Bella Groves
In Episode 24 of the CanopyIQ Podcast, join us for an insightful conversation with James Lee, the visionary CEO & Co-Founder at Bella Groves and the host of "Level Up - A Leadership Podcast." James brings a deeply authentic and passionate perspective to the discussion on senior care and…
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Ep. 23: TRAZER “measuring what matters,” with Barry French and Randy Cohen
Welcome to Episode 23 of the CanopyIQ Podcast! In this engaging conversation, Adam delves into the world of transformative technology with TRAZER’s Co-Founder, Barry French, and the insightful VP of Elite Performance & Clinical Education, Randy Cohen. Under the visionary guidance of Barry and...
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Ep. 22: Abolishing Ageism, with Sarah Carothers & Abigail Elder of FOX Rehabilitation
Episode 22 of CanopyIQ features Sarah Carothers & Abigail Elder of FOX Rehabilitation. Larger than their mission of providing clinically excellent care to seniors in their own homes, FOX is on a mission to “abolish ageism.” Their tools are physical therapy, occupational therapy, exercise...
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Ep. 21: LivNow is transforming the relocation journey with empathetic AgeTech
In episode 21 of the CanopyIQ Podcast, Adam is joined by Maureen Longoria, the co-Founder of LivNow Relocation. Maureen is on a mission to change the way older adults transition into Senior Living Communities. Maureen shares a number of tips for relocating elderly loved ones. She stresses the...
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Ep. 20: Gregory Petrossian: Data is the new oil and the AI 'arms race'
In the 20th episode of the CanopyIQ Podcast, Adam is joined by Gregory Petrossian, the Director of Sales at Skypoint. Their platform unlocks the power of generative AI for organizations by unifying AI with rich data. Prior to the proliferation of AI, whether he knew it or not, Gregory was…
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Ep. 19: Andrew Stalbow is championing the global mobile games revolution
In episode 19 of the CanopyIQ podcast, Adam sits down with Andrew Stalbow. Andrew is a widely sought after expert in the mobile entertainment space, with years of experience producing award-winning apps and building global brands that are used by millions of fans around the world. Adam and Andrew...
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Ep. 18: Shainoor Khoja's path from the Afghanistan tech industry to Thriving.ai
In Episode 18 of the CanopyIQ Podcast, Adam is joined by Shainoor Khoja, Founder and CEO of Thriving.ai. As the founder of a platform that seeks to get everyone more involved in healthcare and family care, Shainoor is a powerful voice advocating for preventative, equitable care. As Adam says…
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Roobrik's Evan Friedkin is accelerating senior living's customer journey by tapping into the hidden market
In Episode 17 of the CanopyIQ Podcast, Adam is joined by the Head of Business Development at Roobrik, Evan Friedkin. Roobrik is a leading analytics platform with powerful capabilities. Adam & Evan discuss what the platform is, and why it’s important. Evan provides a wealth of information and...
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Ep. 16: Identity verification for older adults with Dentity Founder and CEO Jeff Schwartz
In episode 16 of the CanopyIQ Podcast, Adam is joined by Jeff Schwartz, the Founder & CEO of Dentity. Dentity is an online ID Verification system that’s designed to verify people’s information that you meet or transact with online. It is particularly pertinent to Senior care and AgeTech since...
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Ep. 15: Bailey Beeken on building SMASH and facilitating meaningful connections
Bailey Beeken has helped transformed the senior care sales and marketing landscape like few people have. Her impact is difficult to overstate – she’s a mentor, a fearless mover & shaker, and an all-around innovator whose passion, grit and deep relationships have made the Senior Care Marketing and...
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Ep. 14: Successfully using authenticity and technology in AgeTech digital campaigns with Robin Visser
In the 14th episode of the CanopyIQ Podcast, host Adam Wilensky speaks with Robin Visser, Director of Marketing and Digital Strategy at Christian Living Communities. Robin's unique history in broadcast television and as a video producer gives her unique insights into what it means to effectively...
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Ep. 13: Josephine Murray unpacks precision audience targeting
In this episode of CanopyIQ, Adam is joined by Josephine Murray, the director of sales in the southeast for Simpli.Fi, an advertising technology company. Jo shares her wealth of knowledge and insights into digital advertising campaigns. What works? What doesn't? Why? How? And where all of these...
