Ep 7: Innovation Through Iteration: The Hush Blankets Story with Aaron Spivak

from Ecom Alphas · host Aaron Spivak, Lior Ohayon

Hush Blankets have just been acquired by Sleep Country Canada for a 52% stake, totaling over $25 million.Listening to Aaron though, one of two co-founders, it isn't a surprise the success they're now experiencing.And it definitely didn't start that way...Topics Covered:Transitioning from just weighted blankets into a Sleep brandBuilding a real community and marketing in 2022The backstory to the Dragons Den pitchHow they launched one of the top 10 most successful Kickstarter campaign everMax pain moments and the early days of HushFollow Aaron, Lior, and their amazing team on their global expansion.Hush Blankets Community: www.facebook.com/hushblanketsAaron Spivak: www.linkedin.com/in/aaron-spivak-hushblankets/Lior Ohayon: www.linkedin.com/in/lior-ohayon/Nigel Thomas - www.linkedin.com/in/nigelthomas-ai/

NOW PLAYING

0:00 1:04:32

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

I got a formal diagnosis. Here's what's actually wrong...

May 3, 2026 ·25m

Overcoming Fear of Failure

Apr 26, 2026 ·13m

The real winner of the war in Iran will be solar power

Apr 21, 2026 ·27m

I've been hiding real health problems while running an 8-figure ££ brand as a solo founder...

Apr 19, 2026 ·38m

How to break the rightwing chokehold on gym culture

Apr 3, 2026 ·24m

How practicing gratitude can transform your mindset and life

Mar 29, 2026 ·11m

Similar Podcasts

ALPHAS ONLY CLUB Logan Duong The mission is to wakeup the weak, insecure, beta males also known as SIMPS. Today, most young men have this politically correct mindset. I'm teaching men how to unlock their true inner alpha and become a 3% Man."The 3% man is one of the three men out of 100 that a woman meets and is drawn to because he understands who she is, and better yet, understands who he is." - Corey Waynehttps://brotherhood.community/ is an exclusive community of like-minded entrepreneurs mastering the secrets to attracting the relationships and lifestyle they want and deserve.Get Coaching https://loganduong.com/ Explicit Non-Toxic Daniel Penny From the manosphere to the atmosphere, Non-Toxic is devoted to understanding the intersections between the crisis of masculinity and the climate crisis. Join us for conversations with experts, journalists, and regular guys on topics ranging from how to blow up a pipeline to why incels are obsessed with the idea of alphas to why meatfluencers may not have your best interests at heart.Hosted by critic and journalist Daniel Waite Penny. nontoxicpodcast.substack.com Explicit EASY PEASY ECOM Nils Oldörp Here we share the frameworks that we learn from growing D2C Brands. Explicit Matt Kelly | The Midnight Pod Matthew Kelly The best conversations happen at midnight...The intention for this podcast is fairly simple - to have genuinely interesting, insightful & super authentic conversations with an array of interesting people from many walks of life. Generally, we will speak with entrepreneurs in many different industries, including ecom, digital marketing, music, property, media, crypto & others - with the view to go deep into many subjects and stories not usually shared in this format.I don't just want this to be yet another 'business' or 'entrepreneurship' podcast which tip toes around at the surface level and never dives deep or asks the questions people really want to know the answers to - the vision is to keep it super raw, real, honest & relatable - and hopefully as a result this content can properly connect with and have some sort of positive impact on as many people as possible.The plan is to release an episode every week on Sundays, so Explicit

Frequently Asked Questions

How long is this episode of Ecom Alphas?

This episode is 1 hour and 4 minutes long.

When was this Ecom Alphas episode published?

This episode was published on February 7, 2022.

What is this episode about?

Can I download this Ecom Alphas episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!