Ep 331: Analyzing Ad Spend Analytics Like a Pro with Rabah Rahil of Triple Whale

Send us a textTriple Whale has a powerful analytics platform that accurately pinpoints your ad spend across networks. It is simple, smart, efficient, and effective.In this episode, Jordan interviews Rabah Rahil, CMO of Triple Whale. He talks about how they started Triple Whale and its important features that will help you make the right decisions with your business.Listen and enjoy this episode!KEY TAKEAWAYS FROM THIS EPISODEEverybody has access to the same weapons, it's the implementation and the representation that are the differentiators.   Triple Whale’s dashboard is simple, customizable, and has everything in one place.No matter where you're at on your marketing journey, you're going to be able to unlock value in Triple Whale.Triple Whale's dashboard is on mobile and easy to use.Triple Whale takes Facebook assets’ unique identifiers and aggregates all the metrics on it.  You can sort them and see what's performing best by metric.The secrets to scaling in this era are community, foundational economics, and being able to diversify your spending on different channels.Recommended Tools: Notionhttps://www.notion.so Akiflowhttps://ww.akiflow.com Asanahttps://www.asana.com Recommended Podcast: All In Podcasthttps://www.allinpodcast.co Recommended Books:Project Hail Mary by Andy Weirhttps://www.andyweirauthor.com/books/project-hail-mary-hc/project-hail-mary-el Shoe Dog by Phil Knighthttps://www.simonandschuster.com/books/Shoe-Dog/Phil-Knight/9781501135927 Today’s Guest:Rabah Rahil is the Chief Marketing Officer of Triple WhaleTriple Whale is an attribution platform and an eCommerce operating system. Connect and learn more about Rabah and Triple Whale here:Website: https://www.trytriplewhale.com Youtube: https://www.youtube.com/c/triplewhale Twitter: https://www.twitter.com/trytriplewhale This month's sponsor is Triple Whale.  Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit https://www.triplewhale.com/upgrowth and use promo code Upgrowth for 15% off today. *** PROMO CODEUpgrowthWe love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:upgrowthcommerce.com/growIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://upgrowthcommerce.com/apply