EP 290 - How AI Is Changing SEO: The Answer May Surprise You episode artwork

EPISODE · Jun 17, 2026 · 29 MIN

EP 290 - How AI Is Changing SEO: The Answer May Surprise You

from Alt Marketing School · host Fab Giovanetti

Catch up with the full session inside our all-access pass and course library: https://amschool.click/libraryToday’s chat with SEO expert Andrew Cox Starkey slices through the noise of AI and search, revealing how machines understand your topics, how AI is reshaping traffic, and why human-grade content remains king.ABOUT YOU TEACHERAndrew has spent his career working on websites for big household names including the BBC, National Trust, and Lord’s Cricket Ground. He started his specialist SEO consultancy, Optimisey, in 2017 and has been helping businesses big and small get more of the right kind of traffic to their websites ever since.Website: optimisey.comLinkedIn: linkedin.com/in/andrewcockstarkeyInstagram: instagram.com/optimiseyBECOME A SMARTER MARKETER 👇Get weekly lessons in your inbox for £0: Signup for the newsletterCONNECT WITH AMS 🤝Our course libraryOur certificationOUR SPONSORS 🪩From Christmas to Valentine’s Day, access Billo's complete guide to winning holiday ad creatives: click hereCreate AI-driven surveys so your market research can reach the elite status with Survey Monkey: find out moreView all sponsors and offersSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify

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EP 290 - How AI Is Changing SEO: The Answer May Surprise You

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