Ep 393: Building successful parcel locker systems

Julia Lockman, Junior Partner at OMNIC, explains how a parcel locker system is more than just infrastructure. We cover the key considerations for building a successful and coherent parcel locker system. There's no one-size-fits-all guide to launching a parcel locker network - context is crucial A systematic approach is needed when building a parcel locker network Start with the data, including peak volumes, customer ha Systems shape consumer behaviour Systems have measurable value, both for customers and for network operators Parcel locker systems must be natural - they don't care about the same things that delivery companies care about! Importance of external factors, such as access, car parking Choosing the right locker network for the market Factors such as climate and lifestyle have a huge impact on parcel locker networks Using data to increase chances of success in parcel lockers Interpreting data to build good business processes User experience is more than just the customer interface - processes are important Analytics should support forecasting, capacity planning, and proactive intervention How analytics can support decision logic, such as maximising utilisation rate Using data to optimise parcel locker networks, e.g. location management Parcel lockers aren't automatically "green" - customer behaviour and location management are crucial Bad decisions can destroy network efficiency