Ep 36: 2000 Sessions. 12 Months. 1 Photographer — with Sarah Witherington

After working several jobs to stay afloat, Sarah Witherington burst into the photography scene with her first Groupon gig which earned her 2,000 clients. Today, we sit down with Sarah to discuss her journey as a photographer, beginning with how she got her start in the industry. Sarah tells us about how she changed direction in college toward a more creative avenue and used her student loans to purchase her first professional camera. After shooting weddings and nannying on the side, she then decided her business needed a fresh flow of clients. Listeners will hear how just one Groupon deal brought Sarah 2,000 clients and subsequently launched her career. She tells us about her experiences and the lessons she learned, going on to share tips about dealing with high volumes of clients like location designation, and using call-in camera actions as a measure to save time. Later in the episode, we hear about how Sarah’s business has evolved into the boudoir niche and how she’s refined her process to create an efficient and lucrative service for her clients. To hear more insider tips and stirring anecdotes, be sure to tune in today!