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Ep. 12: Creating a support ecosystem for caregivers with Nicole Will
In episode 12 of the CanopyIQ Podcast, Host Adam Wilensky welcomes Nicole Will of willGather and GiGi Betty Co. Nicole has established herself as a thought leader in the senior care industry, and we're delighted to host her on the podcast. Nicole and Adam both share some personal stories that…
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Ep. 11: Jennifer Dixon discusses senior living sales and marketing strategies driven by consumers
Welcome back to the Canopy IQ podcast. In this episode, host Adam Wilensky is joined by Jennifer Dixon, Founder at JD Solutions. Jennifer and Adam discuss designing content for the senior living consumer journey, selling amidst uncertainty, and dive further senior living sales and sales &…
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Ep. 10: Stefano Selorio is helping adults bridge the digital literacy gap
Helping adults bridge the digital literacy gap Welcome to another insightful episode of the Canopy IQ podcast. In episode 10, host Adam Wilesnky is joined by Stefano Selorio, Founder and CEO at Carevocacy. Carevocacy is a learning platform that matches older adults with online tech tutors, and in...
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Ep. 9: Data strategy for healthcare and the latest on AI with Chris Hemphill
Welcome back to the Canopy IQ Podcast. In this episode, host Adam Wilesnky is joined by Chris Hemphill, Senior Director of Commercial Intelligence at Woebot Health. Chris and Adam dive into a variety of topics including data strategy for healthcare organizations, what data is right for strategy,...
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Ep. 8: Dr. Krystal Culler talks brain capital
This episode of the Canopy IQ podcast features Dr. Krystal Culler, Founder of the Virtual Brain Health Center. Dr. Culler is an award winning holistic brain health expert with almost two decades of experience in behavioral science. Today, Dr. Culler focuses on making brain care a priority through...
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Ep. 7: Tracy McCoy talks about ways to optimize your paid ads for more emotional connections
Episode 7 of the CanopyIQ features a conversation between host Adam Wilensky and Tracy McCoy, CEO & Founder at Get Fish Slapped. In this episode, Tracy and Adam discuss marketing on Facebook: creative, targeting, storytelling, creating a more personal connection through content, and more. Tracy’s...
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Ep. 6: Troy Ball is redefining cognitive recognition with Braini
Welcome back to the Canopy IQ podcast. In the sixth episode, host Adam Wilensky is joined by Troy Ball, CEO at Braini. Founding Braini was about helping her sons. At the beginning, Troy set out to discover ingredients in the natural world that bring life changing results to our children with...
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Ep. 5: Cesar Marin discusses microdosing, ageism, and veteran advocacy
In this episode of the Canopy IQ podcast, host Adam Wilensky is joined by Cesar Marin, founder of Cultivating Wisdom. Cesar is a veteran news and media producer, and a wellness advocate who wants to help people reconnect with their authentic selves through a variety of tools including microdosing...
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Ep. 4: Terri Sullivan on the future of employee and prospect recruitment
In this episode, host Adam Wilensky is joined by Terri Sullivan, Founder and CEO at Lifestyle CX, a customer acquisition platform connecting informed consumers to senior care services. Adam and Terri discuss the challenges she set out to solve in the senior care industry by founding LifeStyleCX,...
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Ep. 3: Heather Freemont talks speed to lead and new ways to level up your recruitment and senior care brand
In episode 3 of the Canopy IQ podcast, host Adam Wilesnky is joined by Heather Freemont, for a conversation on speed to lead, effective recruitment, branding, and much more. Heather is the Senior Vice President of Sales and Marketing at Maplewood Senior Living. In this episode, Heather and Adam...
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Ep. 2: Sara Kyle discusses new approaches to mental well-being in senior care
Welcome back to the Canopy IQ podcast. In this episode, host Adam Wilensky is joined by Dr. Sara Kyle, Founder & Principal of LE3 Solutions. Sara is a leading voice in the senior living world and is a driver of industry collaboration in the aging ecosystem. She’s also in her own words, a customer...
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Ep. 1: Hollie Walker discusses how digital innovation is transforming how marketers connect with their audiences
Welcome to the Canopy IQ podcast, in this episode, we’re joined by Hollie Walker, Vice President of Marketing at Arrow Senior Living. Hollie is a widely respected senior living thought leader. She has held executive roles at Nestlé and Yves Rocher where she built and launched global brands and...
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CanopyIQ: Trailer
Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry. Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding...
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About CanopyIQ
Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry. Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding...
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ABOUT THIS SHOW
Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry.Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding of how everything from business intelligence, branding, machine learning and digital advertising are reshaping AgeTech and our understanding of the modern longevity economy.
HOSTED BY
Canopy
CATEGORIES
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Frequently Asked Questions
How many episodes does CanopyIQ have?
CanopyIQ currently has 28 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is CanopyIQ about?
Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry.Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding of...
How often does CanopyIQ release new episodes?
CanopyIQ has 28 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to CanopyIQ?
You can listen to CanopyIQ on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts CanopyIQ?
CanopyIQ is created and hosted by Canopy.
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