Pregnancy & Postnatal Entrepreneurs Collective Podcast

This episode is a little different.Niamh gets personal.. sharing stories not just from her early career in youth justice and youth homelessness in Dublin, but her own pregnancy journey and the loss of her friends because of it. All of this so she can share what she's learned across decades of working with families in crisis and families who were simply left without enough support.And she connects all of it to one big idea: supporting families through pregnancy, birth and the postpartum period might be one of the most powerful things we can do to change the world.In this episode Niamh talks about:What her years working with young men in homelessness taught her about unsupported familiesWhy the modern village has scattered, and what that means for new parentsMaslow's hierarchy of needs and why so many new parents never get to flourishA real client story that shows exactly what's at stake when a birthworker shows upWhy so many birthworkers are invisible, and the real cost of that invisibilityWhy charging your worth isn't about money, it's about sustainability and impactWhy you are part of the solution to everything that's broken and why the world needs you to keep going This one is worth sharing with every birthworker you know.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

This episode came straight from you — after asking followers for topic ideas, diversifying income and offers kept coming up. And it's no surprise, because it's also one of the most common conversations happening in coaching calls right now.But here's the thing: this is not a one-size-fits-all answer. The stage your business is at matters enormously — and getting this wrong is one of the most common and costly mistakes birth workers make.In this episode Niamh covers:Why trying to do too much too soon is the number one mistake early-stage birth workers make — and how it leads to confused buyers, divided messaging, and burnout before you've even got startedThe "10 things on the website" trap — and why a confused buyer doesn't buyWhen diversifying your offers actually makes sense, and the three green light questions to ask yourself before adding anything new: Do I have the time and capacity? Am I genuinely passionate about this? Does it complement what I already do?How to think about expanding across the pregnancy to postnatal journey to increase the time you spend with existing clientsThe live-first method: why you should always run a workshop or course live before recording or producing anything — and how Niamh's own back-to-work and breastfeeding workshop is a real example of this in actionThe passive income myth — why there's no such thing as making money in your sleep without serious ongoing marketing or a significant ad budgetWhat actually sells for birth workers (and what doesn't)Why PDFs, eBooks and resources need to be genuinely high value in a world where so much is available for free — including from AIKey takeaways:If you're early stage: stop, focus, get really good at your one thing and get consistent clients firstIf you're established: run the capacity, passion and fit questions before adding anything newTest before you invest — run it live, sell the recording, then decide if a full production is worth itPassive income requires either consistent marketing effort or a solid ad budget — factor that in from the startToo many offerings = confused buyers = people leaving your website without bookingHave a question or topic you'd like covered? DM Niamh on Instagram.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Orla Nealis went from pandemic mum with no support to fully booked doula in less than two years from completing her training. Here's what actually got her there.What does it actually look like to build a birthwork business from scratch — with three children under six, no reliable childcare, and no business background?In this episode Niamh is joined by Orla Nealis, a birth and postpartum doula, birth reflections facilitator and antenatal educator in training. Orla's story starts where so many birthworkers' stories start — with a difficult personal experience that ignited her passion for supporting other families. What makes her story even more amazing is how quickly and intentionally she has built her business since then.Sixteen months ago Orla was grateful to book one or two clients a month. Today she's fully booked. This is an honest, warm and inspiring conversation about what that journey actually looked like (including the hard bits!).In this episode Niamh and Orla cover:— Orla's journey from becoming a mum during the pandemic to training as a breastfeeding counsellor, doula and antenatal educator — and why that experience drove everything — The moment she realised she needed to transition from volunteer to paid work — and how uncomfortable that felt — The money mindset blocks that show up when you start charging for work you've been doing for free — What she actually did that got her clients — and why she says mindset was the biggest game changer, not marketing — How she built her business while pregnant, then with a newborn, then with three children under six — Why she stopped following generic business advice from men and started learning from women who actually understood her reality — The systems she set up during quiet months that are paying off now she's fully booked — Her advice for birthworkers who are earlier in the journey and wondering when it's going to click — Why she had to "think big and be a bit delusional" — and how that drove her forward faster than anything elseWho this episode is for:This one is for you if you're a doula, IBCLC, antenatal educator or any other birthworker who:— Is earlier in your business journey and wondering if it's actually possible — Has been doing volunteer or low-paid work and is struggling to make the transition to charging properly — Feels like you're putting in loads of effort and not seeing results yet — Is trying to build a business around a young family and wondering how anyone actually does it — Needs to hear a real, honest story from someone who has recently been exactly where you areAbout Orla:Orla Nealis is a birth and postpartum doula, birth reflections facilitator and antenatal educator in training based in Ireland. You can find her at takesavillagedoula.ie or on Instagram @takesavillagedoula.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Why so many brilliant birthworkers struggle to call themselves business owners — and why making that shift changes everything.If you've ever introduced yourself by saying "I do a bit of doula work" or "I run a few classes" — this episode is for you.In Ep 82 of the Pregnancy and Postnatal Entrepreneurs Collective podcast, Niamh Cassidy explores one of the most important and most overlooked conversations in the birthwork business world: the identity shift from birthworker who charges to business owner who does meaningful work.This isn't about becoming a different person or losing the values that brought you into birthwork. It's about understanding why how you see yourself changes everything about how your business behaves — your pricing, your boundaries, your visibility, your income, and ultimately how long you stay in this profession.In this episode Niamh covers:— Why so many qualified, capable birthworkers feel uncomfortable calling themselves business owners — and where that discomfort actually comes from — The three things most of us have absorbed that make this identity hard to claim: our training, our money stories, and the word "entrepreneur" itself — The small moment in a mentoring session that shifted everything for Niamh — and what changed after it — Why being a good business owner is not in conflict with being a good birthworker — it's what allows you to keep being one — The four things Niamh consistently sees in birthworkers who have made this shift: how they talk about their work, how they price, how they protect their time, and how they invest in their growth — Why the statistic that the average working life of a doula is just two years is not inevitable — and what actually changes it — One small, practical thing to do this week that costs nothing and starts the shift immediatelyKey quote from this episode:"Your ability to earn well from this work is what keeps you available to the families who need you."This episode follows on from Ep 81 — Why Birthworkers Quit (And What Actually Keeps Them Going) — and is the second in a series Niamh is running on what actually makes a birthwork business work. If you haven't listened to Ep 81 yet, start there first.Who this episode is for:This episode will resonate if you are a doula, IBCLC, lactation consultant, antenatal educator, hypnobirthing instructor, postnatal doula or any other birth or postpartum professional who:— Finds it hard to talk about your business confidently — Undercharges or over-delivers because charging properly feels wrong — Treats your business time as the last priority — Struggles to invest in business support even though you'd happily invest in clinical training — Has ever wondered if running a business is really "for someone like you"Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

The business side of birthwork is harder than it should be — and it's not your fault. Here's why, and what actually helps.Something I hear all the time from birthworkers is that the business side of things feels so much harder than it should. And I feel that — because I've lived it.In this episode I'm having an honest conversation about why so many passionate, qualified birthworkers end up quitting the profession — not because they stop caring, but because the business side grinds them down. Including the story that really lit a fire in me recently: a client told me she's the only one still practicing out of the 18 people she trained with. Every single one of the others quit because they couldn't get the business off the ground.That's not a talent problem. That's a support and direction problem. And it's one we can fix.In this episode I cover:— Why your training prepared you brilliantly for the work — but not for running a business — The four reasons generic business advice doesn't fit birthwork (ethics, emotional labour, on-call reality, community dynamic) — Why not wanting to follow pushy advice isn't weakness — it's integrity — The three things that actually move a birthwork business forward: clarity over volume, consistency over perfection, and the support that changes everything — Why doing more is rarely the answer — and what isThis is the first in a series of episodes I'm doing on this topic over the coming weeks, so if it resonates, make sure you're following or subscribed so you don't miss what's coming.Links mentioned:🌸 The Birth Biz Quiz — find out what stage your business is in and get your next best steps: yourbirthbiz.com/quiz📱 Come say hi on Instagram: @yourbirthbizDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

