Ep 71: Visibility Without Self-Abandonment: Showing Up Without Losing Yourself episode artwork

EPISODE · Jan 28, 2026 · 28 MIN

Ep 71: Visibility Without Self-Abandonment: Showing Up Without Losing Yourself

from Pregnancy & Postnatal Entrepreneurs Collective Podcast · host Niamh Cassidy, IBCLC

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Parnuuna Thornwood, guide and teacher behind Feel Good Rebel, for a calm, grounding conversation about visibility that doesn’t ask you to override yourself to grow your business.What I loved most about this conversation was Parnuuna's tone  - calm, warm, and deeply respectful of the fact that visibility can feel genuinely hard, especially for birth and postpartum professionals. There’s no pushing, no “just get over it”, and no one-size-fits-all strategy. Instead, we explore visibility as something that can be built incrementally, at a pace that feels safe and sustainable.We talk about how many people say “social media just isn’t for me”, and how often that belief is tied not to capability, but to fear, past experiences, or a lack of safety -  both online and in real life. Parnuuna brings a nervous-system-aware lens to visibility, reminding us that if your body feels unsafe, forcing yourself to show up more will only create resistance or burnout.A big part of the conversation centres on why blindly following someone else’s strategy doesn’t work for so many people. While structure and guidance can be helpful, growth rarely comes from copying, instead , it comes from being supported to develop your own way of showing up. This is where coaching becomes so valuable: not to remove fear entirely, but to stop fear from keeping you invisible and stuck.We also name something that often goes unspoken, the reality that there are genuinely unsafe things in the world, and it makes sense that visibility can trigger fear. At the same time, we explore how much energy gets lost worrying about what friends, family, or the imaginary person in the corner might think...the people who were never meant to be your clients in the first place!Instead, this episode invites you to gently shift your focus: away from posting for posting’s sake, away from external pressure, and towards relationship-building, connection, and service.In this episode, we explore:Why visibility feels easier for doulas, lactation consultants, antenatal educators and women in general when it’s calm, gentle and incrementalHow a lack of safety — not laziness or confidence — often sits under resistanceThe nervous system’s role in showing up onlineWhy following someone else’s strategy can disconnect you from yourselfThe difference between fear that needs compassion and fear that needs boundariesLetting go of worries about friends, family, or imagined judgementWhy visibility works best when it’s about relationships, not performanceIt’s a reminder that visibility doesn’t have to be loud, constant or performative — it can be human, relational, and rooted in safety.🎧 Listen now and explore what visibility could look like when it’s built on trust rather than pressure.Parnuuna has kindly shared a free calming 3 day reset, to boost your sense ofconfidence, time and energy, you can sign up here:https://feelgoodrebel.kit.com/0d761c0f86Connect with ParnuunaWebsite: feelgoodrebelacademy.comInstagram: @feelgoodrebel Get the Easy Content Creation - Summer Edition trainingConnect with Me InstagramFacebookLinked In

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Parnuuna Thornwood, guide and teacher behind Feel Good Rebel, for a calm, grounding conversation about visibility that doesn’t ask you to override yourself to grow your business. What I loved most about this conversation was Parnuuna's tone - calm, warm, and deeply respectful of the fact that visibility can feel genuinely hard, especially for birth and postpartum professionals. There’s no pu...

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Ep 71: Visibility Without Self-Abandonment: Showing Up Without Losing Yourself

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This episode is 28 minutes long.

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This episode was published on January 28, 2026.

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In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Parnuuna Thornwood, guide and teacher behind Feel Good Rebel, for a calm, grounding conversation about visibility that doesn’t ask you to override yourself...

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