Ep. 31 “My first UGC jobs came from putting this one thing in my Insta bio” Chelsea Anderson

We welcome the delightful Chelsea Anderson to the mic—a creative powerhouse, UGC creator, art innovator, and mum of two wild boys.We get into:💡 Chelsea’s surprising entry into UGC (spoiler: it started with a bio update!)🎨 How a daycare centre turned her into their resident Art Innovator (aka messy-play queen)💬 The difference between influencer and creator—and why it matters💥 Lessons in pricing, usage rights, and being ghosted (we’ve all been there)📍 Why Chelsea’s moving toward travel content (cocktail + island = the dream)🌊 Real talk about burnout, boundaries, and running a business that actually aligns🎥 What kind of content is actually performing for her clients💻 Editing on her phone, filming with toddlers, and the things that feel “chorey” in her process👩‍💻 Plus: media kits vs portfolios, asking brands for ad performance stats, and how to make retainer deals workIf you’re a multi-passionate, creative mum trying to carve out a sustainable, joy-fuelled business—you’ll feel so seen in this convo. Chelsea is your down-to-earth reminder that messy, imperfect, from-the-heart content is the vibe.👀 Follow Chelsea:IG: @chelseanderson (Chelsea Anderson with one “A”—you’ll get it when you listen)💌 Love the pod?This show is DIY, bootstrapped, and fuelled by caffeine and DMs from beautiful listeners like you. If you’re vibing with That UGC Mum:👉 Share it with a fellow mumpreneur👉 Leave a cheeky review👉 Hit subscribe so you never miss an episodeBig love, always.Book a Coaching Call with MeJoin the Hive Hub CollectiveUGC Contract TemplatesJingle: La La Love - Vocalista