Ep 80: Crafting authentic brands and storytelling in the built environment with Emma Hutton and Nina Farrell

FIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. ---Today's episode is all about brand and storytelling but from a consultant's perspective. My guests Nina Farrell from &Agency and Emma Hutton from Hutton are two consultants that I've known for quite a while and work predominately with mid-sized architecture firms. Key discussion topics include:Understanding the connection between storytelling and brandHow to develop your brand strategy to differentiate your practiceThe need to build strong brand foundations Whether brand or strategy are a 'dirty' wordWays to uncover client perceptions about your firmResources and linksAbbas MarketingHutton&AgencyAbout the showThe Built Environment Marketing Show is hosted by marketing consultant and content creator Ayo Abbas from Abbas Marketing. It is a show that is unashamedly about marketing for architects and engineers, as well as bringing forward voices that we don't always get to hear.  FIND OUT ABOUT OUR END OF YEAR SERVICESWays you can support this show 📲 Share about the show on socials🔗 Follow us on Apple or Spotify📝 Leave us a review on Apple or Spotify💬 Tell a friend about the show who you think will benefit.