Ep 36: How to improve your website without spending a ton of money with Tom Garfield

Conversions, behavioural analytics, SEO, backlinks, cyber security, the importance of having a good content strategy and how to avoid rage clicks are just some of the topics covered in this highly action packed episode of The Built Environment Marketing Show. My guest is Tom Garfield from Tom Garfield Marketing and we take a deep dive into ‘How to improve your website without spending a ton of money’.  This episode was recorded live on LinkedIn on Monday October 03 2022. The Built Environment Marketing Show is the new name for Marketing In Times of Recovery cos who wants a podcast name tied to the state of the UK economy.  And don’t worry it’s still hosted by marketing consultant Ayo Abbas from Abbas Marketing.  The consultancy that bridges the gap between business strategy and tactical marketing for engineers and architects. You can find out more about my latest work at https://www.abbas marketing.com and sign up for my monthly roundup here for the latest built environment marketing newsWays you can support this showIf you like this show don’t forget that you can help me to spread the work bySharing about the show on socialLeaving us a review on Apple or Spotify Or telling a friend about the show who you think will benefit.Your support is much appreciated and helps more people to get to hear our interviews ResourcesThe Abbas Marketing websiteTom Garfield Website Microsoft ClarityGoogle AnalyticsHotjarIf you like the show, do us a favour and leave us a review. It'll help more people to find us. Head to Apple podcasts to share some kind words. Thanks, Ayo