This is a republished episode from November 2023 - and there’s a reason it’s back.It was the most popular guest episode I’ve ever shared on the podcast, and listening back, it’s easy to see why.In this conversation with Annie Frisbie (IBCLC, private practice owner and educator), we dive into what it really takes to build a sustainable birth work business, one that supports your clients and your life.Because here’s the reality…So many birth workers are incredible at the work itself but struggle to make the business work in a way that feels manageable, profitable, and aligned with family life.This episode is about changing that.We talk about moving out of the “helper” mindset, setting boundaries without guilt, and creating systems that actually give you your time back so your business doesn’t end up feeling like an exhausting, expensive hobby.If you want a business that allows you to show up fully for your clients without burning yourself out, this episode is essential listening.What You’ll Learn in This Episode Why coming from a volunteer or caregiving background can make business feel harder than it needs to be  The mindset shift from “helping” to running a professional, sustainable service How to set clear boundaries (without feeling like you’re letting clients down)  Why being constantly available can actually increase client anxiety, not reduce it  The real cost of undercharging — especially when it comes to your time, family and energy How simple systems (booking links, templates, automations) can completely change your workload  Why your business needs to pay you consistently, not just “what’s left over”  The importance of building a business that supports your life — not one that takes over it 🔗 Links & Resources Annie Frisbie’s website: https://paperlesslactation.comDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

If marketing your birth work business feels overwhelming, confusing, or like something you should be doing but don’t actually enjoy… this episode is going to be a bit of a reset.In this conversation, I’m joined by Charlie Cleary, a marketing simplification strategist who helps women build businesses that actually work for their lives — not ones that leave them burnt out or glued to the algorithm.We talk about what’s really going on when marketing feels hard, why so many women struggle with pricing and visibility, and how to create a marketing approach that feels aligned, sustainable and actually works.Because the truth is — it’s not that you’re bad at marketing. It’s that you’ve probably been trying to do too much, in ways that don’t suit you.In this episode, we cover:Why marketing feels so overwhelming (especially for birth workers)The problem with “should-based” business adviceWhy doing less can actually grow your business fasterThe link between pricing, confidence and visibilityHow your mindset impacts your marketing (more than any strategy)Why women often undercharge — and how to start shifting thatThe importance of putting more money into the hands of womenHow to choose marketing strategies that suit your energy and lifestyleWhat to do if you hate social media (yes, really)How to repurpose your content instead of constantly creating moreWhy storytelling is one of the most powerful marketing tools you haveKey Takeaway:You don’t need to be on every platform. You don’t need a complicated strategy. And you definitely don’t need to burn yourself out trying to grow your business.You need a way of marketing that feels good, fits your life, and allows you to show up consistently — as yourself.A Few Lines That Might Stick With You:“You’re not bad at marketing — you’re just doing too much.”“The safest job you can have is one you’re in control of.”“If you don’t feel confident in your prices, you won’t sell them.”“Tell your story — it can never be wrong.” Connect with Charlie:https://www.linkedin.com/in/charlie-clarey-marketing-consultant/https://www.instagram.com/charlieclareyconsulting/Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

If you spend any time on business Instagram or TikTok right now, you’ve probably seen a flood of posts about what works in business in 2026.Stop posting educational content.Use custom AI tools for everything.Say something controversial to grow faster.But much of this advice is coming from people who are selling to coaches, creators, and influencers not people working in healthcare-adjacent professions like birth work.In this episode, Niamh Cassidy (IBCLC, antenatal educator and business coach for birth workers) unpacks three pieces of popular business advice currently circulating online and explains why birth workers should think twice before following it.Because strategies that grow quickly online can sometimes damage credibility and trust, and in birth work, trust is everything.In This EpisodeNiamh discusses:Why the advice to “stop posting educational content” doesn’t make sense for birth workersHow educational posts build trust, authority and credibility with expectant and new parentsWhy parents actively search for evidence-based information about birth, breastfeeding and newborn careThe growing trend of custom AI tools and AI-generated advice in businessWhy relying on someone else’s AI tool can dilute your voice and professional judgementPractical ways birth workers can use AI as a tool without outsourcing their expertiseThe rise of controversial or polarising content designed purely to drive engagementWhy “hot takes” and debate-driven content can undermine credibility in a trust-based professionHow viral reach is not the same as attracting aligned clientsWhy sustainable growth for birth workers comes from consistency, clarity and trustWhat Actually Works for Birth WorkersInstead of chasing online trends designed for influencers, Niamh shares three principles that support sustainable, ethical business growth in birth work:1. Trust grows birth businessesFamilies choose birth professionals they feel safe with. Clear, grounded, evidence-aware communication builds that trust.2. Consistency matters more than going viralShowing up regularly with useful information is far more effective than chasing occasional viral posts.3. Strategy should match your stage of businessThe advice that works for someone with a fully booked practice may not be right for someone just starting out.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Over the past while I’ve been hearing the same thing from birth workers again and again:“Things feel quieter.”Fewer enquiries.Fewer bookings.Calendars that suddenly feel lighter than they did a few months ago.Doulas, lactation consultants, antenatal educators and other birth professionals have been reaching out asking if I’m seeing the same thing.And the honest answer is… yes. I’ve noticed it too. Normally when business slows down, we reach for the obvious explanation: the economy, the cost-of-living crisis, families having less disposable income. Those things may well play a part.But in this episode I explore another possibility that I think many of us are experiencing but not always naming out loud.Right now we are living and working through a moment of collective emotional heaviness. We are witnessing war, humanitarian crises and rising violence against immigrants, women and LGBTQ+ people in real time through our phones and social media feeds.For empathetic, care-centred professionals like birth workers, that emotional weight doesn’t just stay in the background. It can affect our energy, motivation and creativity. And when our energy shifts, it naturally changes how we show up in our businesses.In this episode that I just had to make I talk about the possible connection between global events, emotional burnout and quieter bookings, and why this may be affecting birth workers across the world right now. Most importantly, we talk about the importance of community, solidarity and supporting each other through times like this.Because birth work has always been rooted in community. And in difficult moments, community matters more than ever.In This Episode We ExploreWhy many birth workers are noticing slower bookings right nowThe natural ups and downs of running a birth work businessWhy the economy might not be the only explanationHow global events and collective trauma can affect our energy and visibilityThe emotional impact of constantly witnessing suffering in the worldWhy empathetic care professionals often carry this weight deeplyReflections around International Women’s Day and women’s rights globallyWhy community and connection with other birth workers is so important right nowWays we can support one another while continuing to support the families who need usA Reminder for Birth WorkersIf your business feels quieter right now, or your energy has been lower than usual, you are not alone. Most of us are navigating the emotional weight of the world while continuing to care for families in our communities right now. This episode is an invitation to reflect, to reconnect with the bigger picture of the work we do, and to remember that none of us are meant to do this work in isolation.Community, solidarity and mutual support have always been at the heart of birth work and they are just as essential for sustaining our businesses as they are for supporting the familiesDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

If your income goes up and down each month and you’ve ever felt stressed, guilty, or unsure about your money this episode is going to hit you right in the feels. I’m joined by financial coaches and business partners Shana and Vanessa (aka the Budget Besties), who help women create simple, realistic budgeting systems that actually work in real life... not the restrictive, spreadsheet-heavy versions most of us have been taught to dread. Together we unpack how to manage money confidently even when your income isn’t predictable, and why budgeting doesn’t have to mean cutting out everything you enjoy.We chat about:why so many women avoid looking at their finances (and how to change that)the simple budget structure anyone can set up in under an hourhow to pay yourself consistently from a business with fluctuating incomeseparating business and personal finances in a way that actually makes sensewhy “not tracking every transaction” might be the system that finally works for youhow to remove guilt around spending money on yourselfthe mindset shift that helps you feel like a real business owner, not just someone with a hobby that sometimes paysThis conversation is especially helpful for birth workers, freelancers, and anyone self-employed whose income changes from month to month. If you’ve ever worried about slow seasons, irregular payments, or feeling like money disappears as soon as it arrives, you’ll walk away with practical strategies you can implement straight away.Resources & LinksListen to Shana & Vanessa’s podcast: Financial Coaching for WomenLearn more about their budgeting system: budgetbesties.com/niamhLoved this episode?Take a screenshot, share it on Instagram, and tag me so I can hear your biggest takeaway. Your messages genuinely make my day and help more people find the show.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Do we really all have the same 24 hours? Discover how time, capacity, and life seasons affect business growth — especially for busy birth workers and parents. Do we really all have the same 24 hours in a day? Technically yes. But in real life — with caring responsibilities, client work, family life, emotional labour, and everything else on your plate — time does not feel equal. In this honest and grounding episode, Niamh unpacks the myth behind the popular phrase and shares a more realistic, compassionate way to think about productivity, growth, and success as a birth worker or service-based business owner.This conversation explores why comparing your pace to someone else’s rarely tells the full story, how your current life season impacts your business capacity, and why slower growth doesn’t mean you’re failing — it often means you’re building sustainably.You’ll also hear a powerful reframe: instead of chasing perfect balance, think of your life and work like a pendulum that naturally swings depending on what needs you most. And if you’ve ever felt like your business demands constant attention, Niamh shares a reassuring analogy that will change how you view your growth journey.In this episode, we cover:Why “we all have the same 24 hours” is misleading adviceThe difference between time equality and capacity equalityHow caring roles impact business growth (and why that’s normal)Why balance isn’t the goal — and what to aim for insteadThe pendulum approach to managing work and life seasonsHow to recognise what stage your business is in right nowWhy effort still matters — even when life is fullA healthier way to measure progress without burnout or comparisonKey TakeawayYou don’t need more strategies. You need clarity about your real capacity and permission to grow at a pace that fits your life.Continue the conversation: Come join us in the free community and share — what season are you in right now, and where is your pendulum today?Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

