PODCAST · business
The Culture Profit
by Matt R. Vance and Crista Vance
The Culture Profit is a podcast series obsessed with one question: How can company culture drive greater profits? Episodes examine HR and marketing practices directly tied to increasing revenue and decreasing costs. Featured guests are successful, innovative leaders sharing their own stories of driving profitable outcomes with people-first strategies. Hosted by Mobrium Co-Founders Matt R. Vance and Crista Vance, expect research-backed stats, engaging stories, and the occasional dad joke. Together let’s prioritize profits by prioritizing people.
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Ep 80: Building Mobrium: 5 Tactics for Running a Business with your Spouse
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://mobrium.com/?utm_source=youtube&utm_medium=podcast&utm_campaign=episode80- - - - -EPISODE DESCRIPTION:Mobrium celebrates four years in business, and co-founders Matt and Crista are sharing the strategic shifts that helped them land their largest enterprise clients yet—all from a home office. But scaling a tech startup is only half the picture; they're also opening up about what it takes to build a company alongside your spouse. If you run a business with your partner or are thinking of starting one, this episode is for you. Matt and Crista break down five specific tactics they use to run a company as a married couple while also protecting your marriage relationship.- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 79: Humanizing Business
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_source=youtube&utm_medium=podcast&utm_campaign=episode79- - - - -EPISODE DESCRIPTION:What happens when a business leader stops punishing employee mistakes and starts rewarding them instead? SnapCab founder, Glenn Bostock reveals how a radical shift in leadership transformed a small barn workshop into a thriving, multi-million dollar enterprise. Tune in to discover how embracing human imperfection can unlock your team’s hidden potential and build a culture where both people and profits thrive. - - - - -TODAY'S GUEST:Glenn Bostock is the founder of SnapCab, where he turned a small barn workshop into a thriving manufacturing company renowned for innovation, teamwork, and an uplifting culture that puts people first.He believes that a business is only as strong as the community inside it. That belief led to the creation of A Human Business, a practical framework any organization can apply to become more caring, collaborative, and high-performing. Follow Glenn Bostock on LinkedIn: https://www.linkedin.com/in/glennbostock- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 78: Beyond Founder-Led Culture
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://mobrium.com/?utm_source=thecultureprofit&utm_medium=website&utm_campaign=episode78- - - - -EPISODE DESCRIPTION:As companies scale past the founder-led stage, a hidden disconnect between brand promise and daily execution can quietly derail growth. Tune in to discover how Diana Rain turns founder intuition into clear operational guardrails—including a simple three-question alignment check you can run with your team today. - - - - -TODAY'S GUEST:Diana Rain is the founder and senior brand strategist at UrBrand Studio, a Los Angeles-based practice serving mid-market and founder-led organizations nationally. With 20 years of experience across two countries, she helps organizations clarify their positioning, build messaging architecture, and turn strategy into decisions teams can understand and use. Her work brings order to complexity and closes the gap between brand strategy and what teams actually use.Follow Diana Rain on LinkedIn: https://www.linkedin.com/in/diana-rain- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 77: Houston We Have an Imposter Problem
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://mobrium.com/?utm_source=youtube&utm_medium=podcast&utm_campaign=episode77- - - - -EPISODE DESCRIPTION:Ever wonder why your highest-potential team members stay silent when it matters most? Rocket scientist turned confidence expert Dr. Angela Trego shares the turning point that took her from a quiet engineer to a patent-holding leader. Discover a practical, data-driven mental shift you can use today to dismantle self-doubt and unlock high-impact in yourself and your team.- - - - -TODAY'S GUEST:Dr. Angela Trego, PE, PMP, FHEA is a rocket scientist turned Confidence & Communication Expert and the #1 bestselling author of Squashing the Imposter Syndrome. A Fortune 500 engineering leader turned award-winning keynote speaker and educator, she has trained thousands of professionals across six continents to strengthen confidence as a skill so they can communicate more effectively, lead more boldly, and contribute at their full potential. Her programs cover imposter syndrome, communication, feedback, leadership transitions, and presentation skills. Practical. Relatable. Customized. Tools people practice in the room and carry out the door as confidence they can actually use. Learn more at https://angelatrego.com/Follow Dr. Angela Trego on LinkedIn: https://www.linkedin.com/in/angelatrego- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 76: Peer-Driven Culture Change
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://mobrium.com/?utm_medium=podcast&utm_campaign=episode76- - - - -EPISODE DESCRIPTION:The secret to transforming a stale corporate culture doesn't come from executive mandates, but from harnessing peer-to-peer influence. Culture coach and trainer Larry Chatterton shares his approach and several examples of positive culture change that lasts.- - - - -TODAY'S GUEST:Based in Salt Lake City, Larry Chatterton is a global speaker, coach, and veteran trainer who has spent nearly thirty years cultivating thriving organizational cultures with insights from Dale Carnegie and the Disney Institute. Through his signature "Final3Feet" philosophy and upcoming book, he teaches that exceptional customer experience is a repeatable skill rooted in supporting front-line employees first. Ultimately, Larry transforms big-brand experience into actionable training focused on mastering face-to-face, human-to-human connection. Follow Larry Chatterton on LinkedIn: https://www.linkedin.com/in/larrychatterton- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 75: Engineering Employer Brand From The Roots Up
