Ep 423: The race for regulation in Brazil

In just a few hours time the regulated sports betting and online gaming market will officially open in Brazil.Ahead of this seismic moment, Fernando Noodt was joined on iGaming Daily, supported by Optimove, by Ricardo Assis, Editor of SBC Noticias Brasil, and SBC’s Relationship Manager for Brazil, Isadora Marcante, to reflect on the significant developments in the Brazilian market during 2024.The trio reflect on the enactment of online gaming laws by President Lula da Silva, the industry’s response to the new regulated market and regulatory challenges faced by legislators in the country. To conclude the episode, they also discuss the first edition of SBC Summit Brasil and controversies surrounding match-fixing in Brazilian football, as well as look ahead to what to expect in 2025.Host: Fernando NoodtGuests: Ricardo Assis & Isadora MarcanteProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.