Ep 336: New trends in e-commerce impacting delivery

Carmen Cureu, Market Research Director at Geopost, discusses some of the details in the 2023 edition of Geopost's e-shopper barometer. The factors driving modern e-commerce Why convenience is important E-commerce allowing customers to find bargains Decisions shoppers make when purchasing online Products need to be aligned with consumers' expectations Barriers to e-shoppers returning to an e-commerce website Consumers want to avoid returns Cost and environmental considerations of e-commerce returns Inconvenience to consumers of dealing with returns Statistics on e-commerce returns C2C e-commerce embraced by online shoppers Social selling, and how it showcases products Home delivery popularity trends Tracking, rescheduling, and predictability for home delivery Next day delivery, alternative delivery locations, and out-of-home delivery E-commerce product categories across Europe