What does it really take to get started in birth work — and stay there?In this episode, I’m joined by Jen Crawford, life and business coach, parent educator, mentor and doula trainer, with over 15 years’ experience supporting families and shaping skilled, grounded birth workers across Ireland. Between us, we’ve:trained and mentored hundreds of birth workerssupported thousands of familiesbuilt and scaled sustainable birth-work businessesand seen far too many brilliant practitioners leave this work unnecessarily due to burnout, lack of support, or unrealistic expectations.In this honest, grounded and at times possibly controversial conversation, we’re coming together as two of Ireland and Europe’s leading voices in birth work and birth-business to share what we both wish we’d known when we were starting out, and what we now know makes the biggest difference.In this episode, we talk about:Why birth work may be a calling, but it still needs to be a viable careerThe foundations every birth worker needs before worrying about visibility or marketingMindset shifts that help you move from passion to sustainabilityValues, boundaries and energy management in emotionally demanding workWhy “there’s not enough work” is a myth, and what actually matters insteadThe dangers of black-and-white thinking and fear-based narratives in birth workCollaboration vs conflict within maternity systemsHow to protect yourself from burnout and stay in this work long-termThe role of support, community and professional guidance when you’re starting outThis episode is for you if:You’re considering training as a doula, lactation consultant, antenatal educator or other birth workerYou’re newly qualified and wondering “Why is this harder than I thought?”You love the work but feel unsure about how to make it sustainableYou want a values-led, ethical approach to birth work and businessYou’re tired of absolutist advice and want nuance, realism and encouragementJen and I both believe that there is plenty of work for everyone and that birth work is really just a fledgling industry with so much more growth potential. We are both hurt by seeing good birth workers quit and this conversation is about changing that, starting from the very beginning.About Jen CrawfordJen is a life and business coach, parent educator, mentor and doula trainer with over 15 years’ experience. She has trained and mentored hundreds of doulas, supported thousands of families, and co-founded Ireland’s first national doula agency. In 2026, she continues to lead group doula trainings and coach birth workers across Ireland and internationally.You can connect with Jen here:Website: jen-crawford.comDoula training: @jencrawforddoulawisdomCoaching: Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Naming your business can feel like one of the biggest, most loaded decisions you’ll ever make, especially when you work in the birth and postpartum space, where identity, values, and care are so closely tied to what we do.In this episode, I’m sharing the full story behind my recent rebrand to Your Birth Biz, why I moved away from The Pregnancy & Postnatal Entrepreneurs Collective, and what the process taught me about fear, confidence, and allowing your business to evolve as you do.I also take you back to the very beginning, to when I was naming my antenatal education business, My Baby Beginnings, and how I deliberately chose a name that could grow with me over time. From there, I explore the common tension between choosing a strong “brand” name versus a more SEO-friendly, descriptive business name...and why there isn’t one right answer.This episode is part personal story, part practical guidance, and part permission slip. Whether you’re naming your business for the first time or wondering if the name you chose no longer fits, this conversation is for you.In this episode, we cover:Why I originally chose the name Pregnancy & Postnatal Entrepreneurs CollectiveHow fear and a desire to “include everyone” can influence business namingThe difference between a brand name and an SEO-friendly name (and the pros and cons of each)Practical tips for naming your business when you’re starting outWhy your business name is not a lifetime sentenceHow to recognise when it might be time to rebrandWhat Your Birth Biz stands for now, and who it’s forThis episode is for you if:You’re stuck trying to name your birth or postpartum businessYou’re worried about choosing the “wrong” nameYou feel disconnected from your current brand or business nameYou want to build a business that’s ethical, sustainable, and aligned with your valuesAt its core, this episode is about permission — permission to grow, to change, and to choose what supports you now, not just what felt safe at the beginning.✨ Explore the new website at yourbirthbiz.com ✨ Join the conversation in the Pregnancy & Postnatal Entrepreneurs Collective discussion groupDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode, Niamh is joined by Aoife Lennon, perinatal educator, IBCLC, former Home Economics teacher and founder of Bumps & Bainne. Aoife describes herself as a “full-time challenger of the polite nonsense that surrounds birth and breastfeeding” — and this conversation very much lives up to that energy.Aoife shares her journey from nearly 20 years in secondary teaching to building a values-led birth work business, shaped by her own birth experiences, motherhood, and a powerful shift in priorities. We talk honestly about fear, identity, financial risk, mindset work, and what it really takes to step away from a “safe” career and back yourself.This episode goes deep into themes that so many birth workers grapple with but don’t always say out loud: – feeling called to this work but unsure how to make it sustainable – the emotional weight of leaving a pensionable job – the importance of community (or “the village”) in both motherhood and business– why not everyone needs to like you ... and why that’s actually a good thing– leaning into your authentic voice online, even when it feels uncomfortableAoife also speaks candidly about building her business slowly and steadily, charging her worth, and the role that mindset and peer support have played in helping her stay the course. This is a conversation about courage, feminism, motherhood, and redefining success on your own terms without the hustle-bro nonsense.If you’re a doula, lactation consultant, antenatal educator or birth worker who’s ever thought “there has to be another way”, this episode will land right in your chest.Connect with Aoife:Instagram: @bumps_and_bainneWebsite: www.bumpsandbainne.ieIf this episode resonated with you, send us a DM and let us know what landed. These conversations matter — and you’re not meant to do any of this alone.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Parnuuna Thornwood, guide and teacher behind Feel Good Rebel, for a calm, grounding conversation about visibility that doesn’t ask you to override yourself to grow your business.What I loved most about this conversation was Parnuuna's tone  - calm, warm, and deeply respectful of the fact that visibility can feel genuinely hard, especially for birth and postpartum professionals. There’s no pushing, no “just get over it”, and no one-size-fits-all strategy. Instead, we explore visibility as something that can be built incrementally, at a pace that feels safe and sustainable.We talk about how many people say “social media just isn’t for me”, and how often that belief is tied not to capability, but to fear, past experiences, or a lack of safety -  both online and in real life. Parnuuna brings a nervous-system-aware lens to visibility, reminding us that if your body feels unsafe, forcing yourself to show up more will only create resistance or burnout.A big part of the conversation centres on why blindly following someone else’s strategy doesn’t work for so many people. While structure and guidance can be helpful, growth rarely comes from copying, instead , it comes from being supported to develop your own way of showing up. This is where coaching becomes so valuable: not to remove fear entirely, but to stop fear from keeping you invisible and stuck.We also name something that often goes unspoken, the reality that there are genuinely unsafe things in the world, and it makes sense that visibility can trigger fear. At the same time, we explore how much energy gets lost worrying about what friends, family, or the imaginary person in the corner might think...the people who were never meant to be your clients in the first place!Instead, this episode invites you to gently shift your focus: away from posting for posting’s sake, away from external pressure, and towards relationship-building, connection, and service.In this episode, we explore:Why visibility feels easier for doulas, lactation consultants, antenatal educators and women in general when it’s calm, gentle and incrementalHow a lack of safety — not laziness or confidence — often sits under resistanceThe nervous system’s role in showing up onlineWhy following someone else’s strategy can disconnect you from yourselfThe difference between fear that needs compassion and fear that needs boundariesLetting go of worries about friends, family, or imagined judgementWhy visibility works best when it’s about relationships, not performanceIt’s a reminder that visibility doesn’t have to be loud, constant or performative — it can be human, relational, and rooted in safety.🎧 Listen now and explore what visibility could look like when it’s built on trust rather than pressure.Parnuuna has kindly shared a free calming 3 day reset, to boost your sense ofconfDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Have you ever been offered something in your business that looked brilliant on paper — but felt wrong in your gut?A collaboration, a speaking gig, a brand opportunity, a new direction for your work — and instead of excitement, you felt unsettled, conflicted or quietly uncomfortable.If you’re a doula, lactation consultant, antenatal educator or birth worker, this experience is far more common than you might realise.In this episode, I’m talking about mission, principles and values in your birth work business — what they actually are (not the fluffy corporate version) and why they quietly shape every decision you make, whether you realise it or not.This is not about branding or writing something pretty for your website. It’s about clarity, alignment and confidence in how you run your business.Episode Timestamps: Mission, Principles & Values in Your Birth Work Business01:10 – “It looks good on paper but feels wrong” Why so many birth workers struggle with business decisions despite being highly skilled02:40 – Why strategy alone isn’t enough in a birth work business The missing foundations beneath marketing, pricing and Instagram tactics04:10 – What mission, principles and values really are (not the fluffy version) Why this is about clarity and alignment, not branding06:00 – What happens when your business feels misaligned How saying yes to the wrong things slowly disconnects you from your calling07:30 – Using your mission and values as a decision filter in business How to decide what to say yes and no to as a birth worker11:10 – My own mission statement as a birth worker How evidence-based care, human rights and social justice shape my work13:30 – Why your mission is more than a website statement How it guides your services, marketing and long-term direction15:10 – What values are (and what they are not) Why values are not personality traits or buzzwords18:40 – Fear vs misalignment in business decisions How to tell the difference between nerves and true value conflict20:30 – What happens when you ignore your values Cognitive dissonance, regret and ethical drift in business22:40 – What a values-driven organisation looks like in real life Lessons from working in a homeless charity with lived organisational values25:10 – Stewardship and quality as working business values How real values guide everyday decisions, not just big ones27:30 – How this shaped how I run my own business today Applying organisational values to a solo birth work business29:00 – Saying no to misaligned opportunities (even good ones) Why I declined a major speaking opportunity on ethical grounds34:00 – How values guide content and visibility decisions Why I sometimes don’t post things that don’t align, even if they’d perform well36:20 – Why mission and values make business simpler, not Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

