Ep. 67 The Birth of a Business: How to turn a Personal Need into a Product

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by the brilliant Brónagh Davidson, founder of My Pregnancy Journals — a beautiful Irish brand born from one mam’s real-life experience, frustration and deep desire to create something meaningful for her own children.Brónagh shares openly about the surprising path that led her here: – her background in psychology, coaching, fitness and even cybersecurity – the fertility scare that changed everything – the shift from service-based work to launching her very first product – building a business between nap times – and how a simple personal need became a product hundreds of parents now treasureWe dive into the realities of creating a physical product — the costs, the risks, the samples, the trial and error — and the mindset that kept her going when most people would have backed away. If you’ve ever wondered whether you could sell a product alongside your services, or you’re curious about how “ordinary moments” can spark extraordinary businesses, this is a gorgeous episode to soak up.In this episode, we cover:The moment a fertility appointment shifted the direction of Brónagh’s life and future businessHow journaling during pregnancy helped her connect deeply with her babies before they were even bornThe behind-the-scenes of creating a physical product from scratch (what no one tells you!)Navigating fear, finances and the early investment that product-based businesses requireWhy community and collaboration matter more than ever when launching something newThe mindset shifts that supported her through uncertainty, change and early motherhoodPractical advice for birthworkers or service providers who are thinking about developing a productThe power of trusting your own story — and letting that guide your business decisionsWho this episode is forBirthworkers, mums in business, creative entrepreneurs, and anyone curious about how real-life experiences can spark beautiful, sustainable businesses. If you’ve ever felt the pull toward creating something that’s missing in the world, this conversation will light a gentle fire under you.Connect with BrónaghWebsite: mypregnancyjournals.com Instagram: @mypregnancyjournalsListen NowTune in for an honest, heart-led conversation about motherhood, mindset and making something meaningful and leave feeling inspired to follow that little nudge of your own.Get the Easy Content Creation - Summer Edition trainingConnect with Me InstagramFacebookLinked In