Ep 76: Podcast guesting: here's how to secure more [Practical Snacks mini-series]

According to research recently from Edison Research, more UK adults than ever are actually listening to podcasts, and audiences are getting younger, and way more diverse. So there's an opportunity. Plus, according to RAJAH's Midas survey 21% of the UK population tune into podcasts in an average week and listen to around seven hours of podcasts each week.This episode of 'Practical Snacks' looks at how you can secure more podcast guest bookings. I share:How to research and find relevant podcastsThe key questions to ask yourself in order to create a compelling pitchHow to prepare for a podcast interviewHow to promote a podcast appearanceDOWNLOAD OUR PRACTICAL SNACKS MARKETING MINI-SERIES PLAYBOOK HEREAbout the showPractical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10 mins on a particular marketing topic or theme. Make sure you follow the show wherever you listen, so you don’t miss out. And do share with others who you think will find this actionable style content valuable.The Built Environment Marketing Show is hosted by Marketing Consultant Ayo Abbas and shares best practice pragmatic marketing approaches for architects and engineers. Resources and linksAbbas Marketing Listen Notes - Good for podcast research as well as Spotify and AppleInterchange podcast - the integrated transport delivery podcast I host and produceWays you can support this show This show is independent and if you're a regular listener you can show your support by:Donate to help cover the costs for making this showSharing about the show on socialsFollowing us on Apple or SpotifyLeaving us a review on Apple or SpotifyOr telling a friend about the show who you think will benefit.