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode75- - - - -EPISODE DESCRIPTION:Former Caterpillar employer brand builder Morgan Smith discusses why chasing fast hiring metrics might be masking deeper fractures in your workplace culture. Discover how today's candidates are leveraging AI to investigate your company's true reputation, and how a little patience can completely transform your talent strategy.- - - - -TODAY'S GUEST:Morgan Smith is a strategic marketing leader, professional dot-connector, and passionate horsewoman splitting my time between Los Angeles and Milwaukee. For over a decade, she has been creating experiences that connect people, ideas, and opportunities. Morgan is a journey designer— seeing the big picture, charting the path forward, and bringing others along. She helps Fortune 500 companies attract top talent through strategic marketing, because great organizations are built by great people. Follow Morgan Smith on LinkedIn: https://www.linkedin.com/in/morganmsmith18- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 74: Bad Company Culture Advice
This episode is sponsored by CultureCon. The original employer reputation platform.👉 Visit https://cultureconusa.org/- - - - -EPISODE DESCRIPTION:Forget everything you’ve been told about ping-pong tables and free pizza saving your workplace morale. In this episode, CultureCon Co-Founder Zach Blumenfeld flips the script to expose the worst company culture advice in the business world today.- - - - -TODAY'S GUEST:Zach Blumenfeld is a seasoned entrepreneur with a proven track record of launching and exiting multiple businesses, gaining invaluable experience along the way. Passionate about growing businesses, Zach's expertise lies in growth, sales strategy, innovation, and workplace culture, where he has consistently proven himself as a thought leader.Zach has scaled companies across various industries, with particular expertise in Company Culture, Pet Insurance, InsurTech, FinTech, SaaS, and HR Tech. His motto, ""Make What You Do Matter,"" speaks volumes about how he leads his life and his commitment to improving the lives of others. These qualities influenced the start of CultureCon, a movement dedicated to enhancing workplace culture.Outside of work, Zach is passionate about travel, sports (Go Badgers!), collecting sports cards, and lunch buffets. You might also spot him as an ""Extra"" on your favorite TV show or movie!"Follow Zach Blumenfeld on LinkedIn: https://www.linkedin.com/in/zacharyblumenfeld- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 73: Culture Rewrite
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode73- - - - -EPISODE DESCRIPTION:Four-time Chief People Officer, Oksana Lukash, reveals why the most dangerous decisions are made in a vacuum and how leaders can navigate high-stakes cultural rewrites without losing their best talent.- - - - -TODAY'S GUEST:Oksana Lukash immigrated from Moscow to the U.S. at 13, which taught her early how to lead through change and build belonging from the ground up.Over the last 25 years, she has served as a Chief People Officer, advisor, and coach, building people strategies in high-growth startups, Fortune 500s, and mission-driven organizations. She has led companies through hypergrowth, turnarounds, layoffs, leadership crises, and cultural rewrites.She helps leaders lean into their No Matter What Values and turn complex challenges into simple, actionable insight. If your listeners are navigating change, leading teams, or building a meaningful career or culture, Oksana will bring them truth, tools, and tangible steps they can act on right away.Follow Oksana Lukash on LinkedIn: https://www.linkedin.com/in/ksusha45- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 72: Your Career Isn’t Broken
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode72- - - - -EPISODE DESCRIPTION:Think your career is off track? CHRO and author Tim Toterhi breaks down why it’s not broken—and how the “power of yet” can help you reframe setbacks and move forward with clarity.- - - - -TODAY'S GUEST:Tim Toterhi is not your typical CHRO. He’s an author, coach, and executive advisor who is passionate about slashing bureaucracy and rethinking old thinking.Tim has over 20 years of management experience in the Americas, Europe, and Asia with a focus on talent and performance management. He’s been quoted in publications such as Fast Company, Forbes, Fox Business News, and the HuffPost as well as profiled in the book, Magnificent Leadership.Tim approaches his practice with a playful smile and an eyebrow up. Follow Tim Toterhi on LinkedIn: https://www.linkedin.com/in/toterhi- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 71: Engineering a Culture You Can’t "Untaste"
This episode is sponsored by Lifestyle Medical.👉 Visit https://lifestyleengr.com/careers- - - - -EPISODE DESCRIPTION:Discover how a mechanical engineer turned entrepreneur proves that prioritizing people actually accelerates profit in the medical device industry. From "leadership training in disguise" to engineering daily habits, Zach Christensen, Co-Founder of Lifestyle Medical, reveals the exact systems he uses to build a team that thrives even when the boss is away.- - - - -TODAY'S GUEST:Zach Christensen is a co-founder of Lifestyle Medical and an engineer-turned-entrepreneur who helps visionary partners bring innovative medical devices to life, from concept through FDA clearance, scalable manufacturing, and market launch. Guided by Lifestyle's F.I.R.M. G.R.I.P. values—Family, Integrity, Respect, Mutual Success, Gratitude, Responsibility, Intelligence, and Perseverance—Zach leads with faith in Jesus Christ and a commitment to building purpose-driven teams. He is a husband, father of four, keynote speaker, lifelong learner, and unapologetic bookaholic.Follow Zach Christensen on LinkedIn: https://www.linkedin.com/in/zcchristensen- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 70: Building Mobrium: Married to My Co-Founder
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://mobrium.com/?utm_medium=podcast&utm_campaign=episode70- - - - -EPISODE DESCRIPTION: Go behind the scenes with co-hosts Matt and Crista Vance as they reveal why a "no back door" policy is their secret to success for marriage and business. From raising five kids to home renovations, and building Mobrium, learn the unconventional boundary they use to keep their partnership intact.- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 69: Stories your Employer Brand Forgot to Tell
