EPISODE · Jul 1, 2026 · 29 MIN
Ep 75: Engineering Employer Brand From The Roots Up
from The Culture Profit · host Matt R. Vance and Crista Vance
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode75- - - - -EPISODE DESCRIPTION:Former Caterpillar employer brand builder Morgan Smith discusses why chasing fast hiring metrics might be masking deeper fractures in your workplace culture. Discover how today's candidates are leveraging AI to investigate your company's true reputation, and how a little patience can completely transform your talent strategy.- - - - -TODAY'S GUEST:Morgan Smith is a strategic marketing leader, professional dot-connector, and passionate horsewoman splitting my time between Los Angeles and Milwaukee. For over a decade, she has been creating experiences that connect people, ideas, and opportunities. Morgan is a journey designer— seeing the big picture, charting the path forward, and bringing others along. She helps Fortune 500 companies attract top talent through strategic marketing, because great organizations are built by great people. Follow Morgan Smith on LinkedIn: https://www.linkedin.com/in/morganmsmith18- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 75: Engineering Employer Brand From The Roots Up
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