Ep 73 | Labcoats not needed. William Geldart from BPS World.

In an episode that explores the world of RPO, productisation and employer brand, William Geldart speaks about his journey from the betting industry to the recruitment one. We chat about the role of marketing in recruitment, the importance of empathy, purpose and products and how to make marketing 'tangible'. A show that will make you reflect on your current efforts but in terms of your career and what you're doing for your business. Raise a glass to the Paiger crew for their support, as always.