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://mobrium.com/?utm_medium=podcast&utm_campaign=episode69- - - - -EPISODE DESCRIPTION:Employer brand expert Ally Brown reveals why your employer branding must match the reality of the job—and how specific storytelling shifts can make your brand three times more trustworthy to top talent.- - - - -TODAY'S GUEST:Ally Brown leads employer brand and recruitment marketing at VCA Animal Hospitals, a leader in veterinary care and part of the Mars family of brands. In this role, she developed an award-winning employer brand from the ground up and is bringing it to life through content, storytelling, and experiences. With 15 years of diverse marketing and brand experience across multiple industries (automotive, software, hospitality, and commercial real estate), she has created sustainable results and award-winning programs for companies by engaging companies' most powerful asset – their people. She holds a bachelor’s degree from Ohio University and is a certified Employer Brand Strategist. Outside of work, she loves traveling, skiing, and spending time with family – including her fur human.Follow Ally Brown on LinkedIn: https://www.linkedin.com/in/allybrown4- - - - -CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 68: Uncomfortable Leadership Questions
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://mobrium.com/?utm_medium=podcast&utm_campaign=episode68- - - - -EPISODE DESCRIPTION:No corporate fluff in this episode. Listen to leadership expert Spencer Morris answer some of the hardest questions about leadership that no one likes to talk about—including exactly when to coach a struggling leader and when it’s time to let them go.- - - - -TODAY'S GUEST:Spencer Morris is a seasoned leader with over 17 years in the Skilled Nursing industry, including 12 years as a licensed nursing home administrator. He founded Pathway Consulting to help leaders and teams gain clarity, strengthen alignment, and build high-performing cultures. With deep expertise in operational excellence and intentional leadership, Spencer empowers organizations to create lasting, positive change.Much of Spencer’s career was spent in long-term care - first as a Marketing Director, then Executive Director, and later a Regional Director of Operations. Those experiences made it so clear that the teams that excelled through challenges were those that made an intentional focus on developing leaders and creating the right culture. He then started Pathway Consulting to support teams in doing just that - bringing the same focus to growing leaders and creating special cultures!Follow Spencer Morris on LinkedIn: https://www.linkedin.com/in/spencer-morris1- - - - -CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 67: Success Without Self-Betrayal
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode67- - - - -EPISODE DESCRIPTION:Some of your high achievers are struggling with an identity crisis. They may feel "internally bored" despite impressive achievements. Or maybe this is you. In this episode, Justine Burdette shares a provocative new way to overcome burnout and a real-time exercise that reveals exactly where you’re misaligned and what to do next.- - - - -TODAY'S GUEST:Justine Marie Burdette is the founder of Burdette Enterprises, home to soul-aligned coaching and group experiences for high-achieving people to break free from burnout, perfectionism, and performance-driven success. With 20+ years in strategic comms and economic development, she now helps clients reclaim clarity, self-trust, and unapologetic purpose through her 1:1 Catalytic Conversations and group program WomenWorthy. Justine’s work is equal parts mirror, maverick, and emotional reset.Follow Justine Burdette on LinkedIn: https://www.linkedin.com/in/jmburdette/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 66: Culture on Camera
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode66- - - - -EPISODE DESCRIPTION:Wondering how to showcase your company culture online? Content strategist Chris Le’cand-Harwood shares why documentary-style storytelling beats job ads—and the first step to start this week.- - - - -TODAY'S GUEST:Chris Le’Cand Harwood is an award-winning Content Strategist & Producer who helps organisations turn their workplace culture into content that attracts talent, elevates leaders and engages teams.Advertising sells, but content builds trust. When people are considering your organisation, they want the real stories, opinions and experiences from the people actually doing the work. Sales messages can't do that - content can.Follow Chris Le'cand Harwood on LinkedIn: https://www.linkedin.com/in/chrislch- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 65: You got laid off. Now what?
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode65- - - - -EPISODE DESCRIPTION:Losing a job is a profound life transition that requires far more than just a polished resume to overcome. Giselle Damian, Senior Career Transition Coach at Keystone Partners shares how you can navigate the emotional roller coaster post-layoff and how to turn a career setback into a powerful opportunity for professional reinvention.- - - - -TODAY'S GUEST:Giselle Damian is a career coach with a background in human resources and staffing within higher education, and prior experience in insurance and banking. She works with professionals across industries and career levels, helping them navigate career transitions, clarify their goals, and build authentic personal brands. Known for her energetic presence and thoughtful listening style, Giselle delivers practical, personalized guidance that helps individuals gain clarity, confidence, and direction as they shape the next chapter of their careers.Follow Giselle Damian on LinkedIn: https://www.linkedin.com/in/giselle-damian- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 64: Breaking the "Rush Cycle": Building Talent Density
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode64- - - - -EPISODE DESCRIPTION:Stop settling for "fast" hires that fail and start building a high-performance culture by breaking the "AI vs. AI" recruitment loop. Discover how former army captain Josh Hill uses military-grade discovery tactics to replace the broken resume system with true talent density.- - - - -TODAY'S GUEST:Joshua Hill is co-founder of SuperHired and VP of People & Culture at Tier 11. A former Army Infantry Captain, he applies lessons from leading soldiers under pressure to fix what's broken about modern hiring. He's obsessed with building Talent Density—teams where exceptional people make everyone around them better.Follow Josh Hill on LinkedIn: https://www.linkedin.com/in/josh-hill-24b760a6/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 63: Enter the Flow State
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode63- - - - -EPISODE DESCRIPTION:Discover the powerful secret to peak performance as Hollywood executive and successful entrepreneur Stephen Puri breaks down the science and methodology of achieving a true flow state.- - - - -TODAY'S GUEST:Steven is one of the few people on Earth who has been a senior executive at two motion picturestudios and also raised over $20MM in venture capital. He’s produced the digital effects forIndependence Day which won the Oscar for Visual Effects and in addition to his film work, he’sfounded 3 start-ups - one successful exit and two failures. He lectures now on the lessons insustainable high-performance he learned working alongside some of the world’s moreproductive people.Follow Steven Puri on LinkedIn: https://www.linkedin.com/in/steven-puri- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 62: A Life Worth Imitating
