Ep. 76 Authenticity Sells: Building Brands Through Story and Connection with John Brubaker

from Business Growth Spotlight · host Heidi Schalk

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk chats with John Brubaker, founder of Hats by Bru, who shares his unconventional journey from being a speaker and author to launching a hat business. John reflects on the power of storytelling, the role of vulnerability in building meaningful relationships, and how authentic connection fuels business success.The conversation explores how to navigate career pivots with confidence, the value of word-of-mouth marketing, and the often-overlooked importance of fun and personality in entrepreneurship. John also touches on the challenges of starting a brand from scratch and why protecting your identity and message is crucial as you grow.Bio:https://www.hatsbybru.com/aboutTo connect with our guest, click on the links below:Website: https://www.hatsbybru.com/about Connect with me:Spotlight to Scale: Spotlight to Scale BlueprintLinkedIn: https://www.linkedin.com/in/heidischalkcoaching/

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This episode is 42 minutes long.

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This episode was published on July 23, 2025.

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