EPISODE · Dec 13, 2024 · 24 MIN
EP 705 Anne Djerai - The Reality of The Next 10 Years In Coffee - The Daily Coffee Pro Podcast by Map It Forward
from MAP IT FORWARD Middle East · host Lee Safar
Join our Mailing List - https://www.mapitforward.coffee/mailinglistJan 2025 Mastermind Groups have opened up for registration: https://mapitforward.coffee/groupcoaching••••••••••••••••••••••••••••••••Welcome to the 4th episode of a five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.Our guest in this series is Anne Djerai, the CEO of Metropolis Coffee Company, based in Chicago. Anne was invited to the podcast after a recent LinkedIn post describing the impact of market volatility on a company like Metropolis Coffee Company which has been around for 20+ years.The 5 episodes in this series are:1. 2024 Has Been Different For Coffee CEOs - https://youtu.be/cA-tqPCzqoA2. The Role Change Is Playing in 2024 in Coffee - https://youtu.be/OxJ2_LVAL0A3. The Impact of Chaos On A Larger Coffee Company - https://youtu.be/PqQAZwMwFz04. The Myths Around Larger Specialty Coffee Businesses - https://youtu.be/ZUaK-5nixIU5. The Reality of The Next 10 Years In Coffee - https://youtu.be/ICc19e7xRC4In this episode of The Daily Coffee Pro by Map It Forward, Lee and Anne explore complex themes around the coffee industry, such as the challenges and misconceptions associated with selling to big retailers like Costco. Ann explains the rigorous operational and pricing standards required to penetrate Costco's market and defends the decision against accusations of 'selling out.' The discussion also tackles the inherent conflict between grocery retail and specialty coffee, largely fueled by the industry's self-imposed myths regarding coffee quality and freshness. Additionally, Ann shares insightful strategies on how Metropolis has adapted through innovation, such as producing compostable Nespresso capsules, and emphasizes the importance of strong partnerships in the supply chain. With references to past episodes and other influential figures in the industry, this engaging conversation is a deep dive into the evolving landscape and future of specialty coffee.00:00 Introduction to the Costco Dilemma01:27 Mastermind Groups Announcement02:45 Series Introduction and Industry Confusion04:27 Debunking Myths in Specialty Coffee08:12 Innovations and Adaptations in Coffee15:56 Supplier Relationships and Business Ethics20:39 Character and Leadership in Business23:10 Conclusion and Final Thoughts Connect with Anne and Metropolis Coffee Company here:https://www.linkedin.com/in/anne-djerai-8b4a63b1/https://www.metropoliscoffee.com/https://www.instagram.com/metropoliscoffeeco/••••••••••••••••••••••••••••••••Support this podcast by supporting our Patreon:https://bit.ly/MIFPatreon••••••••••••••••••••••••••••••••The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safarhttps://www.mapitforward.coffeehttps://www.instagram.com/mapitforward.coffeehttps://www.instagram.com/leesafar••••••••••••••••••••••••••••••••🤑 This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops••••••••••••••••••••••••••••••••💡Support this podcast, watch this episode without sponsor messages by becoming a paid member of this YouTube channel or joining our community on our Patreon here: https://www.patreon.com/mapitforward••••••••••••••••••••••••••••••••🧐 Looking for a consultant for your coffee business? Contact us here: https://mapitforward.coffee/consulting••••••••••••••••••••••••••••••••📓 Want to become a coffee consultant? Start your learning journey here: https://mapitforward.coffee/workshops••••••••••••••••••••••••••••••••🎙 Check out the audio version of our podcast here:Apple Podcasts: https://apple.co/3LgSXioSpotify: https://spoti.fi/34ILPus••••••••••••••••••••••••••••••••📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW••••••••••••••••••••••••••••••••Connect with us:📧 email: support @ mapitforward.org💻 Website https://mapitforward.coffee/contact🤳 Instagram: https://www.instagram.com/mapitforward.coffee/📧 Join our mailing list: https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••
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Join our Mailing List - https://www.mapitforward.coffee/mailinglist Jan 2025 Mastermind Groups have opened up for registration: https://mapitforward.coffee/groupcoaching •••••••••••••••••••••••••••••••• Welcome to the 5th episode of a five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest in this series is Anne Djerai, the CEO of Metropolis Coffee Company, based in Chicago. Anne was invited to the podcast after a recent LinkedIn post describing the impact of market volatility on a company like Metropolis Coffee Company which has been around for 20+ years. The 5 episodes in this series are: 1. 2024 Has Been Different For Coffee CEOs - https://youtu.be/cA-tqPCzqoA 2. The Role Change Is Playing in 2024 in Coffee - https://youtu.be/OxJ2_LVAL0A 3. The Impact of Chaos On A Larger Coffee Company - https://youtu.be/PqQAZwMwFz0 4. The Myths Around Larger Specialty Coffee Businesses - https://youtu.be/ZUaK-5nixIU 5. The Reality of The Next 10 Years In Coffee - https://youtu.be/ICc19e7xRC4 In this insightful episode of The Daily Coffee Pro by Map It Forward, Lee and Anne discuss the future landscape of the coffee industry with a focus on rising costs, specifically the increasing price of green coffee, projected to hit $5 per pound. The conversation delves into the challenges this poses for coffee businesses, including potential closures, acquisitions, and the necessity for financial strategies to cope with increased overhead. Predictions on market consolidation, the impact on small to medium-sized roasters, and the evolving role of private equity in the industry are examined. The episode ends on a note of optimism and resilience, encouraging coffee professionals to adapt, learn, and prepare for a challenging but promising future. 00:00 Introduction to Rising Coffee Prices 00:40 Impact on Specialty Coffee Companies 00:52 Upcoming Mastermind Groups 02:10 Reflecting on 2024 and Future Plans 02:41 Adapting to Market Changes 04:02 Challenges and Strategies for Coffee Businesses 10:29 Consumer Trends and Inflation 18:52 Private Equity and Industry Consolidation 22:25 Conclusion and Final Thoughts Connect with Anne and Metropolis Coffee Company here:https://www.linkedin.com/in/anne-djerai-8b4a63b1/ https://www.metropoliscoffee.com/ https://www.instagram.com/metropoliscoffeeco/ •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops
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EP 705 Anne Djerai - The Reality of The Next 10 Years In Coffee - The Daily Coffee Pro Podcast by Map It Forward
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