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EP.35 何以为家(上)——与家居从业者聊一聊 episode artwork

EPISODE · Aug 7, 2023 · 1H 2M

EP.35 何以为家(上)——与家居从业者聊一聊

from Slow Brand

在视线再度聚焦于生活时,“家”这个词对我们的吸引力就会变得无限大。本期节目我们将与一位飞行主播——在无印良品MUJI工作了8年员工Chet一起,聊一聊在家居行业的一些感受与思考,譬如Muji和宜家究竟满足了大家的哪些对生活的期待? 什么是你我心中“这样就好”的家居环境?这是一个需要审慎的新课题。 敬请各位听众听到最后,感受一下主播们装“家”构想与心理状态,当然甚至还有下期预告! 00:30 Chet的背景介绍 02:08 与MUJI的不解之缘 07:27 谜语人讲日式服务的苛刻之处 10:24 Muji的家是一个完美的家吗? 12:30 作为消费者与工作人员的视角差异 13:47 MUJI与宜家的受众区别 19:06 一以贯之的理念——这样就好 25:09 "这样就好"在中国也会“水土不服” 29:48 如何定位——宜家静安店闭店的探讨 34:10 国内外家具消费者的区别 38:28 三件必备(?)单品——我们的家 44:47 大胆的探讨:什么样的风格会是下一个风口? 节目中提到的产品和书籍 《为什么设计》 田中光一的设计 MUJI的明星产品组合式钢架 Hans Wegner的Y Chair 在小宇宙查看该单集文稿

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