Ep.51 – Harnessing Positivity

In this episode of The Seed: Growing Your Business, I had the immense pleasure of speaking with Lori Rogers, a multi-million dollar business owner and the president and co-founder of Rogers Marketing. With over 25 years of experience in the marketing industry, Lori has cultivated strong client relationships and has been recognized for her leadership in the field. Our conversation began with Lori sharing her journey into the marketing world, which started when her husband, Neil, presented her with the opportunity to work together in a franchise business. Initially hesitant, Lori found herself fully immersed in sales, and together they built a successful corporate swag provider from the ground up. We discussed the unique and sometimes quirky requests they receive from clients, including a recent inquiry about branding gaming remotes. As we delved deeper into the marketing landscape, Lori emphasized the importance of personal connections and the value of thoughtful gestures, such as sending handwritten thank-you notes and gifts to clients. She explained how these practices not only foster strong relationships but also allow her to focus on growing the business by delegating tasks to her capable team. A significant turning point in Lori's life came in 2011 when she began implementing practices of positivity into her daily routine. Faced with personal challenges, including her son’s autism diagnosis and the impact of the recession on her business, Lori discovered the transformative power of a positive mindset. She shared how she started to reframe negative thoughts into positive affirmations, which led to exponential growth in both her personal and professional life. Throughout our discussion, Lori highlighted the science behind positive thinking and how it can enhance creativity, productivity, and overall well-being. She encouraged listeners to take actionable steps towards cultivating a positive mindset, emphasizing the importance of using affirmations that start with "I am" to manifest desired outcomes. Lori's insights on the power of positivity and the importance of nurturing relationships resonated deeply. She reminded us that we are the architects of our own destinies and that by shifting our mindset, we can open ourselves up to new opportunities and experiences. As we wrapped up the episode, Lori shared how listeners can connect with her through her website, positiveactivity.net, where they can find resources, workshops, and mentoring opportunities. Join me in this inspiring episode as we explore the intersection of marketing, positivity, and personal growth with the incredible Lori Rogers. Together, let's cultivate growth and empower women in business!