Ep. 28 Do we care about price more than our customers with John Downey

The ups and downs of running a multi-generational family business and finding your own way as an entrepreneur.    For The DYOJO Podcast Episode 28, we are joined by the Executive Director of the Cleaning Industry Research Institute (CIRI) and creator of Cleanfax Magazine, John Downey.    John shares his experiences with:  * Building up, tearing down and pivoting your core business  * Tips for keeping business and family separate as an entrepreneur  * Developing your technical skills in the science of property restoration and carpet cleaning   * Engaging your customers to understand their values and where you can thrive   * The dreams and nightmares of innovation   Keep an eye out for the soon to be released book Be Intentional: Estimating from Jon Isaacson. You can view our discussion via The DYOJO Youtube Page and you can listen to The DYOJO Podcast wherever fine podcasts are listened to (Spotify, Apple, Anchor, Google). You can read more on this topic, and many others, in Jon's monthly column The Intentional Restorer from Restoration and Remediation (R&R) Magazine.   John Downey - https://www.ciriscience.org Special thanks to our sponsor - Ed "The Restoration Lawyer" Cross - TheRestorationLawyer.com (check his spot around min 21)  The DYOJO - https://www.thedyojo.com  The DYOJO Podcast - https://www.thedyojopodcast.com  The Intentional Restorer - https://www.randrmagonline.com  Intro video for The Intentional Restorer created by the talented Edward H. Cross, aka The Restoration Lawyer (guest on The DYOJO Podcast Episode 3)   Additional music “Nothin Yet" by Spazz Cardigan   Wardrobe: Jon hats: Camp 1805 Distillery (Hood River, OR), GMS Podcast; shirts: Single Speed Screen Printing (La Grande, OR), The DYOJO Podcast long sleeve