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Ep. 7 - Marketing episode artwork

EPISODE · Sep 1, 2018 · 10 MIN

Ep. 7 - Marketing

from Creative Entrepreneurship · host Javier Hernández

This episode explores the discipline of marketing as the main resource to reach customers. The importance of market research and consumer behavior is analyzed to develop an effective strategy. Accordingly, the elements of a tactical plan are discussed, with direct actions that implements the strategy. The episode incorporates the importance of internationalization as a growth strategy.1

Episode metadata supplied by the publisher feed · Published Sep 1, 2018

What this episode covers

This episode explores the discipline of marketing as the main resource to reach customers. The importance of market research and consumer behavior is analyzed to develop an effective strategy. Accordingly, the elements of a tactical plan are discussed, with direct actions that implements the strategy. The episode incorporates the importance of internationalization as a growth strategy.

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Ep. 7 - Marketing

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How long is this episode of Creative Entrepreneurship?

This episode is 10 minutes long.

When was this Creative Entrepreneurship episode published?

This episode was published on September 1, 2018.

What is this episode about?

This episode explores the discipline of marketing as the main resource to reach customers. The importance of market research and consumer behavior is analyzed to develop an effective strategy. Accordingly, the elements of a tactical plan are...

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