As birthworkers, visualisation is something we trust deeply. We use it every day with clients to prepare for birth, reduce fear, build confidence, and support emotional and physical readiness.But when it comes to our own businesses, many of us stop using this powerful tool altogether.In this episode, I explore how visualisation can support you as a birth worker not just in birth preparation, but in business growth, confidence, decision-making and sustainability. We look at why so many of us under-utilise visualisation in business, how it’s used in sports psychology, and how belief often needs to come before evidence.The episode finishes with a guided future visualisation designed specifically for birthworkers, helping you connect with your future self and the business you’re building.In this episode, we explore:Why visualisation already works in birth workHow birthworkers use visualisation to support confidence, reduce fear and build trust in the bodyWhy “the mind rehearses and the body follows” is something we already believe inThe parallels between birth preparation and business growthWhy birthworkers often abandon visualisation in businessThe pull towards logic, strategy and constant actionWaiting for proof before believing in ourselvesConfidence being tied to bookings, income or external validationVisualisation is a core, evidence-based tool in sports psychology – not something considered “woo” or vague.We discuss:Mental rehearsal and neural pathwaysWhy athletes visualise the process, not just the winHow the brain responds to imagined experience as if it were realWhy this matters for birthworkers in businessVisualising staying grounded when things don’t go to planPreparing your nervous system for visibility, pricing, launches and quieter periodsMoving from hoping things will work out to trusting that they willVisualisation as identity work, not wishful thinkingGuided visualisation for birthworkersThe final part of this episode is a guided future visualisation created specifically for birthworkers building their businesses.You’ll be invited to:Gently move one year into the futureConnect with the version of you whose business feels aligned, sustainable and abundantNotice what matters most to you – values, impact, ease and fulfilmentThis is a practice you can return to again and again:before launching a new serviceduring periods of uncertaintywhen confidence dipsor whenever you need clarity and groundingJust like birth preparation, repetition matters.Key takeawaysVisualisation is not about pretending or bypassing realityIt’s about training your nervous system and decision-making for where you’re goingBirthworkers already know how powerful this tool is – this episode invites you tDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

As we step into a new year, there’s often pressure to move straight into goal-setting, planning and “big energy” — without taking time to pause and reflect on what the year actually held.In this solo episode, I’m sharing an honest reflection on my 2025: the moments that nourished me, one major low point that changed the pace of everything, the lessons I didn’t expect to learn, and the intentions I’m carrying forward into 2026.This isn’t a strategy episode or a highlight reel. It’s a conversation about connection, ethical business, nervous system regulation, and what happens when we do too much doing and not enough being — something I know many birth and postpartum professionals will resonate with.If you’re feeling tired, reflective, or unsure how you want to move into the new year, this episode offers space to slow down and take stock.In This Episode, I Talk About:Why reflection matters more than rushing into goalsWhat genuinely nourished me in 2025 — travel, creativity, community and strengthLaunching the Your Birth Biz membership and building meaningful visibilityNavigating a major personal crisis when my husband was seriously injuredWhat happens when business growth doesn’t match effortHustle, nervous system dysregulation, and feeling disconnected from your workMy honest reflections on over-relying on AI instead of my own thinkingWhy output doesn’t equal service — and visibility doesn’t equal connectionReconnecting with my body, mind and intuitionMy 2026 intention: connection is keyCreating content as service, not obligationWhy the podcast is becoming my primary way of supporting birth workersDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by the brilliant Brónagh Davidson, founder of My Pregnancy Journals — a beautiful Irish brand born from one mam’s real-life experience, frustration and deep desire to create something meaningful for her own children.Brónagh shares openly about the surprising path that led her here: – her background in psychology, coaching, fitness and even cybersecurity – the fertility scare that changed everything – the shift from service-based work to launching her very first product – building a business between nap times – and how a simple personal need became a product hundreds of parents now treasureWe dive into the realities of creating a physical product — the costs, the risks, the samples, the trial and error — and the mindset that kept her going when most people would have backed away. If you’ve ever wondered whether you could sell a product alongside your services, or you’re curious about how “ordinary moments” can spark extraordinary businesses, this is a gorgeous episode to soak up.In this episode, we cover:The moment a fertility appointment shifted the direction of Brónagh’s life and future businessHow journaling during pregnancy helped her connect deeply with her babies before they were even bornThe behind-the-scenes of creating a physical product from scratch (what no one tells you!)Navigating fear, finances and the early investment that product-based businesses requireWhy community and collaboration matter more than ever when launching something newThe mindset shifts that supported her through uncertainty, change and early motherhoodPractical advice for birthworkers or service providers who are thinking about developing a productThe power of trusting your own story — and letting that guide your business decisionsWho this episode is forBirthworkers, mums in business, creative entrepreneurs, and anyone curious about how real-life experiences can spark beautiful, sustainable businesses. If you’ve ever felt the pull toward creating something that’s missing in the world, this conversation will light a gentle fire under you.Connect with BrónaghWebsite: mypregnancyjournals.com Instagram: @mypregnancyjournalsListen NowTune in for an honest, heart-led conversation about motherhood, mindset and making something meaningful and leave feeling inspired to follow that little nudge of your own.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, we’re diving into something every birthworker needs — a simple, supportive way to plan your year without burning out.Most traditional business planning frameworks just don’t land for us in birthwork. Our schedules are unpredictable, our lives are full, and the work is deeply seasonal. This episode walks you through a more realistic, more humane way to map out your year so you feel grounded, focused and ready — not frazzled before January even arrives.Whether you're a doula, lactation consultant, antenatal teacher or any other birth and postpartum professional, you'll take away a framework you can actually use.What We Cover in This Episode✨ Why planning ahead matters for birthworkersHow getting organised before January helps you feel grounded, motivated and ready to start the year strong.✨ The real planning challenges in birthworkWe look at seasonality, on-call unpredictability, childcare, and why standard business calendars rarely work for doulas, LCs and antenatal educators.✨ A simple reflection processThe key questions to review what worked this year, what didn’t, and what you want more (or less) of next year.✨ Choosing meaningful prioritiesInstead of creating dozens of goals, we narrow it down to 2–3 priorities that actually move your birthwork business forward.✨ Understanding your capacityHow to map out the year based on your real availability — emotional, energetic and logistical — so you’re not setting yourself up for overwhelm.✨ The Four-Month Planning FrameworkWhy quarterly planning fails for most birthworkers and how a gentler four-month structure keeps you consistent and flexible.✨ Planning with flexibilityYour plan is a guide, not a rulebook. You’ll learn how to stay aligned while life, clients or seasons shift.If You Want to Take This Further…This episode shares the high-level framework. But if you want the practical, sit-down-and-get-it-done version of this planning process — with guidance, accountability and a workbook — this is the next live training inside Your Birth Biz The Membership.Members will:Map out their full yearCreate a detailed plan for the first four monthsGet support, feedback and accountabilityLeave with a personalised, sustainable planIf you’re listening before the live session in early December, you can join us in real time. If you’re listening afterwards, the full workshop lives in the Training Library for you.Full details on joining the membership are here.