Ep. 27 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast

In episode 27 of the Data Center Go-to-Market podcast, Joshua Feinberg shares insights on how to evolve your sales and marketing strategies to attract the right data center clients in today's digital-first world. You'll learn how to create better content to position your company as an expert, develop ideal client profiles tailored for partners and customers, educate stakeholders early through thought leadership, understand customer issues to develop helpful resources, leverage customer success stories, and attract clients by demonstrating your expertise. Tune in to hear Joshua Feinberg's advice on adapting your go-to-market approach for success in data centers.#datacentergtm #dcsmi #datacenters #salesmarketing #b2bmarketing #contentmarketing #digitalmarketing #buyerjourney0:00 Coming Up In this episode of the Data Center Go-to-Market Podcast0:54 Data Center Go-to-Market, Sales, and Marketing Q&A 74:15 How to create better content for data center energy management and sustainability9:53 How can data center sales managers connect with the right partners and customers?19:46 How to sell financing and lending to hyperscale, enterprise, colocation, and edge data centers24:45 Overcoming customers' fears of technical data center issues30:11 How to market and sell constrained data center inventory33:57 How to find data center clients42:38 Joshua Feinberg from DCSMI43:19 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)