Ep 46: Benchmarking - Taking It To Another Level (Assessments Mini Series || Part 3) episode artwork

EPISODE · Aug 7, 2025 · 18 MIN

Ep 46: Benchmarking - Taking It To Another Level (Assessments Mini Series || Part 3)

from Make Your Brand Legendary with Swoz Consulting · host Swoz Consulting

What if your greatest opportunities are hiding in plain sight?In this episode, Scott and Caitlin wrap up their mini-series on assessments by unpacking the power of benchmarking - not just as a way to compare, but as a tool to unlock potential.They explore how legendary brands don’t just ask, “how are we doing?” They ask, “What’s possible?” From Chick-fil-A borrowing Ritz-Carlton’s service language to leaders swapping morning routines over dinner, benchmarking can come from unlikely places (even a Pixar storyboard or a lean manufacturing floor).You’ll also hear why “we’re different” can be a cop-out, how excellence beats success, and why knowing your industry standard is just the beginning of building something legendary.----------Sign up for our newsletter: https://swozconsulting.com/about/the-newsletter/Find more info on how we are building legendary brands at: www.SwozConsulting.com Hosted on Ausha. See ausha.co/privacy-policy for more information.

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Ep 46: Benchmarking - Taking It To Another Level (Assessments Mini Series || Part 3)

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