EPISODE · Jul 21, 2025 · 7 MIN
EP 244 - Bitesize: Cultural Sensitivity in Marketing
from Alt Marketing School · host Fab Giovanetti
🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket_______In this episode, Fab brings back a snippet from her chat with Ange Lyons about brand associations and why cultural sensitivity matters so much in marketing today. The conversation gets into how thoughtful branding helps build trust and credibility - something every marketer needs to understand.ABOUT OUR TEACHERAngela Lyons is a brand and marketing graphic designer based in London. With over 20 years of experience and 12 years running her business, Lyons Creative, she offers graphic design services to a diverse range of industries, including corporates, publishing houses, charities, and freelancers. She is also the creative lead of Freelancer Magazine.EPISODE RESOURCES ✍️Listen to EP207: "Navigating Trends & Maintaining Brand Authenticity" - listen hereJoin us for a full Summer of free recorded classes with Summer School - find out moreYou can find more about Ange on her website: find out more.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and toolsOUR SPONSORS 🪩Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscribe to The Deep View. View all sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffee...
What this episode covers
🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket_______In this episode, Fab brings back a snippet from her chat with Ange Lyons about brand associations and why cultural sensitivity matters so much in marketing today. The conversation gets into how thoughtful branding helps build trust and credibility - something every marketer needs to understand.ABOUT OUR TEACHERAngela Lyons is a brand and marketing graphic designer based in London. With over 20 years of experience and 12 years running her business, Lyons Creative, she offers graphic design services to a diverse range of industries, including corporates, publishing houses, charities, and freelancers. She is also the creative lead of Freelancer Magazine.EPISODE RESOURCES ✍️Listen to EP207: "Navigating Trends & Maintaining Brand Authenticity" - listen hereJoin us for a full Summer of free recorded classes with Summer School - find out moreYou can find more about Ange on her website: find out more.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and toolsOUR SPONSORS 🪩Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscribe to The Deep View. View all sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffee...
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EP 244 - Bitesize: Cultural Sensitivity in Marketing
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