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode, I’m joined by Carson J. Wagner, founder of Lifetime of Love Nannies, a US-based childcare agency offering inclusive, personalised, 24/7 in-home care. Carson started her business at just 19, left college, ignored every voice telling her she was crazy… and went on to build a company with over 75 employees across three locations (and more on the way).Her story is powerful for anyone working in the birth, postpartum, and family support industries — especially if you’ve ever wondered:Am I ready to grow?Who am I to hire help?How do I charge properly for the care work I do?What would it look like to expand while staying ethical and values-led?We talk about:✨ The bravery it takes to start before you feel ready ✨ Building a business model based on actual community need ✨ Why she chose to hire nannies as employees, not contractors ✨ The link between care work being undervalued and feminism ✨ How to charge your worth when your work feels “heart-led” ✨ The importance of company culture when building a team ✨ How she scaled to multiple locations without burning out ✨ Why community, mentorship + support matter at every stageThis conversation is especially relevant for doulas, lactation consultants, childbirth educators, postpartum doulas, nanny agency owners, newborn care specialists, and anyone offering hands-on care.If you're currently working solo but feel the nudge that something bigger is possible — this one will speak to you.Connect with CarsonWebsite: https://lifetimeoflovenannies.com/ LinkedIn: https://www.linkedin.com/in/carson-wagner-17a96b197/Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Do you ever sit staring at your website or Instagram post wondering how to actually put into words what you do? Or maybe you’ve been told to “share your story” but aren’t sure how to do that without feeling boastful?In this week’s episode of the Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Sarah Davis — The Parenting Copywriter. Sarah is the author of Baby Daze and a former teacher turned copywriter who now helps small business owners whose clients are parents.Together we chat about:What copywriting really is (and why it’s not just for big brands).The most common mistakes birthworkers make when writing copy for parents.Why your story matters — and how to share it without feeling like you’re bragging.How to keep your website and social media clear, concise and parent-friendly.Practical tips for writing promotional posts and class descriptions that actually connect.The power of passion and personality in your copy (and why that builds trust).Whether you’re a doula, IBCLC, antenatal educator or baby massage teacher, this episode will give you practical advice to help your words feel natural, authentic, and clear — so parents know exactly how you can support them.🔗 Connect with Sarah Davis:Website: theparentingcopywriter.co.ukFacebook group: Parenting Business ConnectionsInstagram: @sarahdavis_writerLinkedIn: The Parenting CopywriterDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

If your summer felt slow, you’re not alone. Many birthworkers experience a summer slump — enquiries dip, classes don’t fill, clients go quiet, and social media engagement drops. It can feel like you’ve lost momentum or even failed… but the truth is, this is simply the rhythm of birthwork.In this episode, I’m catching you up with a quick life update, before diving into: ✨ Why the summer slump is normal (and not a sign your business is broken) ✨ How to create stability by paying yourself consistently, even when income dips ✨ Why September has that “mini new year” energy — and how to harness it without burning out ✨ The one-thing rule for rebuilding momentum gently and sustainably ✨ My brand-new 4-Month Planning Framework — designed to help you set goals, reflect, and take action in a way that actually works for birthworkersThis is your invitation to reset, refocus, and set yourself up for the rest of the year — without the overwhelm.💡 I’d love to hear from you: after listening, DM me on Instagram @preg_and_postnatal_collective and tell me your one focus for the next 4 months.Resources & Links Mentioned in This Episode:Join the waitlist for The NEST Programme (my 6-month small group coaching for birthworkers) Follow me on Instagram for more free resources → @preg_and_postnatal_collectiveDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Tayba Azim, counsellor, psychotherapist, and Mizan therapist. Together, we explore how understanding your menstrual cycle and its inner seasons can help you thrive as a woman in business.We dive into: 🌸 What Mizan therapy is and how it supports reproductive, digestive, and emotional health 🌸 The inner seasons of the menstrual cycle (winter, spring, summer, autumn) and what they mean for energy, mood, and productivity 🌸 Practical tips for cycle charting — apps vs paper tracking 🌸 How to sync business tasks, self-care, and even exercise with your cycle phases 🌸 Why period pain is common but not normal, and how traditional practices can help 🌸 How women without a bleed (due to birth control, menopause, or hysterectomy) can still benefit from cycle charting with the lunar cycleI learned a lot from this conversation about reclaiming your body’s wisdom, challenging societal stigmas, and finding balance in both work and life.🔗 Connect with Tayba: Website: https://nurturingheartandwomb.com Instagram: https://instagram.com/nurturingheartandwomb✨ If you enjoyed this episode, don’t forget to like, comment, and subscribe to support the podcast. Share it with a birthworker or business-owning friend who needs to hear this!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with the brilliant Anke Roth — a postpartum doula and parenting coach,  to hear her amazing and inspiring story of leaving a high-flying corporate job to follow her heart into birthwork.Anke spent over 25 years working in the tech industry, managing global teams and climbing the career ladder — all while raising three children. When she was made redundant in 2023, she was gifted a rare opportunity: the pause she didn’t know she needed. What followed was a bold career pivot into the world of doula work and parenting support.We talk about:How a career in tech shaped her skills as a doula and coachThe emotional (and financial) realities of leaving a “stable” job to follow your purposeHow to know if it’s the right time to make a changeThe mindset blocks that come with career transition — and how to move through themWhy asking for help is one of the most important things we can do as business owners and parentsWhether you’re at the start of your own birthwork business journey, considering a major shift, or just need a reminder that you’re not alone — this one is for you.Follow Anke @ankerothdoulaDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Are you second-guessing the ‘business bits’ of your birthwork practice? In this behind-the-scenes episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m giving you a taster of the kind of real-world, no-fluff support we offer inside Your Birth Biz – The Membership.I’m answering three brilliant and very relatable questions from our members:🔐 What policies and procedures does a birthworker really need? From GDPR to client agreements, I break down the essentials — including what helps protect your business and your clients.🎯 How do I get clearer on my dream client without using manipulative 'pain point' marketing? We’re talking values-based messaging, connecting with the right people (not everyone), and ditching fear-based tactics for good.💸 How should I actually pay myself from my birth biz income? Let’s chat about money mindset, practical payment strategies, and why paying yourself something — even if it’s small — matters.Whether you’re just starting out or looking to tighten things up behind the scenes, this episode will help you feel more confident and capable as a self-employed birthworker.🎧 Tune in to learn:Why having clear policies isn’t just about ticking boxesHow to identify your ideal client without feeling gross about marketingThe mindset shift that helps you actually take a wage from your work👉 Plus, if you're listening before 19th June, you’ll be the first to hear about the doors opening to Your Birth Biz – The Membership. Come join us if you want grounded, ongoing support to grow a thriving, ethical birth business — with a lovely crew of likeminded birth pros by your side.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Are you constantly giving to others but struggling to prioritise your own wellbeing? In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by wellness coach and founder of Live Life Well, Jo Bibby, for a powerful chat on how gut health can impact your mood, energy, hormones—and your business success.Jo shares her personal journey from postnatal exhaustion and overwhelm to feeling energised and grounded, all through small but mighty changes to her nutrition and lifestyle. If you’ve been ignoring your own health while running your business or supporting new parents, this conversation is your permission slip to reset, refocus and feel good again.Whether you're a doula, lactation consultant, antenatal educator, or any kind of birth or postpartum worker, you’ll come away with practical tips to nourish your body, support your gut, and sustain your energy—without fancy fads or unrealistic routines.We cover:What gut health really means—and why it affects your mood, hormones and energyEasy ways to eat for a healthier gut (yes, even when you’re on call or working 12-hour days!)The link between rest, the nervous system and digestionWhy movement matters—but not in the way diet culture told usProbiotic foods and simple strategies for when your gut needs a resetHow connection, community and mindset influence your overall wellbeingIf you’ve ever thought, “I know what I should do, I just can’t seem to do it”—this one’s for you. Expect compassionate, relatable advice that meets you where you’re at.🎧 Tune in, take what resonates, and start putting yourself back on the priority list. You deserve to feel good—full stop.🔗 Links & Resources Mentioned:Follow Jo on Instagram: @jo_live_life_wellVisit Jo’s website: www.livelifewellness.co.ukFind out more about Jo’s 1:1 coaching, 30-day gut reset, and retreats💬 If you enjoyed this episode, please leave a review or message me on Instagram @preg_and_postnatal_collective. I love hearing what’s resonated for you.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this week’s episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m pulling back the curtain and sharing something a little more personal than usual—my own story.From an unexpected pregnancy in 2012 to becoming a fully booked lactation consultant, childbirth educator, and a business mentor for birthworkers, I’m walking you through the journey that brought me here. You’ll hear how my experience as a new mum led me to the Cuidiú community, the role that peer support played in my parenting and professional life, and how that foundation inspired the work I do today—supporting doulas, IBCLCs, antenatal teachers and other perinatal professionals to build ethical, thriving businesses.I also talk about:Why I found the early months of parenting so tough—and what helpedHow breastfeeding support groups changed my lifeThe unexpected way my closest friendships beganThe importance of community when you're building a business from scratchWhy doing business in an ethical way is the foundation of everythingA brand new low-cost membership I’ve quietly launched for birthworkers who want business support without the big investmentThis episode is for you if:You’re a new or aspiring birthworker looking for inspirationYou’ve ever struggled with isolation in early motherhoodYou want to hear a real, behind-the-scenes story of business growth in the birth worldYou believe in community-led care and the idea that it takes a village—not just to raise a child, but to support a parent✨ Interested in the new low-cost business membership I mentioned? It’s currently invite only and open just to podcast listeners this week (ending 18 May 2025). DM me on Instagram @preg_and_postnatal_collective to learn more or grab one of the few remaining founding member spots.