EPISODE · May 26, 2025 · 1H 13M
EP.73 Slow Chat - 生活里的隐形选择
from Slow Brand
在日常生活中，我们常常有意或是无意中选择品牌，进行消费。本期特辑就围绕大家一天中经历的各种选择，进行了一场无预设的讨论。不是出自纯粹的喜好，我们通过排序和辩论的方式即兴分享各自的观点。在这些选择的背后，我们究竟在选择些什么？请听本期节目。 ｜时间轴｜ 00:45 本期特辑的初衷 02:32 越来越注意健康的选择：营养品、床品 21:31 出行选择：获得实在的体验 32:28 耳机选择：品牌的生态系统 36:59 开启一天工作的咖啡选择 43:45 快递选择：服务的品牌化和信任感 47:48 会员生态下的不经意选择：外卖平台 52:25 便利店的品牌差异点 57:09 一瓶水的定位与选择 64:27 还会选择什么饮料品牌？ 67:74 超市选择：自有品牌的兴起 ｜本期亮点｜ 营养品选择的背后是什么？ 提高睡眠质量的床品 打车出行的选择 开工前来哪一杯呢？ 你会去哪一家便利店？ Music by ZISO - Brooklyn Dream 在小宇宙查看该单集文稿
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EP.73 Slow Chat - 生活里的隐形选择
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