Ep 26 | Event Trends 2023: Tactics, Technologies and Influencers with Jonathan Kazarian

2023 is shaping up to be a groundbreaking year for the event industry, as strategies and technologies are evolving rapidly to meet the ever-changing needs of event marketers and attendees. We’re now seeing limitless possibilities emerge—innovating the way people engage and experience. But this constant shift can be overwhelming for those who are striving to keep up, so wouldn't it be helpful to have a better understanding of the current state of events? Or a closer look into some of the biggest trends we should be aware of? That’s why we’re bringing on Jonathan Kazarian, Founder and CEO of Accelevents, to shed light on where we stand and what to expect. Both passionate about events, Jonathan joins Matt to talk about: - How events are regaining a priority with the C-Suite (hint: the fall of paid search and paid social) - Why the rise of AI-generated content will only drive people to seek out events - Influencers becoming the #1 channel for event promotion - The new norm of mobile event apps - And much more! This year is sure to bring an exciting wave of event trends, so we must be prepared to meet these demands. It's an episode of “Event Marketing: Redefined” brimming with knowledge and information you absolutely don't want to miss! Connect with Jonathan: On his LinkedIn: https://www.linkedin.com/in/jkazarian/ Connect with Me: On my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/ On my Company: https://rockwayexhibits.com/ 🚨 Register for the show here: https://tinyurl.com/EventMarketingRedefined