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with women's wellness coach and nutritionist Louise O’Brien, founder of Badass Coaching, to talk about how birthworkers and busy women can build strength, boost energy, and care for their bodies—without burning out.With over 17 years’ experience in coaching women, Louise shares her personal journey from competitive boxing to running a female-only gym, and now coaching women worldwide through her online platform. Her approach blends fitness, mindset, and real-life strategies to help women prioritise their wellbeing—even when life is full on.Together, we explore:The real reasons birthworkers struggle to prioritise their healthWhy strength and mobility are essential for longevity, especially for women over 30How mindset is the missing piece in most health and fitness plansSustainable health strategies for mums, doulas, and perinatal professionalsThe truth about six-week challenges, restrictive diets, and burnout cultureSmall daily wins and the “big rocks” planning method that keeps you saneWhether you’re a doula on call, a lactation consultant juggling clients, or a tired mama trying to show up for both your business and yourself—this episode will help you rethink self-care, motivation, and what it means to be strong in body and mind.🔗 Connect with Louise O’Brien Instagram: @louise_badasscoaching Email: [email protected]👋 Join the conversation on Instagram: @preg_and_postnatal_collectiveDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of the Pregnancy and Postnatal Entrepreneurs Collective podcast, host Niamh Cassidy addresses various questions from listeners, focusing on common challenges faced by those in the pregnancy and postnatal industry. Topics include overcoming feelings of inadequacy as a new teacher, the importance of networking to attract clients, preparing for independent practice, finding inspiration during burnout, and exciting developments in Niamh's own business. The episode emphasizes the value of community, mindset, and continuous learning in building a successful career in this field.TakeawaysEmbrace feelings of inadequacy; they are normal.Building local relationships is crucial for attracting clients.Networking can lead to referrals and business growth.Start learning business skills while in college.Focus on your mindset as a future business owner.You don't need to be the best to mentor others.Taking breaks can help combat burnout and inspire creativity.Use tools to find out what your audience is asking.Exciting changes are coming to Niamh's business.Engagement with the audience is key for future episodes.Chapters00:00 Introduction to the Ask Me Anything Format03:10 Overcoming Imposter Syndrome in Teaching05:59 Building Client Relationships as a New Doula09:15 Networking and Business Skills for Future Midwives11:56 Mentorship and Course Creation for Experienced Practitioners15:16 Finding Inspiration and Combating Burnout16:42 Personal Reflections and Future PlansIf you would like to have your questions answered on a future episode click here!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by the brilliant Kristin Revere, founder of Gold Coast Doulas, co-author of Supported: Your Guide to Birth and Baby, and seasoned doula business owner based in Michigan.We dive into the real story of how Kristin went from working in political fundraising to running a thriving doula agency offering birth and postpartum care, sleep consulting, and education. She shares candidly about her transition from solo practice to co-founding an agency, how she navigated imposter syndrome in early collective work, and what it took to stand out in her local market.Whether you're just starting out or growing a team, this episode is packed with practical wisdom and behind-the-scenes insights on:Why Kristin left the collective model and started her own doula practiceHow to know when it’s time to expand and build a teamThe power of niching and branding (even if you’re not the “typical doula”)The systems and mindset shifts needed to run a successful agencyTips on hiring help before burnout kicks inWriting and publishing a book as a birth professionalHow quarterly planning and vision-setting has shaped her business growthThis conversation is a must-listen if you’re a birthworker who feels like you don’t quite “fit in” or you're wondering if scaling up is possible in this field.🎧 Listen in to hear:Kristin’s journey from “not your typical doula” to building an award winning doula agencyWhy she wishes she’d launched before things were perfectHer top advice for outsourcing, marketing, and running a business sustainablyThe role of mindset and community in staying resilient as a business owner📚 Mentioned in the episode:Supported: Your Guide to Birth and Baby – by Kristin Revere & Alyssa VeneklaseTraction by Gino Wickman (EOS business model)Connect with Kristin:Gold Coast Doulas Ask the Doulas podcastSupported: Your Guide to Birth and Baby bookBecoming A Mother Online Course✨ If you loved this episode, screenshot and tag us @preg_and_postnatal_collective and @goldcoastdoulas to share your biggest takeaway.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Are you a new doula, lactation consultant, antenatal educator, or birth worker feeling stuck when it comes to getting clients? Or maybe you’ve been in business for a while but bookings have slowed right down — and you're wondering what you're doing wrong.In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, Niamh Cassidy — IBCLC, antenatal educator, and business coach for birth workers — shares the three most important actions you can take today to start building momentum and growing your client base. These are practical, low-barrier strategies that don’t require a big budget, a slick website or thousands of followers.You'll learn:Why networking (without the ick!) is your secret superpowerHow to use your existing connections to spark referralsSimple tips to help you show up consistently on social media without getting stuck in perfectionismWhat kind of content actually helps build trust and attracts your ideal clientsThe real reason most birth workers get stuck — and how to avoid that trapWhether you’re brand new or trying to revive a quiet season in your business, this episode is full of gentle but effective encouragement to help you get visible and stay in motion.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Are you struggling to turn your passion into a profitable business? You’re not alone! In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with Rachel Smith, founder of the Get More Clients Academy and a transformational business coach helping female entrepreneurs scale to consistent £5K months.Rachel shares her journey from traditional employment to building a flexible, fulfilling business after becoming a parent. We dive into the mindset shifts, strategies, and practical steps birthworkers need to move from inconsistent income to a sustainable, thriving business.🔹 The common mistakes that keep birthworkers stuck at 1-2K months 🔹 Why passion alone isn’t enough—and what to do about it 🔹 The key business foundations that create consistent income 🔹 How to balance meaningful work with financial sustainabilityIf you’ve ever wondered, “Why aren’t more people booking my services?” or “How do I make my business work for me?”—this episode is a must-listen!📢 DM us on Instagram (@preg_and_postnatal_collective) and let us know your biggest takeaway!Want Rachels 5K Roadmap? Get is for free here Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Do you ever feel like time just slips away? Do tasks take far longer than you expected, leaving you overwhelmed and behind schedule? You’re not alone! In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I dive into the struggle of time blindness—a common challenge for birthworkers, business owners, and anyone juggling multiple responsibilities.I share my personal experiences with underestimating time, including a major wake-up call when I took back full control of editing this podcast. I’ll walk you through the eye-opening strategies I’ve developed to manage time more effectively, plan my week with more accuracy, and stop feeling constantly behind.If you struggle with time management, this episode is packed with practical tips to help you structure your workdays, avoid overload, and feel more in control of your schedule.What You’ll Learn in This Episode:✔️ What time blindness is and how it affects your productivity✔️ Why birthworkers (especially those with ADHD or in perimenopause) may struggle with it✔️ My personal experience with underestimating time and the impact it had on my work✔️ Key strategies to improve time management, including:Tracking your tasks in real timeWeekly and daily planning with buffer timeThe ‘three tasks per day’ rule to avoid overloadBreaking tasks into clear, manageable stepsA simple action plan to help you take control of your time todayResources & Next Steps:🔹 Get on the waitlist for The NEST programme if you want to improve your productivity and run your business more efficiently: HERE🔹 Connect with me on Instagram: @preg_and_postnatal_collective – DM me or tag me in your stories if you're implementing these strategies!🔹 Subscribe to the podcast so you never miss an episode. If you found this helpful, I’d love for you to leave a review—it helps others find the show too!Next Episode Preview:We have an exciting guest episode coming up that I know you’re going to love! Stay tuned and make sure you’re subscribed so you don’t miss it.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

If you’ve ever felt stuck in your birthwork business—struggling with time, self-belief, or money mindset blocks—this episode is for you! I'm joined by self-belief business coach Vicky Shilling, author of Just Start Now, to dive deep into the mindset shifts that truly move the needle in your business.We’re covering: ✅ Why strategy alone isn’t enough—your mindset needs to come first ✅ The hidden protective beliefs keeping you from success (and how to reframe them) ✅ How to overcome the two biggest mindset blocks: time and money ✅ Practical ways to shift self-doubt and finally take bold action in your business🚀 If you’ve been holding yourself back, this episode is your permission slip to step up and grow.🔗 Links & Resources: 📖 Just Start Now by Vicky Shilling 🎧 Freebie: Paralysis to Progress - Identify & shift limiting beliefs 🌐 Find Vicky at vickyshilling.com 🔥 Loved this episode? Tag me @preg_and_postnatal_collective on Instagram and share your biggest takeaway!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Wow—this is a BIG milestone! In this special 50th episode, I’m reflecting on the journey of this podcast, from a spontaneous idea to a thriving resource for birth and postpartum workers. Did you know that less than 50% of podcasts make it past episode 10 and only 8.5% reach episode 50? So, this is truly something to celebrate! 🥳What You’ll Hear in This Episode:✨ A look back at how the podcast started and how it has evolved ✨ Why I created this podcast specifically for birth and postpartum professionals ✨ The challenges I’ve seen in our industry and how this podcast helps you build a sustainable business ✨ My favourite episodes and guest conversations so far (hint: community over competition & mindset deep dives!) ✨ Exciting award nominations (including a HUGE one for supporting breastfeeding professionals!) ✨ A sneak peek at something NEW coming soon for The Collective 🚀Links & Resources Mentioned:📌 Join my Facebook group for free business support 📌 Submit your business & mindset questions for the live Q&As → DM me on Instagram: @preg_and_postnatal_collective 📌 Listen to some of my favourite past episodes:Community Over Competition with Fiona Rea Self-Compassion, Shame & Sustainable Business with Dr. Jenny Turner 💡 How You Can Support the Podcast: To celebrate this 50th Episode I would LOVE if you could leave a review on Apple Podcasts (or wherever you listen). Your support helps this podcast reach more birthworkers who need it.Let’s celebrate together—thank you for being part of this journey! 