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode62- - - - -EPISODE DESCRIPTION:Join us for a raw and transformative conversation with executive coach Mitchell Osmond on how high-performing men can reclaim their health, happiness, and home, even after hitting rock bottom.- - - - -TODAY'S GUEST:Mitchell Osmond is a leadership consultant, executive coach, and host of the Dad Nation Podcast (Top 5% globally, 33k+ listeners). With 15+ years in senior leadership, he equips high-performing men to thrive at home, in their health, and in their happiness—while amplifying their career success. Through coaching, courses, and his podcast, Mitchell helps men master mindset, build strong marriages, and lead with confidence. A sought-after speaker and thought leader, he shares insights on leadership, marriage, and high-performance habits. His mission: empower men to lead with purpose, win in every arena, and leave a legacy that endures.Follow Mitchell Osmond on LinkedIn: https://www.linkedin.com/in/mitchell-osmond-5a07a210a/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 61: Time to check in: Wellness before winning
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode61- - - - -EPISODE DESCRIPTION:With a professional background in counseling, Justine Froelker created a structure for improving mental and emotional well-being in the workplace. Check out this episode to improve your workplace and yourself.- - - - -TODAY'S GUEST:A licensed Professional Counselor with 25+ years of experience, Justine Froelker equips individuals and teams to live and lead with courage, authenticity, and resilience through her Courage is Built Here™ curriculum. An accomplished author of 12 books and two-time TEDx speaker, she inspires global audiences with keynotes, retreats, and trainings. Rooted in faith, Justine lives in St. Louis with her husband, two dogs, and hundreds of butterflies she raises each season.Follow Justine Froelker on LinkedIn: https://www.linkedin.com/in/justinefroelker/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 60: Building Mobrium, Part 5: A company office and work-life balance lessons
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode60- - - - -EPISODE DESCRIPTION:In the ongoing journey of Matt and Crista’s building a tech start up, they share some key growth moments- opening the first Mobrium company office and hiring a talented Head of Sales leader. They also dive deep into personal stories of balancing life with 5 kids and growing their bootstrapped business.- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 59: The New Mission: Turning Military Skills into Civilian Success
This episode is sponsored by Mobrium. The original employer reputation platform.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode59- - - - -EPISODE DESCRIPTION:U.S. Veteran and sales expert, Zac Crane, left a stable job to pursue a deep-seated call to serve in the army. Now a Head of Sales at Mobrium, Zac shares why veterans are good hires and advice for veterans on continued learning to successfully bridge the gap between military discipline and the civilian job market. - - - - -TODAY'S GUEST:Zac grew up in Boise, Idaho, where sports and service shaped much of his early life. After playing football and serving an LDS mission, he graduated from Utah State University and was commissioned as an Explosive Ordnance Disposal (EOD) Officer in the U.S. Army. The experience taught him how to stay calm under pressure, lead through uncertainty, and solve complex problems quickly.When his time in uniform ended, Zac chose to focus on his family and establish roots back in beautiful Cache Valley. His love of people and problem-solving naturally led him into SaaS sales, where he discovered a new passion for helping organizations address real challenges with simple and meaningful solutions. And he’s only one semester away from completing his MBA at Utah State University.Follow Zac Crane on LinkedIn: https://www.linkedin.com/in/zacharycrane- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 58: Tradition Meets Transformation: Japan’s Work Culture Evolution
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode58- - - - -EPISODE DESCRIPTION:Talent expert, Tom Kobayashi, helps Japanese workplaces adapt, balancing deep-rooted traditions like lifetime employment and group harmony with new demands for diversity and flexibility. Listen to the conversation for a roadmap to understanding Japan's evolving corporate culture.- - - - -TODAY'S GUEST:Tom is a Talent Development Strategist in Tokyo who helps organizations strengthen leadership, engagement, and culture. Drawing on a career that’s taken him from banking and audit to learning and development, he’s passionate about how people grow, connect, and perform across cultures. Tom brings a curious, forward-looking perspective on what it takes to create workplaces where people and businesses thrive.Follow Tom Kobayashi on LinkedIn: https://www.linkedin.com/in/tomkobayashijapan- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 57: The Phish Whisperer: A New Approach to Cybersecurity
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode57- - - - -EPISODE DESCRIPTION:Tired of feeling "gotcha'd"? Craig Taylor is changing cybersecurity training from a punishment to a positive, gamified experience. His mission is to empower employees, not shame them, making everyone a stronger link against cyber threats.- - - - -TODAY'S GUEST:Craig Taylor is a 30-year cybersecurity veteran and Certified Information Systems Security Professional (CISSP) since 2001. He is the co-founder and CEO of CyberHoot, a cybersecurity training platform built to teach cyber literacy through positive reinforcement, gamification, and automation, particularly for SMBs to Enterprises, and MSPs or MSSPs, and their clients.Throughout his career, Craig has led cybersecurity programs across diverse sectors, including web hosting (CSC), financial services (J.P. Morgan Chase), and manufacturing (Vistaprint). He also leads a growing virtual CISO practice that has delivered strategic security guidance and compliance programs to more than 50 companies across multiple industries.Beyond the boardroom, Craig is a Toastmaster, a committed Rotarian in Portsmouth, NH, and a passionate fundraiser for cancer research. He has raised over $150,000 for Dana-Farber through 11 years of riding in the Pan-Mass Challenge.Follow Craig Taylor on LinkedIn: https://www.linkedin.com/in/craigmtaylor/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 56: Remote, Hybrid, In-Office—Oh My!
