EP 36 - I Clipped a Mic to My Shirt and Found a 10-Year Opportunity

What happens when you clip a DJI Mavic Mini to your shirt, walk for 2 hours, and let AI do the rest? In this episode, I share how one afternoon in Sydney turned a friend's elderly care company into a possible 10-year business partnership. No pitch deck needed. No agency proposal done.Only a conversation with a friend, a transcript, and a Customer DNA report done with Claude.In this episode, you'll find out:The 3-step process that took me from a friends house to operational partner: interview, stitch, upload - and what AI built from that recording that no consultant could matchThe 3 unexpected outputs from one Customer DNA report on a non-tech business: a red flag client list, a new coordinator onboarding workflow, and a government funding advocacy script for familiesWhy my written content has now touched $20M in revenue for one B2B brand and the psychology behind every wordPlus: why I think the biggest opportunities for the next decade aren't in B2B . They're in caring for people. And how his Customer DNA system maps to any business in any market - including one you'd never expect.Want the system I used to build this? Grab the Content Cash Machine book for $1 at https://contentcashmachine.co/ - it's where the buyer psychology framework lives.