🎉Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with Dr. Jenny Turner, a clinical psychologist and founder of Mind Body Soul Psychology. Jenny shares her journey from working in the NHS to starting her private practice, how she overcame fears around running a business, and the role of self-compassion in preventing burnout.We dive deep into the emotional challenges birthworkers face, from perfectionism and imposter syndrome to shame and unworthiness, and explore how to build resilience while growing a sustainable business.🔹 In This Episode, We Discuss:✔️ Jenny’s path from NHS psychologist to private practice✔️ The fears and mindset blocks that hold people back from starting their own business✔️ Why burnout is so common in caring professions and how to prevent it✔️ The power of self-compassion in business and personal growth✔️ Understanding shame, comparison, and perfectionism in birthwork✔️ Practical strategies to shift from self-criticism to self-care✨ Key Takeaways:Burnout often follows birthworkers from salaried roles into self-employment. Learning to set boundaries and prioritise self-care is crucial.Self-compassion isn’t about adding more to your to-do list—it’s about how you speak to yourself and the kindness you allow.Recognising and addressing shame is a game-changer in building confidence and resilience as a business owner.Even small shifts, like staying mindful of your basic needs (sleep, hydration, light), can have a profound impact on your well-being.📍 Connect with Dr. Jenny Turner:📸 Instagram: @DrJennyPsychologist📝 Substack: Mind Body Soul Psychology🌐 Website: mindbodysoulpsychology.co.uk🎧 Listen & Subscribe:Make sure to subscribe to The Pregnancy & Postnatal Entrepreneurs Collective Podcast for more conversations on mindset, business, and sustainability in birthwork. If you enjoyed this episode, please leave a review—it helps more birthworkers find this support!💬 Join the Conversation:What part of this discussion resonated most with you? Send me a DM on Instagram or share your thoughts in our Facebook group!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Are you afraid of putting yourself out there? Whether you're a brand-new birth  worker or have been in the industry for years, visibility can feel terrifying. In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I tackle the fear of being seen, particularly on social media, and how it might be holding you back from growing your birthwork or postnatal business.I share my own struggles with visibility, the mindset shifts that helped me overcome my fears, and practical steps you can take to start showing up with confidence. We cover common fears like imposter syndrome, fear of judgment, and perfectionism—and how to move past them.By the end of this episode, you'll have a clear, actionable challenge to help you take small but powerful steps toward being more visible. Let’s get you out there, connecting with your ideal clients and growing your business!What You’ll Learn in This Episode: ✔️ Why so many birthworkers struggle with visibility (and why it’s totally normal!)✔️ How fear of judgment, imposter syndrome, and perfectionism might be holding you back   ✔️Why visibility is crucial for attracting clients and growing your business ✔️ How to reframe social media marketing as connection, not performance ✔️ Practical steps to start overcoming fear and showing up with confidence ✔️ A simple visibility challenge to get you started todayResources & Links: ➡️ Grab my FREE social media guide for birthworkers: HERE➡️ Connect with me on Instagram: @preg_and_postnatal_collective➡️ Want high touch personalised support? Check out The NEST programme: HEREJoin the Conversation: What’s your visibility challenge? DM me on Instagram and let me know—I’d love to cheer you on! If this episode resonated with you, don’t forget to share it with your fellow birthworkers. And if you enjoyed the episode, please leave a review—it helps more birthworkers find this podcast and build their dream businesses!Subscribe & Review: If you loved this episode, make sure you’re subscribed so you never miss an episode! And if you have a moment, please leave a review on Apple Podcasts/Spotify—your support helps this podcast reach more amazing birthworkers like you.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I chat with Katy Bolton, host of The Mother Gaia Birthy Pod, about her journey into podcasting. Katy shares how her personal birth experiences led her to birth work, why she started her podcast, and how she manages podcasting alongside her business and family life. If you've ever thought about starting a podcast but felt overwhelmed by the tech or the process, this episode will give you insight, encouragement, and practical tips!What We Cover in This Episode:✔️ Katy’s journey from holistic therapist to doula and podcaster✔️ How her personal birth experiences shaped her work✔️ The surprising way she launched The Mother Gaia Birthy Pod✔️ What tools she uses to record and edit her episodes✔️ How podcasting has impacted her birth work business✔️ Tips for birth workers considering starting a podcastKaty’s Top Advice for Aspiring Podcasters:💡 Guest on other podcasts first to get a feel for it💡 Don’t stress about the tech—just start and learn as you go💡 Don’t get caught up in listener numbers—it takes time to grow💡 Use your podcast as a resource for your clientsConnect with Katy:🎧 Listen to The Mother Gaia Birthy Pod – mother-gaia.co.uk📍 Find her on Spotify & YouTubeAbout Katy BoltonKaty Bolton is a doula, holistic therapist, and passionate advocate for women's rights and birth rights. Her mission is to empower birthing women to create transformative birth experiences through education, doula support, and compassionate guidance. In addition to working directly with families, Katy is involved in larger-scale birth advocacy and education, contributing to local NHS trusts on the importance of doulas in maternity care and participating in the National Birth Trauma Inquiry. Through her podcast and activism, she is dedicated to ensuring that women have access to the information and support they need to navigate pregnancy, birth, and postpartum with confidence.Like this episode?✨ Subscribe to The Pregnancy & Postnatal Entrepreneurs Collective Podcast✨ Leave a review & share with fellow birth workers✨ Follow me on Instagram for more tips: @preg_and_postnatal_collectiveDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Volunteering can be an incredibly rewarding experience, but when you’re also running a business—especially as a woman—it’s not always easy to find the balance. In this episode, I’m sharing my honest take on navigating the complexities of volunteering while maintaining your business, mental health, and financial stability.I’ll open up about my own experiences with volunteering (the good, the bad, and the lessons learned), how to set boundaries that protect your time and energy, and why financial empowerment is key to giving back sustainably. We’ll also chat about why it’s perfectly fine to prioritise yourself and your business—even if it means saying “no” sometimes.This episode is all about removing the guilt, finding joy in volunteering again, and recognising that it’s okay to also benefit from the work you do.What You’ll Learn in This Episode:How to clearly communicate expectations when volunteering.Why so many women feel guilty about charging for their services—and how to shift that mindset.Why volunteering should never come at the expense of your well-being.The importance of setting boundaries (and sticking to them).How financial security can actually enhance your ability to volunteer.Why it’s okay to say no (even when it’s hard).How to enjoy volunteering again—and the difference it can make in your engagement.Sound Bites You’ll Love:💬 “Don’t say yes when you want to say no.”💬 “You can benefit from volunteering too—and that’s okay.”💬 “I started to enjoy volunteering again when I let go of the guilt.”Take a Listen:Whether you’re a birth worker who loves volunteering but struggles to find the time or you’re feeling a little burnt out and unsure how to move forward, this episode will help you prioritise yourself while still giving back in a way that feels aligned and joyful.👉 Let me know what resonates most with you by tagging me on Instagram @preg_and_postnatal_collective —I love hearing your thoughts!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, Niamh Cassidy chats with Globebaby Doula Lorraine Lozano, a full-spectrum doula, about the often-overlooked importance of self-care and reflection for birth workers. Lorraine opens up about her journey into the world of doula work, the challenges she has faced—including burnout—and how prioritising her own well-being transformed her practice.Together, Niamh and Lorraine explore practical strategies for self-care, the value of emotional support, and why collaboration over competition is the key to building a thriving and harmonious birth community. From running as a form of self-care to travelling to gain fresh perspectives, Lorraine shares actionable tips for maintaining mental health and emotional balance in this demanding but rewarding field.What You'll Learn in This Episode:Why self-reflection is vital for both personal and professional growth.Essential self-care practices to prevent burnout and improve well-being.The power of building a supportive network of peers in the birthwork community.How collaboration enhances the community and eliminates the fear of competition.Lorraine’s favourite self-care tools, including running and travelling.The importance of setting boundaries in client relationships to maintain emotional health.How prioritising self-care ultimately benefits your clients and your practice.Whether you're a seasoned birth worker or just starting out, this episode will inspire you to prioritise your own care as much as you care for others.Resources and Mentions:Connect with Lorraine LozanoWebsiteInstagramFor more support and resources, join the Entrepreneurs Collective Facebook GroupFollow Niamh on Instagram for more birthworker tipsSubscribe & Review:Enjoyed this episode? Don’t forget to subscribe, leave a review, and share it with fellow birth workers. Your support helps us continue to bring you valuable content to grow your business and enhance your well-being.