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode56- - - - -EPISODE DESCRIPTION:With return to office mandates, diminishing remote work, and a growing appetite for hybrid, how do teams stay connected and engaged? Organizational strategist Michael Franco shares real life tips that lead to massive improvements in connection and productivity.- - - - -TODAY'S GUEST:Michael Franco is an Organizational Design strategist helping startups build and realign teams for clarity, connection, and scale. After consulting for brands like Coca-Cola and Wells Fargo, he now focuses on growing early-stage companies. As founder of Quokka Hub, he leads with scalable people strategies focused on communication, alignment, and culture.Follow Michael Franco on LinkedIn: https://www.linkedin.com/in/michaelrfranco/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 55: Build Your Dream Team with Dream Hiring
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode55- - - - -EPISODE DESCRIPTION:In this in-depth episode, talent expert, Andrea Hoffer, shares her Dream Hire Framework—a five-stage process (Define, Reach, Engage, Assess, Motivate) for hiring and developing highly engaged and productive teams.- - - - -TODAY'S GUEST:Andrea Hoffer is a Talent Acquisition & Management strategist and founder of aha! Talent Experts. With over 30 years in recruitment and nearly two decades as a business owner, she helps companies improve hiring processes, align recruitment with culture, and build strong employer brands. A Certified AI Consultant, keynote speaker, and author of Hire Higher, Andrea combines tech and human insight to streamline hiring, optimize onboarding, and build high-performing teams.Follow Andrea Hoffer on LinkedIn: https://www.linkedin.com/in/andreahoffer/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 54: Career Therapy: 11 Drivers to Happiness at Work
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode54- - - - -EPISODE DESCRIPTION:If your job feels like a bad relationship, this episode is your career therapy session! Join us as Renee Marchak, a career coach and HR expert, reveals the 11 engagement drivers that unlock individual happiness and team success.- - - - -TODAY'S GUEST:Renee’s HR journey began in 1996 when I answered a newspaper ad looking for a “people person.” She faxed in her resume and landed a job as a headhunter, now called an executive recruiter. Since then, she’s worked across all areas of HR, but for the past 15 years, she has focused on career development and employee engagement. After experiencing toxic workplaces and seeing too many talented people feel stuck, Renee made it her mission to make work better. Today, she helps people and organizations align with the 11 Engagement Drivers for Employee Happiness - because engagement drives results.Follow Renee Marchak on LinkedIn: https://www.linkedin.com/in/renee-marchak- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 53: Decoding Motives that Drive Better Teamwork
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode53- - - - -EPISODE DESCRIPTION:Cary Prejean, Founder and CEO of Strategic Business Advisors, reveals how the Predictive Index Assessment can improve teams’ communication by uncovering individual motivation drivers.- - - - -TODAY'S GUEST:Cary Prejean is the founder and CEO of Strategic Business Advisors, with four decades of experience helping over 400 small to mid-sized businesses systemize operations and double net income within 9–12 months. A CPA with a degree in accounting, Cary provides real-time KPI dashboards and monthly reports to simplify financial management. He is a certified ontological coach, a Predictive Index partner, and has taught at four Louisiana universities. Cary also speaks publicly, has authored three books, and works with clients across the U.S. in industries ranging from e-commerce to healthcare. Cary is also a cyclist, baker and married with 4 kids and 6 grandkids.Follow Cary Prejean on LinkedIn: https://www.linkedin.com/in/caryprejean/- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 52: Change Management in Harmony: The CHORD Framework
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode52- - - - -EPISODE DESCRIPTION:Change is hard—but necessary to stay competitive. Ernest Davis walks us through the four stages of his CHORD framework to help leaders manage transitions smoothly while keeping teams aligned and engaged.- - - - -TODAY'S GUEST:Ernest is the creator of the CHORD Framework™, a multidisciplinary approach to human-centered change management that empowers organizations to lead with empathy, clarity, and strategy. As Principal at Chapel & Wolfe, he helps companies drive sustainable change adoption by focusing on the people most impacted. With a background in IT enablement, enterprise learning, and consulting, Ernest transforms complex transformations into practical, people-first strategies that deliver lasting impact.Follow Ernest Davis on LinkedIn: https://www.linkedin.com/in/edavis1911- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 51: What Makes a Culture Sticky?
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode51- - - - -EPISODE DESCRIPTION:Sean Glaze, Sticky Cultures Founder, shares the foundation and building blocks to having a workplace environment where team members stick to values and stick up for each other.- - - - -TODAY'S GUEST:Sean Glaze is a sought-after leadership and workplace culture speaker, who gained valuable insights on turning talent into teamwork as a successful basketball coach. He travels around the country to share those actionable lessons. Sean’s engaging conference leadership keynotes and custom team building programs have helped clients like Cisco, John Deere, the CDC, and Emory University to increase collaboration, boost productivity, and build Sticky Cultures that inspire more profitable teamwork. Sean’s books, Rapid Teamwork, What Effective Leaders DO, The 10 Commandments of Winning Teammates, and Staying Coachable are entertaining parables that accelerate the growth of leaders and teams!Follow Sean Glaze on LinkedIn: https://www.linkedin.com/in/seanglaze- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 50: Building Mobrium, Part 4: Expanding Feedback Features
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode50- - - - -EPISODE DESCRIPTION:Matt and Crista celebrate 50 episodes of The Culture Profit with some favorite memories from the show and share what they’ve been up to running their tech company, Mobrium.- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 49: Manager Material: Built, Not Born
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode49- - - - -EPISODE DESCRIPTION:Can anyone learn to lead well? Jill Felska, Founder of Want To Work There shares what traits the best leaders have in common and how you can improve as a manager.- - - - -TODAY'S GUEST:Jill Felska is the founder of Want To Work There and the creator of Training for the Modern Manager. She's spent the last 15-years learning everything under the sun about building better workplace cultures and is on a never-ending mission to get practical, actionable tools into the hands of as many passionate culture creators as possible.Follow Jill Felska on LinkedIn: https://www.linkedin.com/in/jillfelska- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 48: AI-Enabled Culture Strategy
