Ep. 57 - Money Confidence and Smart Marketing with Dr. Annie Cole, Ed. D.

In this episode, Whitney sits down with Dr. Annie Cole, money coach, financial educator, and all-around powerhouse. Annie opens up about her journey from burnout as a social worker to becoming a thriving entrepreneur, helping women take control of their finances and grow their businesses.They chat about everything from building financial confidence and understanding profit margins to smart, low-cost marketing strategies that work. Annie shares her go-to tools for generating leads, tracking results, and repurposing content like a pro—plus the emotional side of money we don’t talk about enough.If you’ve been wanting to feel more confident with your finances and your marketing, this episode is packed with insights to help you do just that.Connect with Dr. Annie Cole:LinkedIn: https://www.linkedin.com/company/money-essentials-for-women Instagram: https://www.instagram.com/build.wealth.with.annie/ Website: www.money-essentials.com Freebie: https://money-essentials.systeme.io/free-guide-market-your-businessIn this episode:Advocating for Yourself and Knowing Your WorthBuilding Financial Confidence and Overcoming Emotional BarriersThe Importance of Mentors and Expert GuidanceUnderstanding Profit Margins and Financial HealthMarketing Strategies for Business GrowthExploring Different Marketing ChannelsTracking Podcast Impact with UTM LinksThe Importance of Data-Driven DecisionsVanity Metrics vs. Meaningful EngagementTargeted Marketing for Service-Based BusinessesRepurposing Content Across PlatformsBuilding a Successful Coaching BusinessLow-Cost Marketing Strategies for BeginnersConnecting Marketing to Long-Term SuccessWant new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!Connect with Whitney Bateson: Instagram: @‌whitneybatesonLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Learn more here Hosted on Acast. See acast.com/privacy for more information.