EP 69: The Fake Follower Epidemic: Stop Vanity Metrics Killing Your Brand - Marketing Room 101 Special

from Embracing Marketing Mistakes · host Prohibition PR

In this special episode of Embracing Marketing Mistakes, Chris and Will take a seat on the guest side as they're invited onto the Marketing Room 101 podcast, hosted by Ben Norman. The theme? Banishing their marketing bugbears forever. Together, they tackle the frustrating world of fake followers, influencers backed by bots, and the questionable practice of excessive pitching. With a healthy mix of insights, laughs, and personal anecdotes, including Ben's fondness for George Clooney and Will's longing for office camaraderie, they explore how authenticity and genuine influencer relationships can triumph in an industry increasingly cluttered by inauthenticity. Check out Marketing Room 101 hereSend us Fan Mail Struggling to prove marketing's worth to your board? Grab our free one-page Board-Proof Scorecard: 👉 Download the scorecard 👈Got a marketing problem you would rather not admit to? Reply to this and we will answer it anonymously on the show.Subscribe to our newsletter The mistakes we see marketers make, every fortnight. 👉 [Subscribe here] 👈Follow Chris:X, TikTok, LinkedInFollow Will:LinkedInFollow The Show:TikTok, YouTube

Episode metadata supplied by the publisher feed · Published Apr 15, 2025

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EP 69: The Fake Follower Epidemic: Stop Vanity Metrics Killing Your Brand - Marketing Room 101 Special

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This episode is 36 minutes long.

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This episode was published on April 15, 2025.

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