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode48- - - - -EPISODE DESCRIPTION:Culture15 founder Charlie Coode reveals how technology, particularly AI, is revolutionizing the way organizations define, diagnose, and track their culture for tangible results.- - - - -TODAY'S GUEST:Charlie Coode is the founder of Culture15, a SaaS platform that helps organisations measure and manage culture as a driver of performance. With a background in the military, executive leadership at GE, and over a decade in culture consulting, Charlie brings deep expertise in aligning culture with strategy. Since launching Culture15, he’s helped 55+ companies embed culture into business success. A thought leader and London Business School guest lecturer, Charlie champions culture as a business priority, not just a HR priority.Follow Charlie Coode on LinkedIn: https://www.linkedin.com/in/charliecoode- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 47: Protecting Culture Through Hyper-Growth
This episode is sponsored by Mobrium. Win Glassdoor, Indeed, and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode47- - - - -EPISODE DESCRIPTION:Parker Hansen, VP of People, shares the secret to balancing policy and autonomy to support hyper-growing safe software and devices company, Gabb. - - - - -TODAY'S GUEST:Parker Hansen is the VP of People at Gabb, the maker of the safest software and devices for kids and teens. From the diverse food city Fresno, California, Parker came to Utah and started his HR career. In the past, he did operations in athletic administration, which kept his love of sports at the forefront. He still enjoys playing sports, especially with his kids, in hopes that his knees hold out when they’re older. He loves finding the intersection of people and process and how they can be mutually beneficial.Follow Parker Hansen on LinkedIn: https://www.linkedin.com/in/parker-hansen-04418372- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 46: Crumbl’s Winning Culture Recipe
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode46- - - - -EPISODE DESCRIPTION:VP of Employee Experience at Crumbl, Josh Olofson, shares how he has mixed Crumbl’s values into every employee initiative for a winning company culture recipe.- - - - -TODAY'S GUEST:As the VP of Employee Experience at Crumbl, Josh leverages his personal passion for forging meaningful connections to drive business results. He previously served as the Head of Talent & Culture at Traeger Grills and Head of Recruiting & Culture at Crest Financial, a tech startup. He graduated from the University of Utah with a degree in Business Management, despite being an avid BYU fan.Follow Josh Olofson on LinkedIn: https://www.linkedin.com/in/josh-olofson- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 45: Taking Employer Branding Personally
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode45- - - - -EPISODE DESCRIPTION:Employer branding expert, Britta Blanski, teaches why sharing online is good for your career and your employer. Learn why your voice matters and how to empower employees to share theirs.- - - - -TODAY'S GUEST:Britta believes the personal is professional and that everyone should have the opportunity to share their unique career experience online. Weaving together 10+ years of experience communicating and sharing intercultural experiences, storytelling, and education she helps leaders define their voice and confidently share it online in order to reflect their employer brand, personal brand, and connect with the right people. Working with individuals and teams Britta provides workshops and coaching so anyone can lead by example to share a truly authentic and employee-centric employer brand.Follow Britta Blanski on LinkedIn: https://www.linkedin.com/in/brittablanski- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 44: Playing HR in the NFL
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium.👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode44- - - - -EPISODE DESCRIPTION:Recruiting for the Seattle Seahawk franchise, Brea Gulley reveals what it’s like working in HR for an NFL organization and shares actionable advice for working in the industry.- - - - -TODAY'S GUEST:Brea Gulley leads recruiting and employee experience efforts for the Seattle Seahawks. She is a dedicated HR professional who finds joy in creating impactful relationships with local Universities and gameday staff. She is known for speaking with students about her career journey and how they can stand out during the application process. Brea has invested her time to showcase the importance of communication between an employer and it's candidate pool. During Seahawks season she also works to find new opportunities to improve the employee experience at Lumen Field Stadium.Follow Brea Gulley on LinkedIn: linkedin.com/in/brea-gulley-2b89aa140- - - - -CONNECT WITH THE HOSTS:🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 43: Job Search Advice, From the Experts
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode43 - - - - - EPISODE DESCRIPTION: Talent acquisition experts, Sarah Bradshaw, Marcus Paiz and JD Conway give the insider tips to landing your dream job. - - - - - TODAY'S GUESTS: Sarah Bradshaw is the Senior Talent Acquisition Manager at Mangomint, a leading software company for salons and spas, where as the founding recruiter, Sarah has played a key role in building and scaling high-performing teams. Outside of work, Sarah enjoys hitting the gym, crocheting, and indulging in reality television, especially anything on Bravo. Follow Sarah Bradshaw on LinkedIn: https://www.linkedin.com/in/sarahmbradshaw Marcus Paiz is a Senior Technical Talent Partner at NetDocuments (Legal Tech company) with expertise in scaling high-performing teams across the tech and SaaS industries. He has a wife and three kids and enjoys doing graphic/web design on the side, gaming, and reading/listening to audiobooks. Follow Marcus Paiz on LinkedIn: https://www.linkedin.com/in/marcuspaiz J.D. Conway is the Senior Director of Talent Acquisition at Trucordia, A top 20 U.S. insurance brokerage headquartered in Lindon, Utah. He is also the founder of multiple organizations including TRAC Talent, and Nimbus Investment Partners and is a member of the Forbes Human Resources Council. Follow J.D. Conway on LinkedIn: https://www.linkedin.com/in/jdconwaytalent - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 42: EVENTful Culture: Employee Engagement is More than Party Planning
