EPISODE · Dec 7, 2025 · 54 MIN
EP 265 - Seasonal Patterns & ROI: How to Run a End-of-Year Review
from Alt Marketing School · host Fab Giovanetti
Join Fab, Niki, and Emma for a lively chat about marketing metrics, data, and goal setting that actually matters for your next year.ABOUR YOUR TEACHER 💛Niki Hutchison is an expert marketer, online educator, and agency owner with 25+ years in the industry. She’s worked on campaign strategy for well-known brands and now helps entrepreneurs build integrated, multi‑channel marketing that drives visibility, leads, and sales.Join Niki’s masterclass: watch hereEmma York is a social media educator and all-round digital cheerleader on a mission to make online awareness feel less overwhelming and a lot more human. As the founder of Fresh Approach Digital, she’s helped over hundreds of organisations build loyal communities online through smart strategy, storytelling, and a generous dose of good humour.TikTok: @freshapproachdigitalInstagram: @FreshApproachdigitalCONNECT WITH AMS 🤝Our course libraryOur certificationOUR SPONSORS 🪩This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscribe to The Deep View.View all sponsors and offersOUR FAVE RESOURCES 👇Get weekly lessons in your inbox for £0NewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify
What this episode covers
Join Fab, Niki, and Emma for a lively chat about marketing metrics, data, and goal setting that actually matters for your next year.ABOUR YOUR TEACHER 💛Niki Hutchison is an expert marketer, online educator, and agency owner with 25+ years in the industry. She’s worked on campaign strategy for well-known brands and now helps entrepreneurs build integrated, multi‑channel marketing that drives visibility, leads, and sales.Join Niki’s masterclass: watch hereEmma York is a social media educator and all-round digital cheerleader on a mission to make online awareness feel less overwhelming and a lot more human. As the founder of Fresh Approach Digital, she’s helped over hundreds of organisations build loyal communities online through smart strategy, storytelling, and a generous dose of good humour.TikTok: @freshapproachdigitalInstagram: @FreshApproachdigitalCONNECT WITH AMS 🤝Our course libraryOur certificationOUR SPONSORS 🪩This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscribe to The Deep View.View all sponsors and offersOUR FAVE RESOURCES 👇Get weekly lessons in your inbox for £0NewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify
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EP 265 - Seasonal Patterns & ROI: How to Run a End-of-Year Review
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