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this powerful episode, Ros Drake opens up about her 25-year journey as a chiropractor, her experiences with pregnancy and childbirth, and the insights she's gained along the way. From the challenges of her first birth to the healing experience of her second, Ros shares how these moments shaped her passion for maternal health. She highlights the vital role of nutrition in postpartum recovery and introduces her new business, Mama's Golden Food, which focuses on providing nutrient-dense options for new mothers. Ros also reflects on the societal pressures placed on women, the importance of traditional postpartum care, and her ongoing mission to support mothers through education, nourishment, and community.What You’ll Learn in This Episode:Ros's inspiring career journey and passion for chiropractic care.How her personal birth experiences informed her approach to maternal health.The pivotal lessons learned from navigating the healthcare system as a mother.The role of proper nutrition in recovery and overall well-being for postpartum women.Insights into her business, Mama's Golden Food, and the challenges of creating a product line for mothers.The impact of COVID-19 on her work with pregnant clients.How Ros overcame personal loss and professional obstacles with resilience.Why traditional postpartum care and community support are crucial for mothers.Why You Should Listen:This episode is packed with insights, inspiration, and practical advice for anyone passionate about maternal health, postpartum care, and the importance of community support. Ros’s journey is a testament to the strength and resilience of mothers and the life-changing power of following your intuition.Follow Ros belowhttps://www.instagram.com/drake_chiropractic/https://www.instagram.com/mamas_golden_food/Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Welcome to the Pregnancy and Postnatal Entrepreneurs Collective Podcast, hosted by Niamh Cassidy. In this episode, we dive into one of the most transformative lessons from The NEST Programme: Mastering Your Mindset.What We Cover in This Episode:Why mindset matters: Tackling mindset blocks is the foundation for business growth. Without this work, strategies like pricing or marketing often hit a wall.Temporary Thought Patterns (TTPs): Learn how to identify and challenge fleeting, negative thoughts that can derail your confidence, such as imposter syndrome and self-doubt.Real-life breakthroughs: Hear inspiring stories from NEST participants who overcame mindset blocks related to pricing, self-worth, and transitioning from volunteer to professional roles.Practical mindset exercises: Join Niamh in uncovering your core positive beliefs and challenging limiting beliefs that might be holding you back.Key Takeaways:Mindset work starts here: Identifying and addressing temporary thought patterns is essential to building sustainable, thriving businesses.Positive reframing: Learn how to reframe limiting beliefs like "I can't charge for this" or "I don't have time" into empowering statements that support growth.The power of visualisation: Niamh guides listeners through a short, impactful visualisation to imagine their future success and reflect on what steps they need to take.Episode Highlights:Stories from participants who overcame pricing guilt and self-doubt to feel confident in charging for their services.Niamh shares her personal journey of balancing volunteer work with paid business efforts and the mindset shifts that helped her succeed.Exercises you can do now to identify both positive core beliefs and limiting beliefs—and how to flip the latter into supportive thoughts.Links and Resources:Follow Amy Crumpton (@your.mamaera) for updates on her new baby journey.Join The NEST Programme waitlist to dive deeper into mindset work and business strategies tailored for birthworkers. Learn More Here.Get Involved:We love hearing from our listeners! Share your mindset breakthroughs or struggles by tagging Niamh on Instagram @preg_and_postnatal_collective.If you found this episode helpful, please subscribe, leave a review, and share it with your birthwork community.Let’s build thriving, heart-led businesses together!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode, I’m chatting about why traditional New Year’s resolutions often fall flat and sharing a fresh perspective for approaching 2025. Instead of vague, uninspiring goals, I’m diving into the power of setting clear intentions that truly connect with what drives you.I’ll let you in on a bit of my own journey—how understanding the “why” behind my goals completely transformed the way I approach them. Plus, I’ll guide you through reflecting on the past year so you can create a plan that’s not only actionable but also aligned with your values and vision for the future.By the end of this episode, you’ll be ready to start the year with a sense of purpose, a clear direction, and maybe even a little excitement about what’s possible when you’re intentional.Here’s what I’m covering today:Why resolutions fail (hint: it’s not you—it’s them).How connecting your goals to your “why” makes all the difference.The magic of focusing on how you want to feel instead of what you should do.Why breaking your big goals into bite-sized steps leads to bigger wins.The role of support and accountability in sticking with your plans.How reflecting on the past can help you shape a better future.Systems, routines, and why they’re your secret weapon for achieving goals.Why visualising success isn’t just fluff—it’s a powerful motivator.If you’re ready to say goodbye to the same old resolutions and start the year with clear, meaningful intentions, this episode is for you. Let’s do this together!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode, Niamh, a antenatl educator, IBCLC and business coach, reflects on the lessons learned from the past year, emphasizing the importance of personal growth, health, and planning. She shares her journey of overcoming challenges, prioritizing well-being, and the significance of making time for what truly matters in life. Niamh encourages listeners to reflect on their own experiences and commitments as they step into the new year, highlighting that progress is more important than perfection.TakeawaysLast year was full of growth and significant challenges.We can't always control what happens, but we can choose our response.Investing in health is crucial for overall well-being.Scheduling time for loved ones is non-negotiable.Planning helps to stay on track amidst life's challenges.Reflection is essential for personal and professional growth.It's important to honour commitments made to oneself.Health impacts patience, creativity, and resilience.Taking stock of wins and challenges is transformative.Showing up for ourselves is key to success.Mentioned in the episode: Reflect & Reset: Your Birthwork Business Year in ReviewDoors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode, Niamh Cassidy discusses the concept of the 'golden thread' in birth work businesses, emphasizing the importance of uncovering unique qualities, understanding personal motivations, defining ideal clients, and crafting clear messaging. She encourages listeners to reflect on their unique attributes and how these can be woven into their business practices to create a meaningful connection with clients.Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m diving into something game-changing for your business—how to use AI tools like ChatGPT. Now, before you roll your eyes and think, “But I’m in a people-focused business!”—hear me out. ChatGPT isn’t here to replace your voice or expertise; it’s here to support and amplify it.I’ll walk you through how to train ChatGPT to reflect your style and personality, so it feels like an extension of you. We’ll also cover crafting prompts that actually work, using AI ethically, and avoiding some common pitfalls like losing your voice or, worse, breaching client confidentiality.This episode is packed with actionable tips that will help you maximise the benefits of AI in your content creation and business growth—without compromising your integrity or values.Here’s what you’ll learn:How AI tools like ChatGPT can make creating content faster and easier.Why your unique voice is non-negotiable and how to keep it intact.The simple process of “training” ChatGPT to understand your business.Why clear and specific prompts are the secret to getting great results.The importance of fact-checking everything ChatGPT gives you.How AI can help you stay on top of trends in the birthwork industry.The golden rule: Protecting client privacy when using AI.Why AI should enhance your expertise—not replace it.The value of experimenting with prompts to find what works best for you.How to stay ethical and client-centred when using AI tools.If you’ve been curious (or cautious) about integrating AI into your work, this episode will give you the clarity and confidence to give it a go. Ready to take your business to the next level while staying true to yourself? Let’s do this!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode Niamh brings you through a guided visualization exercise designed to help you envision your future success and the thriving birth or postpartum business you aspire to create. Through deep breathing and imaginative exercises, just like we do with our pregnant clients, you are encouraged to connect with your goals, values, and the legacy you wish to build!Mentioned: The NEST Programme Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

In this episode, I sit down with Business and Mindset Coach, Amy Crumpton, to explore how birthworkers can safeguard their businesses and income while preparing for maternity leave. Amy has over seven years of experience working with thousands of clients, generating 7-figures in revenue. She recently pivoted her business to help women strategically ‘baby proof’ their businesses, enabling them to take extended maternity leave without the stress of financial instability.We chat about practical strategies to ensure your income continues to flow, how to set up support systems, and the mindset shifts needed to feel confident taking time off. Whether you're already pregnant, planning a pregnancy, or want to future-proof your business, this episode is packed with actionable tips you don’t want to miss.Guest Bio:Amy Crumpton has been featured in major publications such as the Daily Mail, Marie Claire, and Business Leader. She’s also shared her expertise on BBC Radio and Channel 5. After 2.5 years of travelling abroad, Amy is back in the UK and is preparing for her next exciting journey—motherhood, as she expects her first baby boy in January.Follow Amy:IG: @your.mamaeraIG: @socialcactuscoachingTune in now and learn how to safeguard your business during one of life’s biggest transitions!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In

Welcome back to the Pregnancy & Postnatal Entrepreneurs Collective podcast! After a summer break, your host Niamh Cassidy is back and ready to dive into some seriously game-changing advice for birthworkers.Episode Highlights:Today, Niamh reflects on what she would do differently if she were starting her birthwork business from scratch. Whether you're just launching or need a fresh perspective, these insights are a must-hear.She’ll be covering three pivotal things that could make all the difference for your business—and spoiler alert—they're things most birthworkers overlook!Why You Need to Listen:Struggling to balance passion with running a business? Niamh has some practical tips that will change how you approach your work.Unsure who your real ideal client is? You’ll learn how to attract the people you actually want to work with.Afraid of showing up on social media? Niamh shares her own experience and how to break through that fear.Mentioned in this Episode:The Nest Programme – A supportive group mundset & business coaching programme for birthworkers looking to grow their business.1:1 Coaching with Niamh – Tailored business guidance for birth and postpartum professionals.Connect with Niamh:InstagramWebsiteThis episode is full of insights that could transform your approach to your business, so make sure to tune in and take notes! Don’t forget to share and tag Niamh on social media to continue the conversation. You won’t want to miss this one!Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist  Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist Connect with Me InstagramFacebookLinked In