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode42 - - - - - EPISODE DESCRIPTION: Purple’s Employee engagement specialist, Kourtney Hernandez, offers valuable insights into how to elevate company events through utilizing feedback, thinking outside the box, and getting buy-in from leadership. - - - - - TODAY'S GUEST: Kourtney Hernandez thrives on creating events and experiences that leave lasting impressions. A skilled events and communications specialist, she’s made her mark at Purple by planning celebrations for over 2,100 attendees, launching the company’s largest corporate values event, and designing recognition platforms that elevate employee engagement. Her expertise spans event strategy, internal communications, and branding, all driven by her passion for building connections and boosting morale. She has spent the past four years at Purple, learning from inspiring leaders and honing her craft. Kourtney is also a proud mom of two kids, one angel baby, and a very old cat. Married to her best friend, Esteban, since 2016, she’s grateful for a partner who supports her personal and professional goals. Follow Kourtney Hernandez on LinkedIn: https://www.linkedin.com/in/kourtney-hernandez-61012a95 - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 41: Poor Performance: It’s not you, it’s me
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode41 - - - - - EPISODE DESCRIPTION: Professor and workplace consultant, Dr. Rob Lion, shares the biggest contributors to poor performance in the workplace and how to overcome them. - - - - - TODAY'S GUEST: Dr. Rob Lion is a transformational leader in workplace culture, leadership innovation, and performance excellence. With over 20 years of groundbreaking work, he’s more than a professor or consultant—he’s a visionary reshaping how organizations thrive and how leaders inspire. As Co-Founder of Black River Performance Management and a dynamic professor at Idaho State University, Rob merges cutting-edge research with actionable, game-changing strategies that deliver extraordinary results. Rob Lion is the architect of workplaces that empower, inspire, and drive unparalleled achievement. Follow Rob Lion on LinkedIn: https://www.linkedin.com/in/robertlion - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 40: Building Mobrium, Part 3 - Partner with the Lord
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode40 - - - - - EPISODE DESCRIPTION: Mobrium co-founders and co-hosts of The Culture Profit Podcast, Matt and Crista Vance, open up about their Christian faith and share how it has shaped the development of their business. - - - - - YOUR HOSTS: Matt R. Vance is a social innovator. He is the Co-Founder & CEO of Mobrium, Co-Host of The Culture Profit Podcast and award-winning author of The Review Cycle. He likes dad jokes, red shoes, running and biking. See his full bio here: https://www.mobrium.com/leaders/matt-r-vance Crista Vance is the Co-Founder & Chief Operating Officer of Mobrium and Co-Host of The Culture Profit Podcast. She loves tennis, reading, biking and good food. See her full bio here: https://www.mobrium.com/leaders/crista-vance - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 39: Purposeful Growth Benefits Life and Work
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode39 - - - - - EPISODE DESCRIPTION: Hear from best-selling author and Founder of LEAF Growth Ventures, LLC, Mark Mears, how leaders are uniquely positioned to promote individual growth among team members. - - - - - TODAY'S GUEST: Mark A. Mears is a #1 Best Selling author, keynote speaker, consultant, and visionary business leader. He has a significant track record of building stakeholder value—driving innovation and profitable growth among world-class, high-profile brands such as PepsiCo/Pizza Hut, McDonald’s, Frito-Lay, JCPenney, NBCUniversal, and The Cheesecake Factory. Today, Mark serves as Founder and Chief Growth Officer for LEAF Growth Ventures, LLC—a consulting firm inspiring individuals, teams, and organizations to find purpose in fulfilling their true growth potential while making a positive, lasting difference in the world. Mears just released his new book titled, The Purposeful Growth Revolution: 4 Ways to Grow from Leader to Legacy Builder. Mark is also a member of the Senior Leader Network within Conscious Capitalism, Inc., a global organization whose mission he shares: Elevating Humanity Through Business. Follow Mark Mears on LinkedIn: linkedin.com/in/markamears - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 38: The Applicant Never Falls Far From the Tree
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode38 - - - - - EPISODE DESCRIPTION: Steven J. Smith, Chief Hiring Expert at ApplicantPro, discusses the unique recruiting framework from his book “The Hiring Tree.” By focusing on the roots, trunk, and branches of the hiring process, organizations can attract and retain top talent. - - - - - TODAY'S GUEST: Steve will be the first to tell you that recruiting is marketing. He earned his Bachelor of Science in Finance at Brigham Young University and started his career in recruiting in Feb 2005. In 2008, he took a risk during a recession to help start a new company with Ryan Kohler, called ApplicantPro, a full suite HR platform for small to mid-sized businesses. With 11,000 clients and close to 300 employees, ApplicantPro has made the Inc 5000 list 11 years in a row, Top Places to work in Utah 3 years in a row, and Steve was named the Small Business Utah HR Achievement Award winner in May 2024. ApplicantPro was also named an Indeed Platinum Partner in 2023 & 2024. Steve is SHRM-CP and PHR certified, and currently volunteers on the Utah SHRM State Council as the immediate past State Executive Director. His book, The Hiring Tree: Laws of Applicant Attraction, was released in early 2023, and has helped thousands of organizations across the country rethink the way they approach hiring. If you need help understanding the principles and role of SEO, marketing, and AI when it comes to attracting job seekers, Steve provides a solid framework for hiring effectively. Follow Steven J. Smith s on LinkedIn: linkedin.com/in/hiringexpertsteve - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 37: Creating a Winning Remote and Asynchronous Workplace
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode37 - - - - - EPISODE DESCRIPTION: Kim Wilkes, Head of Talent Attraction at Zapier, dives into purposeful employee support and remote work strategies that have set the tech company apart since 2011. - - - - - TODAY'S GUEST: Kim Wilkes has spent 10+ years in the talent attraction space, leading full lifecycle teams, sourcing organizations, and employer brand. She currently leads Talent Attraction at Zapier, whose mission is to make automation work for everyone. She’s an advocate for DIBE (diversity, inclusion, belonging, and equity), employee wellness, professional growth, and remote work. She’s passionate about supporting women and people from underrepresented backgrounds in their career journeys and beyond. She’s an active member of the Elpha community, where she enjoys helping women uncover new opportunities and making new connections. Follow Kim Wilkes on LinkedIn: www.linkedin.com/in/kimberlywilkes - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: www.linkedin.com/in/mattrvance 🔔Crista Vance: www.linkedin.com/in/crista-vance
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Ep 36: What would you rename the HR Department?
