EPISODE · May 17, 2022 · 14 MIN
Ep 337: How to Grow a Brand Without Ads With Travis Fergusson
from The Unofficial TikTok Shop Podcast with Jordan West · host Jordan West
Send us a textIt’s important to be consistent with growing awareness and get your brand out to your consumers. But what if you can’t advertise through conventional means?In this episode, Travis Ferguson of Lead and Arrow Media talks about what brands should do to grow when they are being handcuffed and unable to advertise on major platforms.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEContinue to be consistent with what you're doing on social media. Capturing e-mailsKeeping your website e-commerce and mobile-friendlyCapturing all these into one platformCycle through different platforms and marketing programs.It is important to send email reminders and automate these reminders to go out efficiently.In starting and keeping a brand it’s important to do research, react, and respond.The lifeblood of every brand is the new products and services you are offering and how you get those out to your consumer.Recommended Tool: LinkedIn https://www.linkedin.com Recommended Audiobook: The Four Agreements: A Practical Guide to Personal Freedom by Don Miguel Ruizhttps://www.miguelruiz.com/the-four-agreements Today’s Guest:Travis Ferguson is the CEO of Lead and Arrow MediaLead and Arrow Media is a management consulting group that provides branding strategies services.Connect and learn more about Travis and Lead and Arrow Media here:Website: https://www.leadandarrow.com LinkedIn: https://www.linkedin.com/in/travisfergusontsr Instagram: https://www.instagram.com/leadarrowmedia Facebook: https://www.facebook.com/leadandarrowmedia E-mail Address: [email protected] month's sponsor is Triple Whale. Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit https://www.triplewhale.com/upgrowth and use promo code Upgrowth for 15% off today. *** PROMO CODEUpgrowthWe love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:upgrowthcommerce.com/growIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://upgrowthcommerce.com/apply
What this episode covers
Send us a textIt’s important to be consistent with growing awareness and get your brand out to your consumers. But what if you can’t advertise through conventional means?In this episode, Travis Ferguson of Lead and Arrow Media talks about what brands should do to grow when they are being handcuffed and unable to advertise on major platforms.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEContinue to be consistent with what you're doing on social media. Capturing e-mailsKeeping your website e-commerce and mobile-friendlyCapturing all these into one platformCycle through different platforms and marketing programs.It is important to send email reminders and automate these reminders to go out efficiently.In starting and keeping a brand it’s important to do research, react, and respond.The lifeblood of every brand is the new products and services you are offering and how you get those out to your consumer.Recommended Tool: LinkedIn https://www.linkedin.com Recommended Audiobook: The Four Agreements: A Practical Guide to Personal Freedom by Don Miguel Ruizhttps://www.miguelruiz.com/the-four-agreements Today’s Guest:Travis Ferguson is the CEO of Lead and Arrow MediaLead and Arrow Media is a management consulting group that provides branding strategies services.Connect and learn more about Travis and Lead and Arrow Media here:Website: https://www.leadandarrow.com LinkedIn: https://www.linkedin.com/in/travisfergusontsr Instagram: https://www.instagram.com/leadarrowmedia Facebook: https://www.facebook.com/leadandarrowmedia E-mail Address: [email protected] month's sponsor is Triple Whale. Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit https://www.triplewhale.com/upgrowth and use promo code Upgrowth for 15% off today. *** PROMO CODEUpgrowthWe love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:upgrowthcommerce.com/growIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://upgrowthcommerce.com/apply
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Ep 337: How to Grow a Brand Without Ads With Travis Fergusson
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