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode36 - - - - - EPISODE DESCRIPTION: If you had to rename your HR Department, what would you name it? Hear 13 creative responses as well as some of the best dad jokes out there! - - - - - GUESTS INTERVIEWED: Karisa Stahle Candie Williams Chris Holloway Hannah Sterling Tony Benjamin Michelle Forstrom McKell Hird Emily Chipman Jill Bailey Emily Andersen Marcia Neely-Be’y Devon Barber Keren Camou - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 35: The Human Factor of Leadership
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode35 - - - - - EPISODE DESCRIPTION: Does a title make a manager?Usually. But does a title make a leader? Not always. Hear from Kate Jones, Founder of Neon, the Leadership and Life Coaching consultancy company as she shares her Five C's of Deeply Human® Leadership framework. - - - - - TODAY'S GUEST: Kate founded Neon in 2013 after ten years in corporate consulting, and ten years in social work and probation for ten years before that. Her purpose is to help people live, lead and work well and she specializes in leadership development and culture change in purpose-led organizations. She is a professionally certified coach, the architect of Deeply Human® leadership and the leader of a global community of people who share a purpose about changing the world of work called The Deeply Human® Culture Club. Based in London, UK, Kate believes that the shift most organizations need to make is the shift 'from hamster to human'. She is passionate about wellbeing, connection and creativity. Follow Kate Jones on LinkedIn: http://www.linkedin.com/in/katerjones - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 34: Employer Branding: Let your Employees “DoiT”
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode34 - - - - - EPISODE DESCRIPTION: Rob Cummings the Global Employer Brand Specialist at DoiT, shares how they achieved a 4.6-star Glassdoor rating, then used those reviews to shape an authentic employer brand. - - - - - TODAY'S GUEST: Rob Cummings is the Global Employer Brand Specialist at DoiT. Wearing many hats, he collaborates with DoiT’s globally diverse teams to help reach business goals by attracting the best talent possible. Rob is a huge ice hockey fanatic who enjoys college hockey more than the NHL. He loves traveling and experiencing new foods and cultures and is an outdoor enthusiast who enjoys hiking, kayaking and more. Rob was also a CrossFit instructor for over 5 years and takes health and wellness seriously. Follow Rob Cummings on LinkedIn: https://www.linkedin.com/in/rob-cummings-/ - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 33: A Unique Recipe for a Winning Employer Brand
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode33 - - - - - EPISODE DESCRIPTION: James Ellis of Employer Brand Labs answers some of the toughest questions about attracting talent with a purposeful approach. Learn why it’s not about being the best and why it’s about appealing to job seekers that align with what makes you unique. - - - - - TODAY'S GUEST: James Ellis is an authority on employer branding, focusing on companies who think they have no choice but to post and pray for talent. Over the past decade, he has built the brands for more than a dozen of companies and supported the development and activation of dozens more. He is the principal of Employer Brand Labs in Chicago, an author, keynote speaker, practitioner, and podcaster with a wealth of experience across multiple industries for almost a decade. James’ achievements include authoring what’s been called the bible of employer branding, managing the number one employer brand newsletter in the world and helping companies globally establish and develop their ability to hire talent. Follow James Ellis on LinkedIn: https://www.linkedin.com/in/thewarfortalent - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 32: The Psychology of Performance in the Workplace
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode32 - - - - - EPISODE DESCRIPTION: What can people leaders in the corporate world learn from an Olympic-level sports psychologist? Dr. Amy Athey, Founder of Athey Performance shares advice for a holistic wellness approach that has helped professional athletes and business leaders maximize their performance. - - - - - TODAY'S GUEST: Dr. Athey is a licensed clinical and performance psychologist and national leader in performance psychology, leadership, crisis intervention, and developing nontraditional mental health and wellness programs for organizations. For over 20 years, she has consulted with NCAA Champions, Olympians, professional athletes, C-Level executives, and US Special Forces as well as served as a leader in scaling wellness and performance services. In contributing to the field as a performance psychology subject matter expert, Dr. Athey has delivered over 130 publications and presentations on high performance, strengthening teams, and wellness solutions and was named a Fellow in the Association for Applied Sport Psychology as national leader in high performance and wellness. Follow Amy Athey on LinkedIn: https://www.linkedin.com/in/amyathey32 - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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Ep 31: Do’s & Don’ts of Onboarding & Offboarding
This episode is sponsored by Mobrium. Win Glassdoor, Indeed and more with Mobrium. 👉 Visit https://www.mobrium.com/?utm_medium=podcast&utm_campaign=episode31 - - - - - EPISODE DESCRIPTION: Been ghosted by a new hire? Got blasted on Glassdoor after layoffs? Onboarding and offboarding have big consequences for engagement and your balance sheet. Get it right with expert advice from Amy Davies, Founder of First30 and acclaimed author. - - - - - TODAY'S GUEST: Before founding First30, Amy worked in leadership roles for top-tier companies in North America and the UK, including Unilever, Mars/Wrigley, Grainger and Rogers. She currently lives in the GTA, is a voracious podcast listener, and the proud pet parent of a Doberman named Riker. Follow Amy Davies on LinkedIn: https://www.linkedin.com/in/daviesamy - - - - - CONNECT WITH THE HOSTS: 🔔Matt R. Vance: https://www.linkedin.com/in/mattrvance 🔔Crista Vance: https://www.linkedin.com/in/crista-vance
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ABOUT THIS SHOW
The Culture Profit is a podcast series obsessed with one question: How can company culture drive greater profits? Episodes examine HR and marketing practices directly tied to increasing revenue and decreasing costs. Featured guests are successful, innovative leaders sharing their own stories of driving profitable outcomes with people-first strategies. Hosted by Mobrium Co-Founders Matt R. Vance and Crista Vance, expect research-backed stats, engaging stories, and the occasional dad joke. Together let’s prioritize profits by prioritizing people.
HOSTED BY
Matt R. Vance and Crista Vance
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